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As a burgeoning area of interdisciplinary enquiry, linguistic landscape (LL) research can shed light on the sociopolitical, cultural and demographical realities of a particular locale. However, LL research has seldom explored major international cities from a translation and contrastive perspective. Drawing on a corpus containing 450 photographs (e.g. shop fronts and public signs), this study investigates the multilingual landscape involving the Arabic-English pair in Dubai, an international hub representing a vivid case of micro-cosmopolitanism and superdiversity in the 21st century. An examination of the bilingual and translation practices enacted on Dubai's LL points to a ubiquitous phenomenon that the Arabic information is often not authentic Arabic but transliterations from English (pseudo Arabic in disguise). Such use of transliteration privileges the phonetic transference of sounds, at the expense of meaning and function. The prevalent use of transliteration as a 'go-to' strategy is interesting, considering the obvious existence of pure Arabic equivalents. To provide some ethnographic context for the analysis, 10 people in Dubai were interviewed (Arabic speakers from different Arab countries) to establish whether the transliterated Arabic can be understood and the possible rationale behind this interesting linguistic decision. Such symbolic and decorative use of Arabic reflects Dubai's global city status with immigrants significantly outnumbering the indigenous Arabic-speaking natives. The widespread aesthetic use of 'Arabised English' points to the influence of English in a globalised world. Some tentative reasons are provided to explain the phenomenon. [ABSTRACT FROM AUTHOR]

We use the uneven distribution of languages in the public spaces of the University of Zambia and the voices and narratives that emerge to argue for legitimization and recontextualization as critical components in the presence and contestations of languages. Using data from interviews and photographs of signage in place, we show legitimization of foreign languages in which English, Japanese, and Chinese forge a place of linguistic contestation and legitimization through control and superiority. We argue for the apparent hegemony of foreign languages and the striking paucity of monolingual signage of indigenous languages as the imbalance of powers. While the former shows the influence of the global in the local, the prospects for the latter continue to diminish as their chances and opportunities as linguistic capital for wider/global communication do not look so favourable. We conclude with the glaring reality of recontextualization as capital for the display of indigenous inclined discourses. [ABSTRACT FROM AUTHOR]

The article represents an overview of some of the research priorities of Kazakhstani scientists who study the linguistic, socio-linguistic, and methodical parameters of scientific description of a language as a social fact. We describe the language situation in Kazakhstan, which creates a scientific background for theoretical and practical understanding of the language changes taking place in the country. The article shows that the common methodological basis of research is a systemic approach to the problem of multilingual space of Kazakhstan, in which different aspects of this complex phenomenon are consistently and purposefully studied from the standpoint of the theoretical provisions on the relationship of language and society. The sociolinguistic studies focus on the identification of the nature and role of languages in ethnocultural interaction. This way this research provides essential information for the timely adjustment of the language policy and language planning and is useful for management tasks in the field of language regulation. [ABSTRACT FROM AUTHOR]