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Introduction: We examined the prevalence of price promotions (i.e., proportion of products on price promotion) and the magnitude of price promotions (i.e., size of the price discount compared to the regular price) among online alcohol retailers. Methods: In August 2023, we web‐scraped product information for all alcoholic beverages available for sale in the online stores of two leading alcohol retailers in Sydney, Australia. Products were classified into five primary alcohol categories: wine, spirits, beer, cider and premix drinks. We considered three types of price promotion: temporary price discounts (e.g., 'was $5 now $4'), multi‐buy discounts (e.g., buy one get one free) and 'any six' discounts (e.g., 5% off when purchased in a bundle of any six similar products). The prevalence and mean magnitude of price promotions were estimated overall and by product category and price promotion type. Results: In total, data for 11,184 products were collected. Of these, 62% were the subject of at least one of the assessed forms of price promotion. The most frequently price‐promoted category was wine (91% of products), followed by spirits (35%), premix drinks (30%), cider (28%) and beer (21%). Of all price promotions, 61% were 'any six' discounts, 31% were temporary price discounts, and 7% were multi‐buy discounts. Across all price promotions, the mean magnitude of price discount relative to the regular price was 11% and ranged from less than 1% to 71%. Discussion and Conclusions: Policymakers should consider restricting price promotions as part of a suite of strategies to reduce alcohol‐related harms. [ABSTRACT FROM AUTHOR]

Introduction: A mandatory pregnancy warning was introduced in Australia 2020 to advise the public of the potential harms of prenatal alcohol exposure. Due to industry pressure, a 3‐year implementation period was granted. The aim of this study was to analyse the extent to which the mandatory warning had been applied to ready‐to‐drink (RTD) alcohol product labels almost 2 years into the implementation period. Methods: The sample included 491 RTD products sold in three alcohol stores in Sydney, Australia in March–May 2022. Identified warnings were categorised as a mandated warning, a DrinkWise warning (an industry‐developed option) or 'Other' warning. Analyses were conducted overall and by RTD type. Results: Almost all (94%) of the sampled RTD products had some form of pregnancy warning, but only 36% displayed the mandatory version. Of the non‐mandatory warnings, 74% were DrinkWise warnings (42% of total sample) and 27% were 'Other' warnings (15% of total sample). There was no apparent relationship between alcohol content and likelihood of displaying a mandatory warning. Discussion and Conclusions: Two years into the three‐year implementation period for the mandatory pregnancy warning, only around one‐third of the assessed RTD products exhibited compliance. Uptake of the mandatory pregnancy warning appears to be slow. Continued monitoring will be required to determine whether the alcohol industry meets its obligations within and beyond the implementation period. [ABSTRACT FROM AUTHOR]