Conceived by students from the Administration course at Fundação Getúlio Vargas (FGV), the Economíadas - an event considered here as a great university celebration - is held annually by students from the best universities of Administration, Economics and Accounting of the State of São Paulo. Since their students are the ones responsible for its organization, this study assumes that, by offering students the chance of enjoying an organizational experience, the Economíadas is an opportunity capable of stimulating the entrepreneurial profile of those university students taking part in it. Thus, the objective of this work was formulated by the interest in understanding if and how such organization could foster the development of entrepreneurial skills in students. Guided by a set of entrepreneurial characteristics from a behaviorist perspective, the contents of testimonies of two FGV students were analyzed. These students, among other participations, were involved in the organization of the Economíadas in 2017. The results allowed not only to validate the initial assumption, evidencing several entrepreneurial characteristics derived from these reports, but also to identify the close involvement expressed by them - which may indicate that the Economíadas also constitutes a tool promoting integration and cultural integrity among the student body. By focusing on one of the potential impacts of a university celebration that has not yet been studied in the academic world, this paper hopes to have contributed to foment research about this type of event, and even as a resource to develop programs on entrepreneurship in universities by delegating their organization to students. [ABSTRACT FROM AUTHOR]