Search

This research aims to determine: 1) rating of investment attraction based on investor assessment; and 2) the factors which have significant effects on investment attraction of the city. Location research is in Batu city Indonesia with number of samples as 65 investors. The data analysis technique of this study uses a Multiple Regression Analysis. The independent variables used in this study are: 1) infrastructure; 2) labor availability; 3) agglomeration; 4) natural resources, 5) markets; 6) licensing system, and 7) leadership. Investment attraction is indicated with rating assessment by investors. The results show: 1) rating of Batu city investment attraction is high; and 2) licensing system and leadership have significant influences on investment attraction. Based on the result, it is very important for a city to create a conducive climate (pro investment) to attract investors, especially in the ease of the licensing system. In addition, local governments must be able to provide positive signals in the form of commitment for the investment development in Batu city. This is necessary since the city development process really needs investor support.

Microplastic pollution in urban water bodies is a growing environmental challenge with significant implications for ecosystems and human health. This study aims to characterize microplastic contamination in Jakarta's Sunter River, Buaran River, and Marunda Estuary, which are crucial conduits for plastic waste into the marine environment. Using Raman spectroscopy, we conducted an extensive analysis of water, sediment, and biota samples from these sites to identify the types and sources of microplastic polymers present. Our findings reveal significant contamination, with polyethylene terephthalate (PET) and polypropylene (PP) being the most common polymers. The Sunter River had high levels of PET, primarily from discarded beverage bottles and food packaging, while the Buaran River was primarily contaminated with PP, commonly found in plastic containers, automotive parts, and textiles. In contrast, the Marunda Estuary showed a distinct pollution pattern, with a significant presence of foam particles likely originating from construction and packaging materials. This research demonstrates the effectiveness of Raman spectroscopy in precisely and consistently identifying microplastics, surpassing traditional visual inspection methods. By accurately determining the chemical composition of microplastics, Raman spectroscopy enhances our understanding of the origins and pathways of plastic pollution in urban environments. The study's conclusions underscore the need for targeted waste management strategies to address specific polymer types and reduce their environmental impact. For example, increasing recycling efforts for PET bottles and minimizing the use of single-use plastics made from PP could significantly decrease the presence of these microplastics in water bodies. Furthermore, by elucidating the polymer composition of microplastics, our work contributes to a better understanding of the associated health risks, as different polymers interact differently with environmental toxins. However, this study has limitations. It focuses only on selected urban water bodies in Jakarta, and the findings may not be applicable to other regions. Despite these limitations, our research has practical value, as it can inform policy-making and the development of interventions to mitigate microplastic pollution in urban aquatic environments. [ABSTRACT FROM AUTHOR]

Indonesia, as a country rich in natural resources and biodiversity, has a great opportunity to develop an environmentally friendly tourism sector. In the last two decades, there has been an increasing interest in tourism development, especially with regard to green tourism. This study aims to empirically test the effect of green tourism differentiation and green marketing on tourists’ decisions to visit certain destinations. The independent variables for this analysis are green tourism differentiation and green marketing. The dependent variable is visit decision. The intervening variable is visit interest. The sample for this research draws from tourists who are visiting or have already visited Paharangan Village Agrotourism. The engineering method, non-probability sampling, was used for the sampling. Data collection was carried out by distributing questionnaires directly to respondents, totalling as many as 130 questionnaires, and multiple linear regression and path analyses were conducted. The results show that while green tourism differentiation and green marketing significantly positively affect visit decision and visit interest of tourists, visit interest does not affect visit decision, and visit interest is not proven as an intervening variable between green tourism differentiation and green marketing on visiting decisions. [ABSTRACT FROM AUTHOR]

Research Aims: Analyze the factors that influence the use of Linktree using UTAUT theory. This research analyzes Performance Expectancy, Effort Expectancy, Social Influence, and Facilitating Conditions, Behavioral Intention and Use Behavior in using Linktree by customers. Design/Methodology/Approach: This research examines construction companies that were founded in 2012. Researchers used a sample of 119 customers using Stratified Random Sampling. The analytical method used in this research is UTAUT. Research Findings: Findings show that Performance Expectancy and Effort Expectancy do not have a significant influence on Linktree's Behavioral Intention or Use Behavior. On the other hand, Social Influence and Facilitating Conditions have a significant impact on these two variables. Social Influence influences Behavioral Intention and Use Behavior due to recommendations and social norms received by users. Facilitating Conditions plays an important role in supporting the use of Linktree through the availability of adequate infrastructure and technical support. Apart from that, Behavioral Intention is the most significant factor in determining usage behavior. And the influence of Facilitating Conditions on Behavioral Intention is strengthened when mediated by Use Behavior. Theoretical Contribution/Originality: This research provides a theoretical contribution to the understanding of factors influencing the acceptance and use of new technologies in the context of small and medium-sized companies. Practitioners/Policy Implications: Companies should focus on practical benefits that customers gain, such as easy access to various important links on one page. And considering the significant social influence, marketing strategies must be reinforced with positive testimonials from satisfied customers. Research Limitations/Implications: Companies must focus on the practical benefits of using Linktree, strengthen social influence-based marketing strategies through customer testimonials and recommendations, and ensure conditions that facilitate use remain optimal with adequate infrastructure and technical support. [ABSTRACT FROM AUTHOR]

Copyright of Kembara: Jurnal Keilmuan Bahasa, Sastra, dan Pengajarannya is the property of Universitas Muhammadiyah Malang and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)