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Objective: This teaching case describes the trajectory of internationalization of a Brazilian manufacturer of electric motors: WEG. The study proposes to reach the following objectives: (a) understand the company's process of internationalization from the perspective of international business theories; (b) analyze why the path of internationalization trailed by WEG Automation business unit occurred sequentially to that of WEG Motors; and, (c) reveal if the network of WEG Motors generated positive externalities to the internationalization of WEG Automation. Method: A real case gives the foundation for a teaching case built over primary and secondary data. Primary data was obtained through semi structured interviews with the director and managers of WEG Automation, carried during late 2016. Interviews were transcribed and jointly used with secondary data, acquired from institutional information available at WEG's website and documents. Moreover, interviewers performed direct observations during long visits to the company. Relevance/originality: Examining the actions of a firm's internationalization process is valuable in the context of emerging multinational companies, particularly when considering different units feed on internal and external competences during the process, corroborating aspects of the behavioral approach of the Uppsala Models. Theoretical / Methodological Contributions: Applying the theoretical lenses of International Business, such as the Network and Uppsala Models to explain the actions of a Global firm's internationalization process and, more specifically, to compare the processes of two of its business units - WMO (motors) and WAU (automation). Social / management contributions: This teaching case is recommended for both undergraduate and post-graduate courses in the Administration, Foreign Trade, and International Management fields, for discussions in themes such as: Internationalization of firms, International Business, Internationalization Theories, and Emerging Markets. Using the case helps improving students' analytical competences regarding the reality of an emerging market firm that becomes a global player. [ABSTRACT FROM AUTHOR]

Objective: This teaching case describes the trajectory of the internationalization of WEG, a Brazilian company producer of electric engines. This study proposes to fulfill the following objectives: (a) comprehend the company’s process of internationalization from the perspective of international business theories; (b) analyse why the way taken in the process of internationalization by the business unit WEG Automação occurred in a sequential way to that of WEG Motores; and, (c) reveal if the network of WEG Motores generated positive externalities to the internationalization of WEG Automação. Method: Teaching case, based on real case. The primary and secondary data were used for the development of this teaching case. The primary data was obtained through a semistructured interview with the director of WEG Automação and mangers of the unit, made during late 2016. The interviews were transcripted and used together with the secondary data for the development of this teaching case. The secondary data was obtained using institutional information available at WEG’s website and documents of the company. Besides, the interviewers performed direct observation during visits of a long duration to the company. Relevance/originality: The company’s move of internationalization shows its value inside the context of emerging multinational companies, considering that different units feed themselves with internal and external skills during the process, corroborating aspects of the behavioral approach of the Uppsala Models. Theoretical / Methodological Contributions: The case contributes to apply theorical lens of International Business, as Network and Uppsala Model to explain the movement of internationalization process of a Global firm, specifically to compare the process between two of its units business – WMO and WAU. Social / management contributions: This teaching case application is recommended for graduation or undergraduate courses in Administration, Foreign Trade and International Management, to discuss in subjects such as: Internationalization of Companies, International Business, Internationalization Theories, and Emerging Markets. The use of the case help to improve analytical skills of students, about real situation of an emerging market firm that become a global player. Keywords: Internationalization. Emerging Multinational. Network. Business units of WEG. Teaching Case.

Knowledge is at the core of the process models of internationalization, although the impact absorptive capacity has on the internationalization is still unclear. Based on an evolutionary approach to international expansion and learning by a firm, the purpose of this study is to describe the role of absorptive capacity (AC) for the internationalization process of emerging multinational companies. A qualitative study, descriptive and longitudinal, was conducted based on a case study of the biggest cement company of South America. Our findings identified the previous knowledge about internationalization and the new knowledge that was acquired and assimilated on a needbasis case as key factors of international competition. This study showed that even a mature company, leader in its home market, with experience in competition with the main international players, needed to acquire new knowledge about internationalization. The assimilation of knowledge was hampered by the prior knowledge structure and new routines were created before the external direct investment materialized. After the acquisition in the foreign market, the adaptation of routines created in the domestic market was developed. We identify that there are relationships among the elements of absorptive capacity (acquisition, assimilation, transformation, exploitation) and that these affect the internationalization process of emerging market firms. [ABSTRACT FROM AUTHOR]

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