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1. ESTRATEGIAS DE MERCADOTECNIA APLICADAS POR LAS MICROEMPRENDEDORAS LOCALES EN LA CIUDAD DE PACHUCA, HIDALGO, MÉXICO.

Author

Juárez García, Cinthia, Madero Aguilar, Carlos Enrique, and Alcántara Hernández, Ruth Josefina

Subjects
BUSINESSPEOPLE, MARKETING strategy, COVID-19 pandemic, MARKETING research, PRICES, WOMEN consumers
Abstract

Copyright of CPMark: Caderno Profissional de Marketing is the property of Caderno Professional de Marketing Unimep - CPMark and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2022

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