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The aim of the study is to reveal the problems of development of the tourist potential of military tourism in Ukraine in modern conditions, including the influence of the Covid-19 pandemic. Research methodology. It consists first of all in finding analysis and generalization of materials of relevant sources in both Ukrainian and foreign languages (English, Polish). The method of comparison is also used, in particular in the characterization of the tourist potential of the Arpad Line and the Molotov Line. Statistical methods were used in the preparation of tables. Results. The research reflects, first, the potential tourist resource of the period of Kamianets-Podilskyi's stay in the status of the capital of the United Ukrainian State (UPR and WUPR) during the liberation struggles of 1917-1920; secondly, the tourist potential of World War II defense facilities on the example of the Arpad Line (which was built by the Hungarians but is now in Ukraine) and the Molotov Line (which was built by the USSR in the then territory of Ukraine, but is now in Poland); thirdly, the impact of the Covid-19 pandemic on the development of the restaurant business as a component of the tourism industry in Ukraine, Kyiv and other cities. Scientific novelty. It consists in characterizing the resource potential of military tourism on the example of Kamianets-Podilskyi, as the capital of United Ukraine during the liberation struggle in 1917-1920, as well as in performing a comparative characteristic of the Arpad Line and the Molotov Line as a resource bases for military tourism development in Ukraine. and neighboring countries (Poland, Hungary). This material is considered in connection with the impact of the Covid-19 pandemic on tourism, in particular on the restaurant industry. Practical significance. Implemented through the characterization of events and objects of military history of Ukraine for the development of military tourism as its resource base and more active use in domestic and cross-border tourism exchange, in particular under the Covid-19 pandemic influence. The practical significance of the article is directly related to the development of tourism in Kamianets-Podilskyi, where it is recommended by us to more actively use the past of this city as the capital of the United Ukraine during the liberation struggle for tourism development in the city and Podillya region, in particular in excursion activities (new excursions on relevant topics), military-historical reconstructions and games, etc. with appropriate marketing and advertising support. The same can be recommended in the case of tourist use of the Arpad Line in Ukraine (for Ukrainian, Hungarian and tourists from other countries) and the Molotov Line (to intensify the Ukrainian-Polish tourist trans-border exchange).

The aim of the study. Theoretical substantiation and practical application of the geologistical approach to the development and functioning of cruise tourism in the conditions of COVID-19 coronavirus pandemic crisis. Research methodology. It is based on a comprehensive approach to supply chain optimization in the cruise business, which includes three components - the theory of logistics strategies by A. Bask, the model of supply chain flexibility by M. Naim and the P. Kralich matrix, which determines the structure of the supply chain, which is needed to ensure flexibility and implementation of an effective logistics strategy in the management of cruise tourism in the crisis associated with the pandemic coronary virus COVID-19. Results of the research. A strategy for optimizing supply chains in cruise tourism and its practical application in the context of the crisis associated with the COVID-19 coronary virus pandemic has been developed. Scientific novelty. For the first time in Ukraine, a comprehensive approach to optimizing the logistics of cruise tourism is proposed, which is based on the use of the theory of logistics strategies by A. Bask, the model of supply chain flexibility by M. Naim and the P. Kralich matrix, which defines a certain supply chain structure implementation of an effective logistics strategy in the management of cruise tourism in the crisis associated with the pandemic coronary virus COVID-19. Practical significance. It consists in the development and practical application of the theoretical basis of the logistics strategy for the development of cruise tourism in the crisis associated with the conovanvirus pandemic COVID-19. As a practical result, it can be argued that the logistics strategy of the cruise company should be customized to the needs of the cruise business and the needs of different categories of cruise tourists, and therefore should be quite flexible. Internal and external flexibility of cruise logistics is observed at the level of cruise ship types, transport hub, communication, power, route and communication, as well as mix (complex), volume and availability, respectively. Thus, the flexibility of cruise logistics is greater in the internal dimension than in the external, which explains the concentration of the cruise company, primarily on the maximum satisfaction of the needs of cruise tourists than just a sea (river) jorney. In turn, the Kralich matrix determines the importance of different groups of product positions in the logistics (supply) of a cruise company by dividing them into strategic, basic, critical and non-critical groups based on the ratio of their impact on company profits and the degree of logistics risk. The most important is a group of strategic product positions with a very high impact on profits and the same degree of logistical risk. This includes the services of travel agencies, bus companies, insurance companies and classification societies. Their importance is so great that cruise companies are encouraged to maintain long-term relationships with them for the sake of close cooperation and coordination, which will ensure the minimization of misunderstandings and mistakes and maximization of tourist satisfaction and the company's profits. On the opposite side is a group of non-critical product items (hotel products, food and beverages, fuel and tools). They are characterized by low logistics risk (there are many suppliers, it is not a problem to replace them) and a weak impact on the profits of the cruise company, which does not diminish their importance in the daily service of cruise tourists and meeting their requirements.

Goal. To reveal the potential of the Armenian heritage in Ukraine for the development of tourism in order to popularize among the population of the Republic of Armenia, as well as the Armenians of Ukraine, the Ukrainian tourist product. The methodology consisted in regional-marketing processing of literature and statistical material collected by the authors on the tourist potential of the Armenian heritage in Ukraine and bringing it to the table for further analysis. Scientific novelty. The objects of Armenian religion, culture, architecture have been preserved in Ukraine to this day, but in tourist scientific literature their use in tourism is not sufficiently reflected, in particular, only one article on this subject, printed in 2014, can be noted, accordingly, this material needs a modern interpretation considering Russian occupation of Crimea, where there are significant Armenian monuments. Results. The largest centers of Armenian "civilization" in Ukraine and their main objects (in Lviv, Kamyanets-Podilskyi, Ivano-Frankivsk, Golovanivsk, Bilhorod-Dnistrovskyy, Russia-occupied Yalta) are described, as well as regional-marketing analysis of the potential of the Armenian heritage in Ukraine for tourism development is made. The practical significance is to draw the attention of Ukrainian tourist organizations to the possibilities of developing Ukrainian-Armenian tourism relations through a comprehensive description of the most significant objects of the Armenian heritage in Ukraine.

The purpose of the study is to synthesize the principles of gastronomic tourism and justify their application for the purpose of development of tourist innovations, formation of innovative development in the field of gastro tourism. Method. The research uses the following research methods: analysis, comparison, statistical, etc. Results. The article analyzes the main trends of gastronomic tourism in the world and in particular in Ukraine. The most popular gastronomic festivals in Ukraine are explored. The directions of development of innovations in tourism are determined. Scientific novelty. The analysis of gastronomic festivals of Ukraine and modern global tendencies of gastronomic tourism development is carried out. Practical significance. The results of the study can be used in planning the further development of gastronomic tourism in Ukraine and the corresponding adjustment of the policy of tourist innovations.

The purpose To reveal the essence of the phenomenon of "overtourism" and its manifestations in the logistics of urban tourism. The methodology is based on the use of a basic logistic model of sustainable development of tourism and its varieties: principal, wide-spread and strategic. The conceptual bases of the logistic strategy of sustainable development of urban tourism in the conditions of " overtourism " are worked out, in particular the concept of tourist decentralization, the concept of reversible logistics, the concept of the impact of marketing on logistics and the concept of increasing requirements to the safety of tourists. Scientific novelty for the first time considered the application of logistics of urban tourism in the conditions of "overtourism" and worked out the conceptual foundations of the corresponding logistic strategy. Results 1. The basic logistic model of sustainable tourism development and its varieties and strategies of sustainable tourism has been developed. 2.The logistic strategy of sustainable tourism development under the conditions of "overtourism" and its conceptual bases in the form of the concept of tourist decentralization, the concept of reverse logistics, the concept of the impact of marketing on logistics, and the concept of increasing the requirements for security problems of tourism have been worked out. Practical significance. The above-mentioned theoretical positions were checked on the example of the problems of tourism development in Ukrainian cities like Kyiv and Lviv, and relevant recommendations were developed and proposed

Aim: To uncover the recreational and tourist potential of a unique building on the Mount Pip Ivan Chernogirsky in the Carpathian Mountains, a high-altitude astronomical and meteorological observatory, which is now being restored by the joint Ukrainian-Polish efforts, after 80 years of decline. Methodology: research of archival sources on the history of the construction, functioning, decay and restoration of the unique high-altitude observatory in the Carpathians in the modern conditions, which is now the largest object of Ukrainian-Polish cooperation in the humanitarian sphere. Results: Characteristics of the current state and the possibilities of using the unique high-altitude observatory "White Elephant" in the Carpathians as a factor of the tourism development in the region. Scientific novelty: For the first time a comprehensive study of the past, present and future of the former Polish astronomy and meteorological observatory "White Elephant" has been carried out for the first time in the Chernogora massif of the Ukrainian Carpathians, taking into account the celebrations devoted to the 80th anniversary of its construction, with the participation of the Polish Minister of Investment and Development, the rectors of Warsaw and Precarpathian Universities. Practical significance: the article reveals the peculiarities of the restoration of the White Elephant High-Altitude Observatory in the Carpathian Mountains by joint Ukrainian-Polish efforts and encourages potential investors in this project, including Ukrainian, Polish and European higher educational establishments, for which the observatory can be the base for student practices in geography, meteorology, astronomy, geology, biology, ornithology, etc.

The Covid-19 coronavirus pandemic forced the administrative staff of agricultural enterprises to work from home, thus raising the issue of remote workforce motivation. Whenever employees are working from home, their activity needs coordination and control over the fulfillment of job responsibilities. The study proposes that efficient functioning and motivation of remote workforce be achieved through the creation of team, which will fully use the potential of every employee and coordinate their joint efforts for the sake of attainment of company goals and objectives. The coaching method is suggested as the way to build a team. Such team will possess a relevant intellectual potential and troubleshooting flexibility. An efficient team is capable of raising labor productivity, which will improve the company’s position on the market and will generate additional revenue for financial motivation of employees.