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Abstract Our content analysis of Norway’s largest morning newspaper Aftenposten in a composite week and in four time-cuts between 1950 and 2008 reveals that, in terms of number of words, news stories expanded until 2008 when the newspaper changed to tabloid format with a mixture of both very short and very long articles. In more recent years, news stories have tended to have wider time frames and be less event-oriented. The simpler forms, such as reports of meetings and social events, etc., have also diminished considerably in number as have published stories. Journalists have become more visible – as commentators – in the past twenty years.