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11 results on '"Penkalla, Andrea"'

1. Marketing Trends 2024: Wie Marketer von KI profitieren und was sie jetzt tun müssen.

Author

Penkalla, Andrea

Subjects
MARKETING, U.S. dollar, ARTIFICIAL intelligence, SEARCH engines, ADVERTISING
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023

2. Video-Kampagnen: Mit Formatvielfalt auf YouTube die Reichweite und Werbewirkung steigern.

Author

Penkalla, Andrea

Subjects
ADVERTISING campaigns, CONSUMER behavior, ADVERTISING effectiveness, PRIMARY audience, TELEVISION advertising, CONSUMERS
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023

3. Mehr Kreativität, mehr Output, schnellere Skalierung: Wie Marketer und Kreative von neuen KI-Features auf YouTube profitieren.

Author

Penkalla, Andrea

Subjects
MARKETING, BUDGET, AGE groups, PRIMARY audience, ARTIFICIAL intelligence, VIDEOS
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

4. Vermarktungsstrategie: KI-gestütztes Marketing bringt Kund:innen in die Filialen.

Author

Penkalla, Andrea

Subjects
TARGET marketing, MARKETING, CONSUMERS, ADVERTISING, INVENTORIES
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

5. Vodafone: Ein starkes Duo aus Software und Service.

Author

Penkalla, Andrea

Subjects
SMALL business, SYSTEM administrators, BUSINESS licenses, DATA security, CONSUMERS
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

6. CUPRA for Business: Perfekte Symbiose aus Verantwortung und Fahrspaß.

Author

Penkalla, Andrea

Subjects
PLUG-in hybrid electric vehicles, TRAFFIC safety, AUTOMOBILE industry, BRAND image, MILLENNIALS, GENERATION Z
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023

7. Weitblick: Nachhaltigkeit im Fokus.

Author

Penkalla, Andrea

Subjects
RETAIL industry, ONLINE shopping, PRODUCT quality, WORK clothes, SUSTAINABILITY, SUPPLIERS, TEXTILES
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023

8. Vermarktungsstrategie: Die Zukunft von Omnichannel und wie KI-gestütztes Marketing dabei helfen kann.

Author

Penkalla, Andrea

Subjects
FRENCH people, FASHION merchandising, VALUES (Ethics), MARKETING, GENERATION Z
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023

9. Neue Speedtimer Serie: Seiko schreibt die Geschichte der Sportzeitmessung fort.

Author

Penkalla, Andrea

Subjects
OLYMPIC Games, WRIST watches, SPORTS events, AUTOMATIC timers, ATHLETIC associations, HIGH technology
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2022

10. ANZEIGE. Zukunftsfähiges Marketing: Datenschutz als unternehmerischen Erfolgsfaktor verstehen.

Author

Penkalla, Andrea

Subjects
CONSUMERS, BRAND choice, DATA protection, CONSUMER preferences, PERSONALLY identifiable information, COMPETITIVE advantage in business
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2022

11. ANZEIGE. Analyse von Marketing-Mix-Modellen zeigt:: YouTube ist ein Treiber für Effizienz und Effektivität im Marketing-Mix.

Author

Penkalla, Andrea

Subjects
MARKETING effectiveness, MARKETING, RATE of return, TELEVISION sets, MARKETING mix
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2022

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