Search

This article describes the way in which a group of four librarians at the University of California, Irvine is exploring potential uses for bibliographic data from the library catalog for digital humanities (DH) research. The project started when the Research Librarian for Digital Humanities and History (Madelynn Dickerson), who has a background in collections and technical services, reached out informally to colleagues in the Cataloging and Metadata Services department.

The UCI Libraries wanted to highlight the collections’ diverse materials but faced the following problems: how do we define diversity and how do we determine whether a specific title should be highlighted to patrons? Also, once we identify materials, how do we make them discoverable? Our solution: we tried two processes using the built-in functions in Ex Libris’ Primo VE and Alma systems. The first process used Primo VE’s user-generated tagging feature and involved the following workflow: identify lists of award-winning titles and add tags to the records in Primo VE. The second process used Primo VE’s Collection Discovery feature to highlight each of the book lists. This second workflow added the award information to the catalog record which allowed us to create a set in Alma and then create a collection that displays in Primo VE. Presentation to ALA Core Catalog Form and Function Interest Group by Cynthia Johnson, Kelsey Brown, Josh Hutchinson, Alyssa Hernandez. Feb 5, 2021

This article describes the way in which a group of four librarians at the University of California, Irvine is exploring potential uses for bibliographic data from the library catalog for digital humanities (DH) research. The project started when the Research Librarian for Digital Humanities and History (Madelynn Dickerson), who has a background in collections and technical services, reached out informally to colleagues in the Cataloging and Metadata Services department.

Corporate sponsorship is a form of advertising that companies pay to be associated with certain events. Firms with corporate sponsorships of an event such as the Olympic Games can maximize stockholder wealth by evaluating the returns on these investments. In order to evaluate the returns on these investment decisions, this study employs an event study methodology in the finance literature. Using the risk-adjusted event study methodology, this study tests the hypothesis that the risk-adjusted rates of return on the sponsor companies' stock prices are significantly positively affected by this type of information. The event study tested the effect of the 2008 Beijing, 2012 London and 2016 Rio Summer Olympic games on the sponsor company's stock prices. The opening ceremonies took place on August 8th, 2008, July 27th, 2012 and August 5th, 2016. Results for all 3 summer Olympic games and the combined global sample show positive gains to their risk-adjusted rates of return of stock prices leading to the opening ceremony, with small gains following the opening ceremony. The evidence also supports the semi-strong form of market efficiency. No investor was able to make an above normal return by acting on the event. [ABSTRACT FROM AUTHOR]