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Memberikan kepuasan pada konsumen merupakan upaya setiap pengusaha merebut hati konsumen. Dampak kepuasan konsumen terhadap setiap produk berbeda-beda setiap perusahaan, tergantung sejauh mana kebutuhan konsumen. Karena konsumen merasa puas tergantung dari setiap kebutuhannya. Penelitian ini bertujuan untuk mengetahui terkait strategi peningkatan minat dan kepuasan konsumen terhadap produk sepatu. Metode yang digunakan pada penelitian ini adalah analisis deskriptif kualitatif, sedangkan teknik pengumpulan data dilakukan melalui wawancara, dan observasi. Hasil penelitian menunjukkan bahwa starategi yang dapat dilakukan untuk meningkatkan minat dan kepuasan pelanggan yaitu dengan melalui sikap yang baik, seperti kejujuran dan dapat dipercaya, sehingga dapat meningkatkan minat dan kepuasan terhadap produk yang dihasilkan sehingga menciptakan produk berkualitas, juga memiliki komunikasi dua arah dengan pelanggan untuk membangun kepercayaan dan loyalitas untuk mempertahankan pelanggan.

Lactobacillus acidophillus merupakan bakteri gram positif dalam rongga mulut penyebab karies gigi. Salah satu pilihan terapi yaitu menggunakan antibiotik namun dapat menimbulkan resistensi sehingga diperlukan alternatif lain dengan memanfaatkan tanaman sebagai antibakteri seperti daun alpukat. Penelitian ini bertujuan untuk mengetahui aktivitas antibakteri ekstrak etanol dan fraksi daun alpukat dengan konsentrasi 25%, 50% dan 100% terhadap bakteri Lactobacillus acidophillus. Ekstraksi menggunakan metode maserasi dengan pelarut etanol 96% dan fraksinasi cair-cair menggunakan pelarut n-heksan. Uji aktivitas antibakteri dilakukan secara in vitro dengan metode difusi cakram disk dan membandingkan zona hambat yang terbentuk dari masing-masing perlakuan dengan kontrol positif yaitu Klindamisin dan kontrol negatif yaitu DMSO 10%. Hasil penelitian menunjukkan ekstrak etanol dan fraksi daun alpukat memiliki respon hambatan yang kuat, kontrol positif sangat kuat dan kontrol negatif lemah. Berdasarkan Uji One Way Anova, ekstrak etanol dan fraksi daun apukat menunjukkan adanya perbedaan yang bermakna dari masing-masing perlakuan dengan nilai signifikasi (p=

The motivation of this research is research (Rosini & Gunawan 2018; B.Batchimeg 2017). In addition, the motivation of this study also continued the research of Sayekti Suindyah Dwiningwarni (1997). The purpose of this study (1) to analyze the development of corporate financial performance from solvency and profitability ratios; (2) to analyze the measurement of the company's financial performance using solvency and profitability ratios. This research uses quantitative descriptive analysis method.The results of the study (1) the development of the company's financial performance in terms of solvency ratios experienced good development, this is indicated by the value of the solvency ratio that is getting better / better in fulfilling both short and long term obligations; (2) the development of the company's financial performance in terms of profitability ratios from experiencing good development, this is indicated by the value of the profitability ratio that is getting better / better in generating profits or profits; (3) measurement of company performance in terms of solvency ratio shows solvable conditions, meaning the assets is greater than the debt. (4) measurement of company performance in terms of profitability ratios shows good conditions, meaning the level of profits obtained from year to year has increased. This means that the company is in good financial condition and sovabel.

This study investigates the realizations of interpersonal meaning in newsletters offering online courses by general and Islamic educational institutions, and whether or not the realization of this strand of meaning by the two groups of institutions is similar. Twelve newsletters from six educational institutions (three general and three Islamic) offering online courses were used as the data. Using Halliday and Matthiessen’s (2004) grammar of interaction, the study found some similarities and differences in the realization of interpersonal meanings in the two groups of newsletters. Regarding the mood types, both institutions mostly use declaratives realizing the speech function of statement. Following this is imperative that is frequently employed to make offer and, in fewer frequency, command. The study also found that modalities and modulation are only used sparingly by both institutions. The dominant use of declaratives suggests that most of the writers of these newsletters provide information without creating an imagined dialogue with their readers. The relatively high use of offer in the data is hardly surprising due to the nature of the genres of newsletters. In addition, the small number of modality used in the newsletters demonstrates that the text producers prefer to present their propositions and proposals as facts.

This article reports a study on English writing skill of Indonesian tertiary students. The purpose of the study is to examine students’ initial ability in writing English compositions. The subjects of the study are 22 university students in their first year at English Language and Literature study program at one university in Bandung. The data are taken from students’ descriptive essays written in the classroom. The texts are then analyzed based on writing rubrics developed by Lane and Lange (1999) to see the recurrent global and local errors, supported by analytic writing rubrics proposed by Jacobs et al. (1981) to see the students’ writing ability in general. The results of the study show that the recurrent errors made in twenty-two English descriptive essays are singular/plural nouns for local errors and sentence structure for global errors. In terms of analytic view, errors in language use are the most frequent errors made by the students. The findings provide useful information for constructing teaching materials for English writing in this study program. Keywords : writing skill, descriptive text, composition scoring technique, analytic scoring technique, global and local errors. Abstrak Artikel ini melaporkan hasil kajian mengenai keterampilan menulis bahasa Inggris mahasiswa. Tujuan penelitian ini adalah untuk memotret kemampuan awal menulis mahasiswa dalam bahasa Inggris. Adapun subjek penelitian adalah 22 orang mahasiswa tingkat I di Program Studi Bahasa dan Sastra Inggris, di sebuah universitas di Bandung yang dipilih untuk mengetahui kemampuan awal mereka. Data diperoleh melalui karangan deskriptif yang ditulis di kelas.Teks dianalisis dengan menggunakan rubrik penilaian yang dikembangkan oleh Lane and Lange (1999) untuk tataran global dan lokal ( global and local errors ); dan rubrik penilaian analitik yang dikembangkan oleh Jacobs (1981) untuk melihat keterampilan menulis mahasiswa secara umum. Analisis data menunjukkan bahwa kesalahan yang paling banyak dilakukan mahasiswa pada tataran lokal terkait pemarka nomina tunggal dan jamak ( singular/plural nouns ), sedangkan pada tataran global, kesalahan pada struktur kalimat ( sentence structure ) merupakan kesalahan yang paling sering dilakukan oleh mahasiswa. Dari sisi analitik, kesalahan pada penggunaan bahasa merupakan kesalahan yang paling sering ditemukan dalam kebanyakan tulisan mahasiswa.Hasil temuan ini diharapkan dapat memberikan masukan bagi penyusunan bahan ajar matakuliah menulis di lingkungan program studi. Kata kunci: keterampilan menulis, teks deskriptif, teknik penilaian tulisan, teknik penilaian analitik, kesalahan global dan local.

One criterion of a good analytical exposition lies in the writers’ ability to present a clear position and show their voice in their writing. Such quality can be achieved through skillful use of Engagement resources which allow writers to state their voice by aligning or disaligning it with those of others in presenting their case. Involving nine analytical exposition texts written by university students of different proficiency levels, this study explores how the writers’ voice (Hyland, 2008) is constructed through Engagement resources. Drawing on Martin and White’s Engagement system (Martin & White, 2005), the study reveals that, while all of the students are capable of presenting a clear position, students of different proficiency levels indicate different engagement strategies in their writing. Students who are more proficient in English are able to more successfully exploit the resources necessary for constructing a well-argued text and show a stronger sense of authorship. This study is expected to give insights into the use of Engagement resources in developing the writer’s voice in texts written by EFL writer learners in the Indonesian context.