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Copyright of Annals of Social Sciences / Roczniki Nauk Społecznych is the property of Towarzystwo Naukowe KUL & Katolicki Uniwersytet Lubelski Jana Pawla II and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Primary cutaneous amyloidosis (PCA) is characterized by the extracellular deposition of amyloid in the skin without systemic involvement. It comprises several clinical variants, the most common of which are macular amyloidosis (MA) and lichen amyloidosis (LA). PCA is frequently observed in Asians, while it is considered to be very rare in Caucasians. In the latter population, the condition often poses a diagnostic challenge. Dermoscopy has already been proved to be a useful, non-invasive diagnostic tool in various non-neoplastic skin diseases. In the paper, we present three Caucasian patients (skin phototypes I–II) with histologically confirmed LA. Under dermoscopy, central white hubs with grayish-brown dots and globules were observed in all three cases. Vascular structures were present in two cases and had the morphology of red globules and thick, unfocused branching lines intersecting the white hubs. A comprehensive review of the literature retrieved twelve papers presenting the dermoscopic features of PCA, including five articles on the dermoscopy of LA. The vast majority of these studies have been conducted on the Asian population, and there is a lack of data on the dermoscopic findings for patients with skin type I or II. The literature review revealed that MA and LA share several dermoscopic similarities (the presence of a white central hub and grayish dots), but also display distinct features. Compared to the dermoscopic features of LA in darker skin phototypes, our patients presented less pronounced pigmentation and more evident vascular structures. Nevertheless, further studies are needed in order to reliably evaluate the dermoscopic features of PCA in various ethnicities. [ABSTRACT FROM AUTHOR]

In the article, the author analyses the differences in the perception of the identity and image of the company in the modern market. She defines the differences between the identity and image of the company, shows the problems related to the perception of the identity and image of the company and the differences that occur between them. Next, it discusses the company's identity differentiators and presents the most important components that make up the creation of a positive reception of a given company in relation to the group of recipients and environment. The author draws attention to the main nonvisual elements influencing the company's identity. [ABSTRACT FROM AUTHOR]

Copyright of Social Dissertations / Rozpraw Społecznych is the property of Pope John Paul II State School of Higher Education in Biala Podlaska and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Fashion blogs, although they are a relatively new phenomenon on the Internet, quickly gained approbation and popularity among of Internet users. According to many rankings (e.g. Blogosfera and Social Media) authors of fashion blogs belong to the most influential groups of bloggers. The proof of that is a fact, that the most popular Polish blogs about fashion have more than a million of views monthly. The present article is regarding the problem of the reception of fashion blogs amongst high school students. Basing on the empirical research, the paper presents answers the following questions: How do teenagers perceive fashion blogs? Why are fashion bloggers so popular? What impact has fashion blogs on the shopping preferences of young people? The article presents the results of research carried out using the questionnaire method. The research was conducted in Eugeniusz Kwiatkowski's Complex of Secondary Schools of Economics in Sandomierz. The software SPSS IBM Statistics was used for statistical analysis. [ABSTRACT FROM AUTHOR]