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8 results on '"Cruz, Natalia Martin"'

2. The Effect of Entrepreneurship Education Programmes on Satisfaction with Innovation Behaviour and Performance

Author

Cruz, Natalia Martin, Escudero, Ana Isabel Rodriguez, Barahona, Juan Hernangomez, and Leitao, Fernando Saboia

Abstract

Purpose: This paper attempts to shed light on the effect of educational programmes aimed at entrepreneurs on innovation and business success. Design/methodology/approach: We use as theoretical framework the theory of planned behaviour. We use a sample of 354 entrepreneurs from Castile and Leon, Spain. To estimate the model we use a path analysis (AMOS 7). Findings: Individuals who are concerned about further management education and entrepreneurship education show themselves to be more innovative. Moreover, indirectly, by means of the relationship between innovation and success, specific entrepreneurship education contributes to obtaining better business results. However, to have reached high levels of formal education makes entrepreneurs less conformist regarding the activity of innovation. The existence of a direct effect of innovative behaviour on business success is confirmed. Research limitations: The limitations which our study presents are principally related to the measurement of the variables. Some of the characteristics of education should be studied more deeply. Practical implications: The results obtained lead us to recommend that the educational centres and institutions which organise the programmes should give preference to specialised education and less to entrepreneurship education when seeking to reinforce the innovative spirit of the entrepreneurs. Originality/value: The debate concerning the effectiveness of entrepreneurship educational programmes is still undecided, so much so that both supporters and detractors of entrepreneurship education exist. For that reason, this paper aims to shed some light on the effects of the educational programmes aimed at the entrepreneur. (Contains 3 figures, 5 tables and 5 notes.)

Published
2009
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4. Education and training as non-psychological characteristics that influence university students' entrepreneurial behaviour

Author

Barahona, Juan Hernangomez, Cruz, Natalia Martin, and Escudero, Ana Isabel Rodriguez

Subjects
Entrepreneurship -- Usage, Entrepreneurship -- Evaluation, Education
Abstract

ABSTRACT It is well known that entrepreneurship plays a key role in boosting innovation and well-being in an economy, but researchers have shed little light on how universities can motivate [...]

Published
2006

5. Price relative to competition: the case of the pharmaceutical industry in Spain

Author

Arranz, Ana Maria Gutierrez, Cruz, Natalia Martin, and Escudero, Ana Isabel Rodriguez

Subjects
Pharmaceutical industry -- Management, Competition (Economics) -- Evaluation, Pricing -- Evaluation, Strategic planning (Business) -- Evaluation, Consumer behavior -- Evaluation, Product price, Company business management, Business, Business, general, Business, international
Published
2002

6. Antecedents of corporate spin-offs in Spain: A resource-based approach

Author

Iturriaga, FeLix LoPez and Cruz, Natalia MartiN

Subjects
Business, Business, general, Social sciences
Abstract

To link to full-text access for this article, visit this link: http://dx.doi.org/10.1016/j.respol.2008.04.007 Byline: Felix Lopez Iturriaga (a), Natalia Martin Cruz (a)(b) Keywords: Corporate spin-offs; Diversification; Knowledge; Resource-based approach; Social networks Abstract: We explore the antecedents of corporate spin-offs for a sample of 3462 Spanish firms between 1992 and 2002. Using a resource-based approach, we identify three reasons firms engage in spin-offs: (a) to create complementarities, (b) to appropriate residual rents, and (c) to focus on the core business. Specifically, we find that spin-offs are more common among firms that belong to a group able to create networks and new knowledge that can be exploited through spin-offs. In addition, we find that spin-offs are more frequent in firms that wish to exploit strategic advantages achieved through knowledge investments and in firms that increase efforts to the focus on the parent firm's core competences. Author Affiliation: (a) Business & Economics School, University of Valladolid, Avda. Valle del Esgueva 6, 47011 Valladolid, Spain (b) Visiting Scholar, Haas Business School (IMIO), University of Berkeley, CA, United States Article History: Received 19 December 2005; Revised 19 March 2008; Accepted 17 April 2008

Published
2008

7. La 'familiaridad dinámica' de las empresas familiares. El caso del Grupo Yllera

Author

Cruz, Natalia Martin, Barros Contreras, Ismael, Hernangómez Barahona, Juan José, Cruz, Natalia Martin, Barros Contreras, Ismael, and Hernangómez Barahona, Juan José

Abstract

This paper applies dynamic capabilities approach to the study of family businesses. We introduce the term ‘dynamic familiness’ to show the capability of family firms to create, extend, or modify their unique bundle of resources coming from the interaction between the family, the individuals and the firm. Our aim is to give empirical evidence about the process of generation and reconfiguration of the resources in the family firm. This process will allow the firm to evolutionary adapt and survive through the generations. To achieve this objective, we conduct a case study in Grupo Yllera, a representative firm of Spanish family firms., En este trabajo, aplicando la teoría de las capacidades dinámicas al estudio de la empresa familiar, introducimos el concepto de ‘familiaridad dinámica’ para poner en evidencia la capacidad de una empresa familiar para crear a propósito, prorrogar o modificar su conjunto único de recursos, derivados de la interacción entre la familia, sus miembros individuales y la empresa. Nuestro objetivo es aportar evidencia sobre cómo se produce la generación y reconfiguración de recursos en la empresa familiar que permite su adaptación evolutiva y supervivencia a lo largo de las generaciones. Para lograr el objetivo, aplicamos un estudio de caso al Grupo Yllera, una empresa representativa del colectivo de empresas familiares en España.

Published
2014

8. Entrepreneurial Passion and SEW in Family Firms: The Role of the Founder and Effects on Performance.

Author

Pérez-Fernández, Héctor, Temprano-García, Víctor, Delgado-Garcia, Juan Bautista, Cruz, Natalia Martin, and Barros-Contreras, Ismael

Abstract

Entrepreneurial passion plays a fundamental role in entrepreneurship, having been associated with different entrepreneurial behaviors and outcomes. However, it has not been related with these outcomes in the context of family firms even though these firms are very related to the emotions of family owners. Based on affect maintenance arguments, we argue that the domains of team entrepreneurial passion (inventing, founding and developing) of the family help to develop the socio-emotional wealth of the family firms, with consequences for their performance. Furthermore, we consider that the presence of the family founder moderates the aforementioned relationships. We test our hypotheses in a sample of 137 Chilean family businesses through PLS. We found that both the family entrepreneurial passion for inventing and developing positively influence socio-emotional wealth, but not the family entrepreneurial passion for founding. Additionally, the presence of the founder eliminates the effect of passion for inventing on socio-emotional wealth, while the no presence makes negative the effect of passion for founding on socio-emotional wealth. Finally, socio-emotional wealth fully mediates the influence of passion for inventing and developing on the performance of family firms. [ABSTRACT FROM AUTHOR]

Published
2023
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