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Your search keyword '"María Eugenia Girón"' showing total 10 results
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10 results on '"María Eugenia Girón"'

1. The Bushmaster (Cuaima) snake (Lachesis muta muta) of the Neotropical forest: the description of several haemostatic and biological activities in its venom

Author

Yuyibeth Montero, María Eugenia Girón, Rafael Medina, Belsy Guerrero, Luis Fernando Navarrete, and Alexis Rodríguez-Acosta

Subjects
Fibrinolytic activity, neotropical forest, metalloproteases, Turimiquire range, Yuyilysin, Cattle, SF191-275, Veterinary medicine, SF600-1100
Abstract

Cuaima (Lachesis muta muta)(Lmm) is responsible for particular envenomations that occur mainly in people who are exploring forest areas, in logging activities, mining exploitation (mainly gold and diamonds) or indigenous people who live in small communities and develop their vital activity in tropical and subtropical jungles of the Venezuelan Lmm territory. A fibrinolytic toxin has been purified from the venom of bushmaster cuaima by size exclusion chromatography Sephacryl 300 chromatography column. Fractions collected with high fibrinolytic and scarce haemorrhagic activities were further fractionated by a cationic exchange Carboxymetil-Sepharose (CMS) chromatography column. From CMS was obtained a molecular mass ~26 kDa single band by SDS-PAGE, called Yuyilysin, which had fibrinolytic activity that was completely lost after treatment with ethylene di-amine tetra acetic acid (EDTA). In conclusion, Yuyilysin showed a broader spectrum of activities, with moderate haemorrhagic activity, non-oedematogenic achievement, but strong fibrinolytic and coagulant actions.

Published
2021
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2. Sustainable Luxury and Social Entrepreneurship Volume II : More Stories From the Pioneers

Author

Miguel Angel Gardetti, María Eugenia Girón, Miguel Angel Gardetti, and María Eugenia Girón

Subjects
Luxury goods industry--Environmental aspects, Social entrepreneurship
Abstract

Luxury products are now seen by a growing number of global consumers as an important and more widely available way of expressing personal aspirations and values. Most consumers of luxury products and services use them as status symbols and symbols of success. However, the definition of success – and the way it is perceived by others – is changing. Many of these successful consumers now want the brands they use to reflect their concerns and aspirations. Such products come with a heavy social and environmental cost. Sustainable luxury is about rediscovering the old meaning of luxury – a considered purchase of a beautifully crafted object with built-in social and environmental value.The social entrepreneurs documented in this book highlight the relationship between personal values and sustainability, entrepreneurship and innovation in developing and marketing luxury products. The pioneers outline how they have developed inclusive supply chains with poor and vulnerable communities. Their stories prove that luxury need not be a destructive force. Instead, this book opens a window on a world where entrepreneurial pioneers can change the rules of the game.

Published
2017

3. Sustainable Luxury and Social Entrepreneurship

Author

María Eugenia Girón and Miguel Angel Gardetti

Subjects
Engineering, business.operation, business.industry, Prestige, MasterCard, Social entrepreneurship, business, Management
Abstract

Foreword Oskar Metsavaht (OSKLEN founder and CEO) Acknowledgements Sustainable luxury: Stories from the pioneers Maria Eugenia Giron (director of Mastercard and IE Business School Premium and Prestige Market Observatory) Stories from the social pioneers in the sustainable luxury sector: A conceptual vision Miguel Angel Gardetti (Director of the Center for Studies on Sustainable Luxury) 1. Elvis & Kresse, UK Kresse Wesling (company founder and director) 2. The IOU Project, Spain Kavita Parmar (company founder and director) 3. Ainy Savoirs Des Peuple, France Daniel Joutard (company founder and director) 4. Pachacuti, UK Carry Somers (company founder and director) 5. We Are Knitters, Spain Maria Jose Marin (company co-founder and director) 6. Positive Luxury, UK Diana Verde Nieto (company founder and director) 7. Bottletop, UK Oliver Wayman and Cameron Saul (company founders and directors) 8. Big Blue Bike, USA Shudhan Kohli (company founder and director) 9. Estancia Peuma Hue, Argentina Evelyn Hoter (company founder and director) About the editors

Published
2017

8. Sustainable Luxury and Social Entrepreneurship : Stories From the Pioneers

Author

Miguel Angel Gardetti, María Eugenia Girón, Miguel Angel Gardetti, and María Eugenia Girón

Subjects
Luxury goods industry--Environmental aspects, Social entrepreneurship
Abstract

Luxury products are now seen by a growing number of global consumers as an important and more widely available way of expressing personal aspirations and values. Most consumers of luxury products and services use them as status symbols and symbols of success. However, the definition of success – and the way it is perceived by others – is changing. Many of these successful consumers now want the brands they use to reflect their concerns and aspirations. Such products come with a heavy social and environmental cost. Sustainable luxury is about rediscovering the old meaning of luxury – a considered purchase of a beautifully crafted object with built-in social and environmental value.The social entrepreneurs documented in this book highlight the relationship between personal values and sustainability, entrepreneurship and innovation in developing and marketing luxury products. The pioneers outline how they have developed inclusive supply chains with poor and vulnerable communities. Their stories prove that luxury need not be a destructive force. Instead, this book opens a window on a world where entrepreneurial pioneers can change the rules of the game.

Published
2014

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