465 results on '"Czinkota, Michael"'
Search Results
2. The effect of home country characteristics on the internationalization of EMNEs: The moderating role of knowledge stock
3. An International Perspective on Commodity Marketing
4. Marketing Research and Information
5. New Products
6. Understanding the Buyer
7. Direct Marketing, Sales Promotion, and Public Relations
8. Market Segmentation, Positioning, and Branding
9. Product and Service Decisions
10. Estimating the Market Demand
11. Marketing Planning
12. Understanding the Market Environment and the Competition
13. An Overview of Marketing
14. The Future of Marketing
15. Selling and Sales Management
16. Designing Effective Promotion and Advertising Strategies
17. Distribution and Supply Chain Management
18. Pricing Decisions
19. Strategic ambidexterity and its performance implications for emerging economies multinationals
20. Guest editorial
21. An International Perspective on Commodity Marketing
22. Trade Policy and International Marketing Under Reagan and Trump: An Abstract
23. International Business
24. Strategic agility in international business: A conceptual framework for “agile” multinationals
25. International business and the migrant-owned enterprise
26. Curative International Marketing, Corporate and Business Diplomacy: A Triple Application for Migration
27. Cause-related marketing in international business: what works and what does not?
28. Stakeholder engagement for innovation management and entrepreneurial development: A meta-analysis
29. For-Benefit Company (fBComp): An innovative social-business model. The Italian case
30. The Role of Honor as a Key Global Marketing Dimension for Business and Academia
31. Marketing Management
32. Cross-cultural market and marketing research
33. Structured Abstract: An Integration of the Curative International Marketing Construct
34. Terrorism, competitiveness, and international marketing: an empirical investigation
35. National and International Data Problems and Solutions in the Empirical Analysis of Intra-Industry Direct Foreign Investment*
36. The soul of business
37. The local brand representative in reseller networks
38. Marketing innovation: A consequence of competitiveness
39. The Relationship Between Managerial Characteristics and Exporting Behavior
40. Debt Swaps for Education
41. A Refutation of the Psychic Distance Effect on Export Development
42. Attitudinal and Behavioral Changes of Small and Medium-Size U.S. Exporters
43. Marketing Medical Residencies in Family Medicine
44. Export Trading Companies: A Promise Yet Unfulfilled
45. Competition in Executive Education: A Global Marketing Perspective
46. Shaping the Marketing Discipline: An Analysis of Dissertations*
47. Key Determinants of Retail Internationalization: Do Institutions Matter?
48. International Business and Trade in the Next Decade: Report from a Delphi Study
49. Reshoring: A Road to Industry 4.0 Transformation
50. An International Perspective on Commodity Marketing
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