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The current study uses the results of an origin-based survey to analyze those individuals who have not attended any special events within the last 5 years. The results indicate that those who do not go are older, retired, widowed, and have no children at home, in contrast to attendees who are younger, single, employed, and have children in the home. Implications for special events are discussed. [ABSTRACT FROM AUTHOR]

Deals with a study which examined German sport fishing anglers in Alaska. Methods; Results; Conclusions and implications.

The purpose of this paper is to describe a client-based project for use in international marketing courses. The project was developed to help overcome certain deficits in the international business marketing curriculum, an area which research shows that practitioners rate low. Utilizing the university as a client, students derive a marketing strategy to attract more foreign students. In addition to the typical benefits of client-based projects for business students, the compulsory interaction with foreign students fosters an increased depth of understanding in cross-cultural issues as well as a greater appreciation for factors like exchange rates and socio-political concerns. Additionally, this project is also useful for those universities wishing to expand foreign student enrollment, an important concern for many given the decline of the traditional college-age student population in the United States. [ABSTRACT FROM PUBLISHER]