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145 results on '"Discount Hardware"'

1. That vision thing; low-cost Macs have transformed Apple. For the better?

Author

England, Cheryl

Subjects
Strategic Planning, Market Analysis, Reorganization, Microcomputer, Company Profile, Discount Hardware, Computer Industry, Apple Inc. -- Planning, Apple Macintosh (680X0-based system) -- Marketing, Computer industry -- Planning, Microcomputers -- Marketing
Published
1991

2. PC discounters vie for low-end faxes

Author

Calem, Robert E.

Subjects
Facsimile, Market Analysis, Discount Hardware, Price Cutting, Outlook, Telephones, Office Equipment
Published
1991

4. The promise of Big Blue's PC push

Author

Zarley, Craig and Gillooly, Brian

Subjects
Product Introduction, Outlook, Subsidiary Company, Discount Hardware, Distribution Management, Reorganization, Microcomputer, International Business Machines Corp. -- Product introduction, Computer industry -- Management, Microcomputers -- Marketing
Published
1992

5. Ink jet printers for $300

Author

Rist, Oliver

Subjects
Ink Jet Printer, Industry Analysis, Price, Discount Hardware, Ink-jet printers -- Prices and rates, Computer peripherals industry -- Analysis
Published
1992

6. Distributors to sell PC parts to VAR market

Author

Graziose, Michelle

Subjects
Distributors, Customer Service, Discount Hardware, Market Entry, Motherboard, Microcomputer, Value-Added Resellers, Merisel Inc. -- Marketing, Ingram Micro Inc. -- Marketing, Retail industry -- Marketing, Motherboards -- Marketing, Value-added resellers -- Marketing, Microcomputers -- Equipment and supplies
Published
1992

7. If you can't beat 'em, join 'em; IBM turns to clone maker for 386SX PCs in Singapore

Author

Gillooly, Brian and Rohm, Wendy Goldman

Subjects
Test Markets, Discount Hardware, Market Entry, Singapore, Microcomputer, Joint Venture, Compatible Hardware, International Business Machines Corp. -- Marketing, Hong Leong Corp. -- Joint ventures, International Applications Solutions Private Ltd. -- Product information, Computer industry -- Joint ventures, Compatible hardware -- Prices and rates, Joint ventures -- Product information, Microcomputers -- Prices and rates
Published
1991

10. Fast-moving Theo Lieven fine-tunes German PC firm as market changes

Author

Hudson, Richard L.

Subjects
Vobis Microcomputer AG -- Management, Computer industry -- Management, Germany, Management Style, Market Analysis, Competition, Microcomputer, Marketing Strategy, Discount Hardware, Business, Business, general
Abstract

Theo Lieven, president and co-founder of Germany's largest discount PC company, Vobis Microcomputer AG, has been forced to rethink his marketing strategies to compete with top PC vendors. Vobis recently grabbed 13.7% of the Germany PC market in 1st qtr 1994, pushing out both IBM and Compaq. The key to Lieven's past success has been his broad marketing strategies and his chain of discount shops. However, Lieven recently faced strong competition from major PC vendors offering their own discounted prices. After hitting a slump in 1993, Lieven came to the realization that discounting alone does not work. Part of his damage-control efforts have involved revising his marketing strategies to specifically promote high-profit products. Vobis is also venturing outside the German market and into Italy, Britain and France. The company seems to be on track with a net income of 49 million marks in 1994.

Published
1994

11. Classic piques buyer interest, but dealers already discounting

Author

Craig, Elinor

Subjects
Price, Microcomputer, Wholesale Dealer/Distributor, Discount Hardware, Apple Inc. -- Product information, Apple Macintosh Classic (680X0-based system) -- Marketing
Abstract

By Elinor Craig San Francisco -- Dealers around the country last week reported generally high levels of customer interest in the Mac Classic, but heavy discounting of the new entry-level […]

Published
1990

12. Compaq sounds superstore warning

Author

Zarley, Craig

Subjects
Franchise, Retail/Reseller Channel, Competition, Discount Hardware, Sales Analysis, Marketing Strategy, Compaq Computer Corp. -- Distribution, Computer Bay Inc. -- Management
Published
1990

13. Big Blue streamlines operations

Author

Hoffman, Thomas

Subjects
Reorganization, Divestment, Typewriter, Financial Report, Business Planning, Discount Hardware, Cost Reduction, International Business Machines Corp. -- Planning
Published
1990

14. The longer picture

Author

Pastore, Richard

Subjects
Discount Hardware, Microcomputer, Compatible Hardware, Hardware Selection, User Need, IBM PC (Intel-compatible system) -- Design and construction, Microcomputers -- Purchasing
Published
1990

15. First high-volume econo Macs still on track for October debut

Author

Battelle, John

Subjects
Product Development, Microcomputer, Low Cost, Discount Hardware, Apple Inc. -- Product development, Apple Macintosh (680X0-based system) -- Product development
Abstract

By John Battelle Cupertino, Calif. -- The vow by top Apple executives to ship lower-cost Macs in high volumes within the next 12 months may have sounded like a harbinger […]

Published
1990

17. Mainframe discount tips

Author

Baumgartner, Allan

Subjects
Tutorial, Mainframe Computer, Purchases, Equipment Acquisition, Discount Hardware, System Selection
Abstract

Mainframe discount tips Perhaps you've read about those fantastic, 50 percent-off deals that IBM Corp. reportedly has been giving on its newest IBM 3090 J machines. Can you get one […]

Published
1990

18. Developing new line of low-priced PC shakes up Compaq; the chairman went behind chief executive's back to target cheap clones; neophyte in cutthroat niche

Author

Allen, Michael

Subjects
Compaq Computer Corp. -- Product development, Microcomputers -- Product development, Product Development, Microcomputer, Pricing Policy, Marketing Strategy, Discount Hardware, Strategic Planning, Business, Business, general
Abstract

Compaq's upper management is in a state of flux as the company moves to create a new low-cost entry-level microcomputer. Chairman Benjamin R. Rosen dismissed Compaq's popular co-founder and CEO Joseph R. Canion, holding him responsible for misleading reports about the feasibility of developing the new units. The new CEO, Eckhard Pfeiffer, is gaining a reputation for cutting product development time and being hard on suppliers. The result is the new ProLinea line of microcomputers, which start at under $1,000. Before Pfeiffer's advent Compac was planning on countering market share losses by a company reorganization and layoffs, with development of low-end computers slated for 1993. Many Compaq officials believed that the company would regain market share as customers recognized the quality of the products. Rosen reversed the strategy. Some claim engineering quality is lower in the new line than has been Compaq's tradition.

Published
1992

19. IBM, amid confusion over its goals, is planning to sell 'clone' PCs in Europe

Author

Hooper, Laurence

Subjects
International Business Machines Corp. -- Marketing, Computer industry -- Marketing, Microcomputers -- Marketing, Compatible Hardware, Retail/Reseller Channel, Computer industry, Europe, Microcomputer, Discount Hardware, Business, Business, general
Abstract

IBM does in fact plan to sell 'clone' microcomputers in Europe. Confusion about this policy was engendered by remarks made by IBM's microcomputer chief, James Cannavino, who summarized IBM's clone strategy, saying that the IBM company does not sell clones. Now, IBM says Cannavino meant that the IBM brand name will not be associated with lower-quality machines. IBM will, in fact, buy clone computers made in Asia and will resell them under a non-IBM label through a European subsidiary. IBM currently is pursuing various marketing strategies, including the possibility of mail-order sales and creating new lines of products. IBM's aim is to stop microcomputer market-share losses to clone manufacturers.

Published
1992

20. Tandy plans to launch discount stores

Author

Bartimo, Jim

Subjects
RadioShack Corp. -- Planning, Computer stores -- Planning, Retail/Reseller Channel, Strategic Planning, Marketing Strategy, Discount Hardware, Organization Structure, Business, Business, general
Abstract

Tandy Corp is planning to change its current retailing strategy and open six large discount stores that will sell computers direct to the public. The Tandy move emphasizes the current change in computer retailing, and the trend towards computer superstores and mass market products. Analysts believe that consumers are becoming more knowledgeable about computers and therefore are not so in need of the traditional specialty computer store that offers personal expertise but higher prices. What consumers are now seeking, argue some analysts, are retail outlets offering large selections of personal computers at low cost. Other retailers such as Intelligent Electronics Inc and Computerland Corp have already indicated they intend to follow suit and open discount computer stores in the near future.

Published
1991

21. PCs in bookstores: 'apple pie' or un-American?

Author

Scott, Robert C.

Subjects
Retail/Reseller Channel, Universities and Colleges, Distribution Agreements, Wholesale Dealer/Distributor, Value-Added Resellers, Microcomputer, Discount Hardware, Competition
Abstract

Pcs in bookstores: 'apple pie' or un-American? To Gary Shapiro, providing inexpensive computers to students may not be a matter of truth, justice and the American way. "It's more like […]

Published
1988

22. IBM pushes Model 30s directly to universities; hefty discounts offered

Author

Trespasz, Nancy and Greene, Alice

Subjects
Retail/Reseller Channel, Microcomputer, universities and colleges, Distribution Management, Discount, Discount Hardware, International Business Machines Corp. -- Marketing, IBM PS/2 (Intel-compatible system) -- Marketing
Published
1987

23. Proteon moves down into the commodity market with its new low-end bridge-routers

Subjects
Product Introduction, Discount Hardware, Brouters (Connector), Proteon Inc. -- Product introduction, Proteon DNX 300n (Bridge/router) -- Product introduction, Proteon DNX 300m (Bridge/router) -- Product introduction, Proteon DNX 300i (Bridge/router) -- Product introduction, Computer networks -- Product introduction, Bridge/routers -- Product introduction
Published
1992

24. IBM reorganizes PC hardware unit

Author

Buckler, Grant

Subjects
New Company, Industry Analysts, Decentralization, Marketing Strategy, Discount Hardware, Microcomputer, International Business Machines Corp. -- Management, Computer industry -- Management, Microcomputers -- Marketing
Abstract

****IBM Reorganizes PC Hardware Unit 09/03/92 SOMERS, NEW YORK, U.S.A., 1992 SEP 3 (NB) -- As expected, IBM has reorganized its personal computer manufacturing, distribution, and marketing into a new […]

Published
1992

25. Digital to build its own PCs

Author

Buckler, Grant

Subjects
Production Control, Manufacturing, Product Development, Discount Hardware, Microcomputer, Digital Equipment Corp. -- Production management, Computer industry -- Production management, Microcomputers -- Product development
Abstract

****Digital To Build Its Own PCs 08/25/92 BOSTON, MASSACHUSETTS, U.S.A., 1992 AUG 25 (NB) -- Digital Equipment has announced plans for a new line of personal computers, which the company […]

Published
1992

26. Major Apple moves: Mac price cuts/discount Powerbooks

Author

Woods, Wendy

Subjects
Price Cutting, Marketing Strategy, Strategic Planning, Product Development, Discount Hardware, Notebook Computer, Microcomputer, Apple Inc. -- Prices and rates, Apple Macintosh PowerBook 100 (680X0-based notebook) -- Marketing, Apple Macintosh (680X0-based system) -- Prices and rates, Computer industry -- Prices and rates, Notebook computers -- Marketing, Microcomputers -- Prices and rates
Abstract

****Major Apple Moves: Mac Price Cuts/Discount Powerbooks 07/30/92 SAN FRANCISCO, CALIFORNIA, U.S.A., 1992 JUL 30 (NB) -- The San Francisco Examiner reports that Apple Computer will cut prices on several […]

Published
1992

27. IBM tries its hand at clone-peddling with launch of Individual Computer Products line

Subjects
Subsidiary Company, New Company, Marketing Strategy, Business Planning, Microcomputer, Discount Hardware, Compatible Hardware, IBM France -- Management, Individual Computer Products International Ltd. -- Management, IBM PC (Intel-compatible system) -- Design and construction, Computer industry -- Management, Microcomputers -- Marketing
Published
1992

28. Tera and Weitek team to provide technology for $9,000, SparcStation 2-compatibles

Subjects
Discount Hardware, Price, Workstations, Microprocessor, Compatible Hardware, Oracle America Inc. -- Licensing agreements, LSI Corp. -- Licensing agreements, Tera Microsystems Inc. -- Licensing agreements, Weitek Corp. -- Licensing agreements, Sun Microsystems SPARC (Microprocessor) -- Licensing agreements, Sun Microsystems SPARCstation 2 (SPARC-based microcomputer) -- Design and construction, Computer industry -- Licensing agreements, Microprocessors -- Licensing agreements, Compatible hardware -- Licensing agreements, Workstations (Computers)
Published
1991

29. Low-cost Japanese laser printer due from Casio

Author

Miyazawa, Masayuki

Subjects
Product Development, Discount Hardware, Laser Printer, Casio Computer Company Ltd. -- Product development, Laser printers -- Product development, Computer peripherals industry -- Product development
Abstract

Low-Cost Japanese Laser Printer Due From Casio 10/03/91 TOKYO, JAPAN, 1991 OCT 3 (NB) -- Office equipment maker Casio says that next year it will release a laser printer which […]

Published
1991

30. IBM hopes to expand AS/400 empire with forthcoming baby D02 model...

Subjects
Discount Hardware, Product Introduction, Minicomputer, Computer Industry, International Business Machines Corp. -- Product introduction, IBM AS/400 9402 D02 (Minicomputer) -- Product introduction, Computer industry -- Product introduction, Minicomputers -- Product introduction
Published
1991

31. Compaq cuts Notebook tags

Subjects
Pricing Policy, Discount Hardware, Notebook Computer, Compaq Computer Corp. -- Prices and rates, Compaq LTE/286 20 (Portable computer) -- Prices and rates, Compaq LTE/286 40 (Portable computer) -- Prices and rates, Portable computers -- Prices and rates
Published
1991

32. IBM announcements

Subjects
Promotion of Product, Search Software, Vector Processors, Discount Hardware, Enhancements, Renting, Converters, Customer Service, International Business Machines Corp. -- Product information, MVS/Data Facility Product 3.0 (Search software) -- Product enhancement, IBM ES/9000 9121 (Mainframe computer) -- Prices and rates, Report Writer Precompiler and Libraries 3.0 (Program development software) -- Usage, Customer relations -- Services, Compilers -- Usage, Computer software industry -- Product information
Published
1991

33. Tandy closes out complete PC, minus monitor, for $199

Author

McCormick, John

Subjects
Low Cost, Discount Hardware, Product Discontinuation, Microcomputer, Price Cutting, RadioShack Corp. -- Prices and rates, Tandy 1000 HX (Microcomputer) -- Prices and rates, Computer industry -- Prices and rates, Microcomputers -- Prices and rates
Abstract

TANDY CLOSES OUT COMPLETE PC, MINUS MONITOR, FOR $199 07/01/91 FORT WORTH, TEXAS, U.S.A., 1991 JUL 1 (NB) -- Tandy, while initiating their new Super Store concept where they will […]

Published
1991

34. Apple-only stores, mass merchants Apple's new strategy

Author

Stokell, Ian

Subjects
Mass Merchandising, Retail/Reseller Channel, Marketing Strategy, Discount Hardware, Microcomputer, Manufacturers, Low Cost, Europe, Distributors, Apple Inc. -- Marketing, Apple Macintosh Classic (680X0-based system) -- Marketing, Computer industry -- Marketing
Abstract

***APPLE-ONLY STORES, MASS MERCHANTS APPLE'S NEW STRATEGY 06/11/91 CUPERTINO, CALIFORNIA, U.S.A., 1991 JUN 11 (NB) -- Apple Computer has changed tack on its distribution strategy and signed up with discount […]

Published
1991

37. Lotus puts finishing touches on Passport plan

Author

Darrow, Barbara

Subjects
Value-added resellers, Sales Contracts, Discount Hardware, Lotus Development Corp. -- Services, Value-added resellers -- Marketing, Computer industry -- Services
Published
1994

38. Clones strike again

Author

Churbuck, David C.

Subjects
Computer networks -- Marketing, Marketing Strategy, Strategic Planning, New Technique, Competition, LAN Hub/MAU, Discount Hardware, SynOptics Communications Inc. -- Marketing
Published
1994

39. NEC ships PCs to Australia from Hong Kong

Author

Yazawa, Naoyuki

Subjects
Australia -- International trade, Export, Discount Hardware, Microcomputer, Australia, NEC Corp. -- Foreign operations, NEC Technologies Hong Kong Ltd. -- Transportation policy, Microcomputers -- International trade
Abstract

NEC SHIPS PCS TO AUSTRALIA FROM HONG KONG 12/10/90 TOKYO, JAPAN, 1990 DEC 10 (NB) -- NEC has restructured its system of supplying personal computers to the Australian market by […]

Published
1990

40. Under $1,000 Postscript printer

Author

Woods, Wendy

Subjects
Product Introduction, Discount Hardware, Mail Order, Laser Printer, Printer Works Inc. -- Product introduction, PostScript (Printer software) -- Equipment and supplies, Printer Works Jetscript CX (Computer printer) -- Product introduction, Laser printers -- Product introduction
Abstract

UNDER $1,000 POSTSCRIPT PRINTER FREMONT, CALIFORNIA, U.S.A., 1990 SEP 24 (NB) -- A 9-year-old retail printers shop in Fremont, California is selling what may be the world's lowest priced Postscript […]

Published
1990

41. UK: Hayes unveils BBS sysops discount scheme

Author

Gold, Steve

Subjects
Modem, Marketing Strategy, Price, Discount Hardware, Foreign Manufacture, United Kingdom, Computer Industry, Hayes Microcomputer Products Inc. -- Prices and rates, Computer industry -- Product information, Modems -- Marketing
Abstract

UK: HAYES UNVEILS BBS SYSOPS DISCOUNT SCHEME UXBRIDGE, MIDDLESEX, ENGLAND, 1990 SEP 4 (NB) -- Hayes Microcomputer Products, the UK division of Hayes, the communications company, has unveiled a sysop's […]

Published
1990

43. Gray market 'deals' aren't always a deal

Author

Lyons, Daniel

Subjects
Gray market, Customer Service, Discount Hardware, Market Analysis, Guidelines, Wholesale Dealer/Distributor, Gray market -- Analysis
Published
1993

45. PowerBook 100 slips off U.S. price list

Author

Said, Carolyn

Subjects
Notebook Computer, Price, Business Planning, Discount Hardware, Low Performance Equipment, Apple Inc. -- Product information, Apple Macintosh PowerBook 100 (680X0-based notebook) -- Marketing, Notebook computers -- Marketing, Computer industry -- Product information
Abstract

By Carolyn Said Cupertino, Calif. - Apple quietly dropped the PowerBook 100 from its U.S. retail price list last week. The company will continue to sell existing inventory both through […]

Published
1992

46. Apple to the core

Author

Flynn, Mary Kathleen

Subjects
Product Development, Microcomputer, Price Cutting, Home Computer Market, Discount Hardware, Apple Inc. -- Product development, Apple Macintosh (680X0-based system) -- Product development, Microcomputers -- Prices and rates, Computer industry -- Prices and rates
Published
1992

47. Integrators can buy DEC PCs via catalog

Author

McGee, Marianne Kolbasuk

Subjects
Direct Market Channel, Marketing Strategy, Catalogs, Integrated Systems, Discount Hardware, Microcomputer, Mail Order, Computer Systems Integrator, Reference Book, Digital Equipment Corp. -- Marketing, Computer systems integrators -- Marketing, Reference books -- Usage, Microcomputers -- Marketing
Published
1992

48. DEC unveils modular systems, service programs

Author

Quick, Gregory

Subjects
Product Introduction, Workstations, Customer Service, Support Services, Upgrading, Discount Hardware, RISC, Digital Equipment Corp. -- Product introduction, DEC DECstation 5000 20 (Microcomputer) -- Product introduction, Computer industry -- Product introduction, Reduced-instruction-set computers -- Product introduction, Workstations (Computers) -- Product introduction
Published
1991

49. CD-ROM finally becomes affordable

Author

Miastkowski, Stan

Subjects
Product Introduction, Discount Hardware, CD-ROM, Disk Drives, RadioShack Corp. -- Product information, Tandy CDR-1000 (CD-ROM drive) -- Product introduction, Disk drives -- Product introduction, CD-ROM -- Equipment and supplies, Computer storage device industry -- Product information
Published
1991

50. The channel's dead, long live the channel

Subjects
Distribution Management, Strategic Planning, Microcomputer, Value-Added Resellers, Retail/Reseller Channel, Discount Hardware, Apple Inc. -- Distribution, Apple Macintosh (680X0-based system) -- Distribution
Abstract

The channel's dead, long live the channel With moves that recall a Hitchcock film, Apple has spun a mystery around the future of its distribution channel. We've seen the clues: […]

Published
1991

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