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NEW YORK: CeraVe has issued the following press release: CeraVe, the #1 dermatologist-recommended skincare brand in the United States, and the undisputed skincare champion loved by dermatologists and consumers alike, [...]

Byline: BestMediaInfo Bureau Experts shed light on exciting opportunities with the integration of GenAI in marketing and urge faster AI adoption by setting examples through personalisation and content creation Cannes: [...]

HONG KONG (AP) — Chinese livestreamers have set their sights on TikTok shoppers in the U.S. and Europe, hawking everything from bags and apparel to crystals with their eyes on [...]

CHICAGO, April 10, 2023 (GLOBE NEWSWIRE) -- EnsembleIQ's The Path to Purchase Institute today announces Colin Lewis, director at Retail Media Works, and brand and retail media advisor, and Andrea [...]

L'Oreal beauty brand NYX Professional Makeup is accelerating the future of beauty in the metaverse with a litepaper detailing its DAO strategy LOS ANGELES, Jan. 19, 2023 /PRNewswire/ -- NYX [...]

NEW YORK: L'Oreal Paris has issued the following news release: #1 global beauty brand, L'Oreal Paris USA today announces its 2022 L'Oreal Paris Women of Worth class, recognizing the charitable [...]

Byline: By, Shani Cohen Hoping to stock up on summer essentials Well now you can do so for less as Superdrug has launched epic deals on makeup, fragrance, healthcare and [...]

NEW YORK: L'Oreal Paris has issued the following news release: For most men, going gray is one of the first visible indicators of the aging process, yet many aren't ready. [...]

Brand Leaves Zero Gray Area Over Men's Concerns About Hair Color NEW YORK, June 24, 2022 /PRNewswire/ -- For most men, going gray is one of the first visible indicators [...]

Snapchat's new virtual mall provides a true-to-lif e retail experience in partnership with leading brands such as L'Oreal, AL Futtaim- IKEA, Namshi and Samsung Middle East: Consumers this Ramadan will [...]

The first-ever, AR-powered virtual mall in the MENA region Snapchat's new virtual mall provides a true-to-life retail experience in partnership with leading brands such as L'Oreal, AL Futtaim- IKEA, Namshi [...]

The article discusses the way beauty brands are adapting to the skin care paradigm shift amid changing consumer demands and strong competition. Despite competition in the $151.4 bn skin care market remaining at an all-time high, several brands still performed well in 2021, especially clinical skin care brands. Clinique was among these brands thanks to the strong growth of its products including the introduction of Smart Clinical Repair Wrinkle Correcting Serum in 2021. The product contributed to the 12% growth of Estee Lauder Companies (ELC) in net skin care sales for 2Q fiscal year (FY) 2022. In 2022, the brand released the Smart Clinical Repair Wrinkle Correcting Eye Cream. L'Oreal's La Roche-Posay, meanwhile, posted more than doubled growth rate against 2020, thanks to innovations like anti-eczema product Lipikar EczemaMED and Effaclar serum. CeraVe, a Stablemate brand, witnessed spectacular increase for two consecutive years, L'Oreal Group announced. Furthermore, The Ordinary posted another impressive year after ELC acquired a major stake in its parent firm Deciem in a $1 bn deal. Data from the NPD Group indicated that the brand moved to the top 10 list of prestige skin care in Europe. According to NPD, clinical surpassed natural as the biggest brand type in skin care in 2021, based on revenue in the US, with clinical skin care brands providing the highest revenue growth to the segment. Nevertheless, consumers are still expecting natural ingredients from brands, even from the established ones. For instance, the new beauty offering No 1 de Chanel from Chanel contains more than 90% naturally-sourced ingredients across its skin care products, and is predominantly based around red camellia extract for its revitalizing benefits. The brand's communication additionally focuses on the clinical assessment of the formulas. The democratization of the premium market with additional brands at cheaper price points is also shifting the dynamics within the skin care market. The average price for a serum under a prestige skin care brand such as The Ordinary declined from nearly EUR 43 to EUR 35, and the segment increased 30% in volume and by 7% in value. The price points for The Inkey List are under GBP 15, and UK sales at Boots in 2021 increased by 350%. One of the trends that skin care brands are adapting with is the emergence of a more simplistic 'skinimalist' approach and abandoning lengthy routines. Meanwhile, conversations around skin sensitivity and barrier health are pushing a trend for a more gentle skin care skin care. Furthermore, the emergence of skin care as self-care resulted in the increased popularity of sleep-time regimes and facial tools. The industry is also tacking more issues surrounding skin care misinformation. A bar graph shows the value and growth of the top 5 largest skin care market by country in 2021, including China ($44.9bn, +14.6%), the US ($21.9 bn, +3.3%), and Japan ($16.8 bn, +9.5%). Original Source: Cosmetics Business Trends Reports, http://www.cosmeticsbusiness.com, Copyright HPCi Media Limited 2022., market; new material; pricing; sales; Clinique Smart Clinical Repair Wrinkle Correcting Eye Cream; Clinique Smart Clinical Repair Wrinkle Correcting Serum; dermatologicals; Effaclar; Lipikar EczemaMED; No 1 de Chanel; plant extracts; [...]

Byline: By, Sarah Bradbury Are you in the mood for some new makeup Perhaps you've just run out of foundation or feel like treating yourself to a new mascara Well [...]

NEW YORK: L'Oreal Paris USA has issued the following news release: While NFTs have exploded in popularity in the past year, most of the artists benefitting from the boom are [...]

Program Supports Advancement of the Brand's Women of Worth Philanthropic Initiative NEW YORK, Dec. 13, 2021 /PRNewswire/ -- While NFTs have exploded in popularity in the past year, most of [...]

LOS ANGELES (PRWEB) November 04, 2021 Mystery Trip, an independent corporate events company that has built custom team bonding experiences since 2009 for major brands like Gitlab, Google, L'Oreal and [...]

Continuing their journey towards Greener Beauty, L'Oreal owned haircare and skincare brand, Garnier raises the bar on shampoo with new plastic free packaging shampoo bar for the U.S. market NEW [...]

Myanmar based operator MPT has started a promotion to celebrate Global Singles' Day on 11 November. Under this campaign, Platinum and Diamond Tier MPT Club members will have access to [...]

Byline: By, Melisha Kaur Since the lockdown began, many of us have used the extra time indoors to get on top of our beauty regimes. And thanks to ASOS, shoppers [...]