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Slow tourism has been implemented in rural areas and small towns in China for over a decade. However, the effectiveness of utilizing blogs or vlogs for promoting slow tourism destinations varies significantly. This study explored the reasons for the differences in marketing effectiveness of slow tourism destinations from the perspective of audience resonance. A total of 231 college students participated in the study and PLS-SEM was employed for hypothesis testing. The study results revealed positive impacts of value accord, expectation fitting, and cultural credibility on cognitive resonance. Additionally, there were positive impacts of slowness, self-congruence, and entertainment on emotional resonance. These factors further contribute to audience resonance in slow tourism. Emotional resonance turned out to be the driving factor of audience resonance. In addition, this research has also proved that the degree of resonance is the same whether the information carrier is text, photo, or video. No prior research has quantitatively validated the audience resonance in a slow tourism setting. This study addresses this knowledge gap and adds to the body of knowledge on slow tourism marketing and resonance theory [ABSTRACT FROM AUTHOR]

The correction notice for the article "Understanding Antecedents of Learning Management System Usage among University Lecturers Using an Integrated TAM-TOE Model" by Sulaiman et al. includes the addition of an affiliation for the first author, Twana Tahseen Sulaiman, and the inclusion of additional paragraphs in the "Introduction," "Methodology," and "Discussion" sections. The authors reference a previous study that focused on pedagogical beliefs and highlight the examination of system, service, and information quality, technical support, and government policy in the current study. The corrections do not impact the scientific conclusions of the original publication. [Extracted from the article]

Purpose: Training alone is not sufficient to enhance organizational effectiveness to a greater level because not all knowledge obtained from the training is properly transferred and applied to the organization. This study aims to investigate whether efforts invested by Malaysian manufacturers in employee training and knowledge transfer affect organizational effectiveness. Design/methodology/approach: This study adopted a quantitative research design. The questionnaire developed for this study captured the training related to individual/managerial skills, the knowledge management process in place to capture and apply the knowledge obtained through training, and the organizational effectiveness. A closed-ended online survey was sent to 1,000 members of the Federation of Malaysian Manufacturers (FMM) throughout Malaysia and 88 manufacturers responded. The unit of analysis was an organization. Findings: The study found the following: training employees to acquire individual/managerial skills and process skills helps in improving organizational effectiveness; knowledge application and knowledge protection interact with individual/managerial skills training to improve organizational effectiveness; and knowledge acquisition, knowledge application and knowledge protection interact with process skills training to enhance organizational effectiveness. Practical implications: Organizations are urged to devise training modules depending on the needs of individual employees, create an environment that will encourage the trained employees to apply their skills (knowledge), and develop policies to retain these employees. Originality/value: This paper addresses an important and not so well researched issue. It analyzes the interactions between the dimensions of knowledge management practices and type of training in improving the organizational effectiveness of manufacturing firms in Malaysia. (Contains 4 tables and 2 figures.)

The focus of this paper is to explain in more detail the theoretical concept of the relationship among local content policy (LCP), indigenous oil firms' participation and job creation in Nigeria's oil and gas sector. There is no doubt about that 'capital-intensivity' of oil and gas sector and that it creates little amount of jobs in the economy. However, it has been argued that if the sector is well managed and regulated, it has potential to create sizable employment. This mounts on the perception that several medium-scaled services often required in stages of production of oil products which may generate many employments. Recently, the motive for job creation in oil and gas sector, particularly for local labours, has led many established oil-producing countries to implement some regulatory policies in their hydrocarbon sectors. One common of such policies is the so-called local content policy (LCP). Generally, the LCP often aims at increasing participation of local oil service companies through which employment opportunities would be created for local workforce. Nigeria, a nascent oil-export country, introduced LCP in its hydrocarbon sector early 2001. The core objective of this policy in Nigeria is not uniquely different from other oil-rich countries where the policy has been practiced. The policy is mainly designed to increase participation of Nigerian indigenous firms for value addition to local economy, especially, in terms of creation of more employments for Nigerian workforce within the sector. Some corpus of studies has described the relationship between LCP and local firms' participation in the oil sector, many of which relied on theory of firm. However, they provide little understanding on how such influence relate to job creation. This paper demonstrates and explains in more detail a theoretical relationship that likely to exist among the LCP, indigenous oil firms' participation and job creation in the oil and gas sector. The focus is not on empirical examination of the effect, rather on explanation of conceptual relationship among these variables, which has seen as an indispensable. In this paper, we infer that there might be a linear link between LCP and indigenous oil firms' participation in the industry. This paper argues that the credence of LCP relies on the amount of job it evolved. However, if interaction between LCP and indigenous firms' participation fails to relate to job creation, then, the focal objective of the policy on value addition, as regard to job creation, may not achieved. JEL Classifications: O25, L26, Oil Keywords: local content policy, indigenous firms' participation, job creation, value-addition, INTRODUCTION Job creation has been the main economic strategy crucial to many developing countries that face high unemployment rate. Particularly in Nigeria, particular, unemployment remains one of most intractable economic [...]

University students in China are increasingly embracing the use of celebrity endorsement in teaching. Celebrities are now able to rapidly and easily reach a huge audience because of the growth of social media platforms like WeChat, Weibo, and Douyin, which makes them an appealing marketing tool for educational institutions. The potential advantages of leveraging celebrity endorsements to advertise their programs and draw students have been acknowledged by educational institutions in China. In addition to examining educational celebrity endorsement and educational purchase intention attainment, the study examines students' desire to act as moderators and planned behavior theory in Chinese universities. 440 students from various Chinese universities participated in an online and in-person survey that collected the data for the analysis. According to the findings of structural equation modeling (SEM), teaching strategies have a positive impact on students' desires. The study's results also showed a connection between achieving educational purchase intentions and celebrity endorsement of educational products, student consumer choice, and student desire. Cross-sectional analysis, close-ended questions, and quantitative research are all used in the current study. In light of this, it is deemed crucial to use creative and engaging teaching strategies in the higher education sector. Educational institutions can create marketing plans that boost students' purchasing intentions and enrollment levels by focusing on attitudes, arbitrary standards, and perceived behavioral control. To demonstrate the relationships between the constructs under consideration, future research on this topic should involve longitudinal or field testing. There are major policy recommendations, calls for future research, and recommended theoretical and practical implications. [ABSTRACT FROM AUTHOR]

Culture is a very important predictor of the activities of the entrepreneur. Studies on national culture focus have been on the differences of national culture in different countries with regards to entrepreneurship. Understanding the effect of national culture (individualism, power distance, masculinity and uncertainty avoidance) on entrepreneurship in a single country remains scarce due to a lack of research. Furthermore, the findings of previous studies revealed an inconsistency in the dimensions' effect on entrepreneurial activity with some dimension(s) having a positive or negative relationship. Thus, this paper examined the effect of national culture on entrepreneurial activity in north-west Nigeria because of the presence of differences in culture as it relates to states in the region. A survey was conducted to gather the data. The results revealed that individualism, masculinity, and power distance had a positive effect on entrepreneurial activity. This study also found a positive relationship between uncertainty avoidance and entrepreneurial activity, which is not consistent with the a priori relationship. The findings also suggest that the differences in the states according to national culture variables are not due to chance. Thus, there is a significant difference among the states in relation to the stated dimensions. The study recommends that policymakers create awareness by educating the society of the growing need and importance of entrepreneurial activity. More importantly, policymakers should develop relevant policies that can improve the entrepreneurial spirit of states with negative culture on entrepreneurship. [ABSTRACT FROM AUTHOR]

This paper reports on the results of research into the connections between transaction attributes and buyer-supplier relationships (BSRs) in advanced manufacturing technology (AMT) acquisition and implementation. The investigation began by examining the impact of the different patterns of BSR on the performance of the AMT acquisition. In understanding the phenomena, the study drew upon and integrated the literature of transaction cost economics theory, BSRs, and AMT, and used this as the basis for a theoretical framework and hypotheses development. This framework was then empirically tested using data that were gathered through a questionnaire survey with 147 companies and analyzed using a structural equation modeling technique. The results of the analysis indicated that the higher the level of technological specificity and uncertainty, the more firms are likely to engage in a stronger relationship with technology suppliers. However, the complexity of the technology being implemented was associated with BSR only indirectly through its association with the level of uncertainty (which has a direct impact upon BSR). The analysis also provided strong support for the premise that developing strong BSR could lead to an improved performance in acquiring and implementing AMT. The implications of the study are offered for both the academic and practitioner audience. Index Terms--Advanced manufacturing technology (AMT), buyer-supplier relationships (BSRs), Malaysia, technology implementation, transaction cost economics (TCE) theory.

Background: In the current tenure of fourth industrial revolution (Industry 4.0), time has come to revisit the issues of post-implementation challenges of Enterprise Resource Planning (ERP) systems in the apparel industry of developing countries around the globe. This bibliometric review aims to identify the post-implementation challenges of ERP in apparel industry of a developing country. Methods and procedures: Total 4854 published papers during the period 2000-2021 from the databases of Scopus and ScienceDirect were scanned to identify the relevant 52 publications using PRISMA flow diagram. Full bibliometric information was synthesized to create term co-occurrence network map using VOSviewer1.6.16. Later, cross-mapping the bibliometric terms from the meta-analyses with the six in-depth qualitative interviews conducted in a developing country, authors established themes through three levels of association. Results: Results of this study have portrayed three themes; technical, operational, and human. Apparel industry of developing country faces technical, operational, and human challenges at the post-implementation phase of ERP adoption. Conclusions: Technical, operational, and human are the major categories of challenges that need to be addressed to sustain the ERP implementation for developing countries. So, practitioners at the industry level, consultants, policymakers in the apparel industry, IT experts along with other knowledge workers should pay attention to these issues to build ERP systems more stable. Finally, the qualitative paper ends with the direction for further research in this specific field of enterprise information systems. [ABSTRACT FROM AUTHOR]

Purpose – To investigate the effect of customer satisfaction dimensions on the SMSHs’ performance. Design – A quantitative, self-administered questionnaire was used to derive information from all respondents. Approach – The researchers used a different approach (which included the operational performance, financial (like the traditional approach) and non-financial indicators) compared to the conventional approach for measuring the hotel performance. Customer loyalty was used as a performance measure for assessing the operations of SMSHs from the hotel guests’ perspectives. Methodology – A double-respondent method and dual-rating system were used for investigating the influence of various customer satisfaction dimensions on the SMSHs’ performance. The two questionnaires were adapted and adopted from the review literature. The questionnaires were distributed to the hotel practitioners and hotel guests in 1-3 star/orchid rated hotels located in four states of Malaysia. The data set comprised of 212 SMSHs and 424 Malaysian hotel guests and the data was analysed using SmartPLS and SPSS. Findings – Customer satisfaction increased with an improvement in five service quality aspects like Core Product, Pricing, Technology, Islamic-Friendly Facilities, and Food and Beverage. Originality – This study has offered an insight into the manner in which the SMSHs allocate resources for improving customer satisfaction. The study also offered many insights into the significance of hotel attributes used by the SMSHs for improving customer satisfaction and SMSHs’ performance at the same time. [ABSTRACT FROM AUTHOR]

Small and Medium-Sized Entrepreneurs (SMEs) need to be prepared for external challenges that are mostly beyond their control. SMEs need to improve their internal strength in terms of improving work processes. This, however, can only be effective if employees are innovatively improving their work. This study aims to look at the role of the employee's intention to engage in innovative behaviour based on the Theory of Planned Behaviour (TPB). The research employs the predictors of attitude, subjective norm and perceived behavioural control to affect employee's intention to engage in innovative behaviour. This study also investigates the relationship between intention and engagement in innovative behaviour. A sample of 201 SME employees working in Electrical and Electronic (E & E) SMEs in Malaysia took part in the survey assessment. The results indicate that the three antecedents of attitude, subjective norm and perceived behavioural control affect employee's intention and innovative behaviour. This study provides an understanding of employee intention and innovative behavior that serves as guidance for managers of SMEs and researchers to enhance and capitalise on the capacity of innovative employees. [ABSTRACT FROM AUTHOR]

The paper aims to validate scale measurements of logistics execution practices, pricing practices, service offerings and labor practices as constructs for sustainable logistics practices for transporters. Furthermore, the paper intended to explore the influence of sustainable logistics practices on logistics transport performance. The variables are linked with triple bottom line (TBL) model and variables are clustered based on environmental, economic and social dimension. Further, the variables of sustainable logistics practices were tested on logistics transport performance. In total, five hypotheses are postulated. The model testing was executed by applying PLS-SEM application. The data collection was based on transport users, which cover manufacturers, third party logistics service provider and freight forwarders. The model testing utilized 194 transport users in Malaysia to prove the formulated hypotheses on sustainable logistics practices on logistics transport performance. The results of the analysis show logistics service execution, pricing practice, labor practices have a significant positive relationship with logistics transport performance. The finding of the research shows sustainable logistics practices have a strong effect on logistics transport performance of transporters. A proper adoption of sustainable logistics practices among transport service provider will help them to further enhance their logistics transport performance. Validation of scale measurement for sustainable logistics practices of transports is the first of its kind in the literature on sustainability. The items incorporated are selected based on extensive literature review and experts from the transport industry. The paper describes empirical research on sustainable logistics practices for developing countries. [ABSTRACT FROM AUTHOR]