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The application diversity and evolution of AI accelerator architectures require innovative DFT solutions to address issues such as test time, test power, performance and area overhead. Full scan DFT, because of its enhanced controllability and observability, is an industrial de facto test strategy. However, it may not yield an optimal test solution with stringent design constraints of edge-based AI accelerators. In this paper, a novel test architecture based on selective-partial scan is proposed for performance, power and area (PPA) overhead constrained edge-based systolic AI accelerator. In this architecture, the structural test patterns are applied partly in functional manner, which reduces the testability problem of an array to that of a single processing element (PE); thus, resulting in reduced test time and test data volume. Moreover, a delay fault testing method based on Launch-on-Capture is presented for the partial scan based proposed architecture. Experimental results show that proposed architecture is efficient in terms of test power and test time when compared to full scan DFT.

The promotion of controversial products on digital media has become a challenge for marketers as consumers of different ethnicities and cultures access web media. Therefore, the study has examined the impact of advertising’s antecedents on consumers’ attitude and their effect on purchase intentions. The study has also considered the mediating roles of attitude towards purchase intentions. The population for this study comprises of adult female digital media users. We collected data from 377 female respondents via the online survey method. The results suggest that hedonic value, falsity, and materialism directly impact attitude towards the advertising of controversial products. Further, hedonic value and materialism also affect purchase intentions. We also found that advertising attitude mediates the relationship between hedonic value, falsity, materialism, and purchase intentions. The study’s empirical results will help design appropriate marketing strategies, especially in the context of controversial products. Future research may extend the model by incorporating other factors and testing their efficacy in different regions and cultures.

The modern automobile industry is rapidly shifting toward the era of self-driving cars. Due to rapid technological development, many mechanical parts in automobiles have been switched to electronic devices. Therefore, the proportion of electronic devices in modern cars is increasing. Even though many parts have been replaced by electronic devices, vehicles still require the periodic maintenance not only for mechanical parts, but also for automotive electronics. To guarantee the high reliability of automotive Application-Specific Integrated Circuits (ASICs), automotive chips are tested during manufacturing for functional and structural defects. Moreover, automobile chips are also tested using several in-field diagnostic techniques (e.g., online Built-In Self-Test (BIST), Software-Based Self-Test (SBST)) while the chips are operating. By using these in-field diagnostic techniques, functional and structural defects in automotive ASICs, which occur in the early-life cycle and normal operation, can be detected. However, automotive semiconductor devices still require testing for aging-induced defects and soft errors to prevent critical functional failures. Moreover, aging-induced defects are hard to detect with conventional in-field diagnostic techniques which is based on BIST techniques. Thus, this work presents a secure Controller Area Network (CAN) -based Test Access Mechanism (TAM) for aging defect diagnosis with efficient soft-error resilient scan cell design for automotive ASICs. The proposed TAM incurs area overhead of 6% to 9% depending upon the selection of mode identification. Further, the proposed Aging monitoring and Soft Error Resilience Flip Flop (ARFF) incurs 22% less area and power as compared to separate implementation of the Built-In Soft Error Resilience (BISER) and the Early Capture Flip Flop (ECFF).

With the rapid growth of unvarying advertising campaigns, the promotional content of socially sensitive products is available across all the digital platforms, which sometimes hurt consumer sentiments. Due to which the identification of the factors determining attitude towards the advertisement of socially sensitive products has now become important for both advertising professionals and academic scholars. Considering its significance, this study intends to measure the impact of Good for Economy, Social Role and Image, Value Corruption, and Product Information on Attitude towards Advertising of Socially Sensitive Products in digital media. The population for this study is comprised of digital media users, having 18 years of age or above. The sample size for this study is 400 respondents. The data was collected through an online survey. The overall explanatory power of the model is 56 %, where F= (4,212) =37.29, p< 0.05, therefore it can be concluded the factors included in the model has the potential to shape attitude towards the advertising of socially sensitive products by 56 %. [ABSTRACT FROM AUTHOR]

The objective of this study is to examine how the international news media has covered the nuclear disaster in Japan and determine the differences in news framing of different international newspapers. Four theories; framing analysis, attribution theory, situational crisis communication theory (SCCT), and the cultural value system of Schwartz have been applied in this research, and eight hypotheses have been deduced. A quantitative content analysis approach has been taken in order to frame and analyze several international news articles published in the newspapers of Singapore, Germany, USA, UK, Japan and India addressing Fukushima Crisis. Out of the eight hypotheses deduced for this research, three were confirmed with restrictions, two were partially confirmed while three hypotheses were rejected. From the eight hypotheses that have been tested, three are confirmed with restrictions, two partially confirmed though also with restrictions, and three rejected, in which one of them under restriction. The study concludes that Schwartz's cultural values are not solely the factor that perhaps could explain the influence within the media system, regarding the difference of media coverage in each country or culture. [ABSTRACT FROM AUTHOR]