1. Consumption patterns in prehistoric Europe are consistent with modern economic behaviour.
- Author
-
Ialongo N and Lago G
- Subjects
- Humans, Europe, History, Ancient, Cultural Evolution history, Commerce history, Commerce statistics & numerical data, Archaeology
- Abstract
Have humans always sold and purchased things? This seemingly trivial question exposes one of the most conspicuous blind spots in our understanding of cultural evolution: the emergence of what we perceive today as 'modern' economic behaviour. Here we test the hypothesis that consumption patterns in prehistoric Europe (around 2300-800 BCE) can be explained by standard economic theory, predicting that everyday expenses are log-normally distributed and correlated to supply, demand and income. On the basis of a large database of metal objects spanning northern and southern Europe (n = 23,711), we identify metal fragments as money, address them as proxies of consumption and observe that, starting around 1500 BCE, their mass values become log-normally distributed. We simulate two alternative scenarios and show that: (1) random behaviour cannot produce the distributions observed in the archaeological data and (2) modern economic behaviour provides the best-fitting model for prehistoric consumption., (© 2024. The Author(s), under exclusive licence to Springer Nature Limited.)
- Published
- 2024
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