Search

The aim of the study was to determine the most suitable fitness center for members by using the Analytical Hierarchy Process (AHP) method, which identifies the criteria fitness members consider when choosing a fitness center. First, interviews were conducted with 20 fitness center members to determine the criteria. Then, the values obtained from the comparisons between the criteria, made by experts, were analyzed and evaluated using the AHP method. Eight criteria were determined: instructor qualification, interactions, cleaning, price, staff qualification, atmosphere, accessibility, equipment modernity and variety. Then alternatives to fitness centers were defined (low price, middle segment, premium) and a group of five experts was formed, consisting of members of various fitness centers and experts in sports sciences, and academics who conduct customer behavior research in fitness centers. Based on the opinions of experts, three alternatives and eight selection criteria were used in the evaluation. Alternatives are listed based on the findings. In the first phase of the study, weighting of the criteria and consistency calculations were performed, after which each criterion was weighted in relation to every alternative. As a result, the best alternative was calculated. According to the findings, price was determined to be the most important criteria in renewing fitness center membership, while premium fitness centers were determined to be the most important alternative. The research provides suggestions for reducing dropout rates and for the decision to renew memberships in fitness centers (such as flexible pricing, customer interaction, quality, and equipment modernity).

The purpose of this study is to analyze the relationships among perceived quality, perceived value, customer satisfaction, and behavioral intention in Turkish fitness centers. The data were collected from 305 fitness customers (149 women and 156 men) using the quantitative method of a questionnaire. The main procedure of this study was to conceptualize fitness clubs’ perceived value as a multidimensional construct of four dimensions. Through a comprehensive review of the literature, a questionnaire was developed to measure perceived quality, perceived value, customer satisfaction, and behavioural intention, which took into consideration the unique characteristics of Turkish fitness centers. After examining the measurement properties by conducting confirmatory factor analysis and structural equation model analysis, the results revealed positive relationships among perceived quality, perceived value, customer satisfaction, and behavioral intention. The findings showed that perceived quality was positively related to social value, functional value, emotional value, and economic value. Likewise, functional value and economic value were positively related to customer satisfaction, and social value and emotional value were not positively related to customer satisfaction. Finally, customer satisfaction was related to behavioral intentions. The implication for management is significant as it shows that quality management is important for the different dimensions of value. Therefore, sports managers must work on quality processes to achieve positive perceived quality and its consequences, such as perceived value or behavioral intentions. This chain of positive perceptions improves consumer loyalty.

This paper studies the effect of e-Lifestyles on the fitness industry. The aim is to investigate the (mediating) role of e-Lifestyles in the relationship between behavioral intentions to use the fitness center app, app usage behavior, and member overall satisfaction with the fitness center, i.e., explain whether e-Lifestyles allow us to better understand fitness center satisfaction or app usage intention. Results of 1403 members revealed that the relationship between behavioral intentions to use the app and the members' overall satisfaction with the fitness center is positively mediated by e-Lifestyles. Results further demonstrate that there is a direct positive effect of behavioral usage intentions of the app-on-app usage behavior and overall member satisfaction toward the fitness center. The study adds to the literature on e-Lifestyles by demonstrating its significance in the context of fitness center management. This study helps managers conduct more thorough marketing plans and develop differentiated strategies and provides information for app designers. [ABSTRACT FROM AUTHOR]

The Questionnaire of Evaluation of the Quality Perceived in Sports Services is a quantitative tool that has mainly been developed in users of public sports services. The aim of this study was to adapt the tool and determine the psychometric properties and the degree of factorial equivalence in three different countries (Spain, Ecuador and Colombia). Using a convenience sampling strategy, three samples with a total of 927 participants were analyzed, of which 330 were spanish, 363 ecuadorians and 234 colombians. The CFA ratified the original structure of 25 items and showed a good fit to the data in the Spanish, Colombian and Ecuadorian sample. All constructs presented good internal consistency, convergent and discriminant validity. Lastly, a multi-group analysis showed the invariance factorial through the difference in the RMSEA, CFI and NNFI indices. The findings of the present study demonstrated evidence for the instrument validity and reliability. In conclusion, the adapted version of the tool provide insightful implications for sport management professionals for the evaluation of the quality of sport services in different countries who have the Spanish language as their mother tongue., Author(s): Pablo Gálvez-Ruiz [sup.1] , Elena Conde-Pascual [sup.2] , Alexandra Estrella-Andrade [sup.3] , Jerónimo García-Fernández [sup.4] , Rita Pilar Romero-Galisteo [sup.5] , Luisa Vélez-Colón [sup.6] , Brenda G. Pitts [sup.7] [...]

Copyright of Cultura, Ciencia y Deporte is the property of Cultura, Ciencia y Deporte and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Copyright of Cultura, Ciencia y Deporte is the property of Cultura, Ciencia y Deporte and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Copyright of Cuadernos de Psicología del Deporte is the property of Cuadernos de Psicologia del Deporte and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Copyright of Retos: Nuevas Perspectivas de Educación Física, Deporte y Recreación is the property of Federacion Espanola de Asociaciones de Docentes de Educacion Fisica and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)