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The companies of creative industries usually use a new paradigm in innovation development. They more willingly invest into solutions based on the existing knowledge, rather than in the development of R&D-based innovation. The main role in innovation development has passed from a researcher-scientist toward the creative teams. There is no doubt that some teams can excel in the production of creative ideas or products. Despite this fact, a great deal of research conducted in the area of group dynamics suggests that groups are often much less creative and productive than they are usually assumed. The important question of how to manage creative teams to achieve a high productivity with limited resources and time arises in innovation management both from the theoretical and practical points of view. There is still no clarity which factors affecting productivity of teamwork are more important than others. The study was aimed at the identification most important factors for the productivity of teamwork. The survey of 113 student creative teams in 8 counties (Lithuania, Poland, Canada, China, France, Italy, Russia, and Denmark) was performed. Based of the findings the hierarchy of the significance of the factors influencing the productivity of teamwork is established and described in the article. [ABSTRACT FROM AUTHOR]

The increasing significance of innovation has resulted in the focusing of a considerable amount of attention and resources on innovation development. The process of innovation development is becoming much more sophisticated. The development of the creative industry sector has shifted the understanding of innovation and increased the importance of the creator and creativity. This article examines how the innovation development process can be improved in order to increase efficiency and ensure the economic success of innovations developed in the creative industries. The article analyses different process improvement methods such as PDCA, DMAIC, DMADV and TOC. The strengths and weaknesses of these methods for improvement of the innovation development process are identified. Based on the analysis of existing improvement methods and the identified features of system innovation development, an innovation development improvement model was developed. An important feature of the model is the system approach, which requires a broader view of innovation development. Usually, it requires multiple skills and knowledge and can be accomplished only by a team of experts or even by multiple teams. The innovation development improvement model is presented in the article. [ABSTRACT FROM AUTHOR]

The process of new product development often requires diverse knowledge and skills. The organisations are becoming increasingly ''team'' based. In many cases working in teams and collective creativity skills are becoming more important than job-related knowledge. There are not many studies on how to increase the efficiency in collective creativity. The study presented in the article was conducted in two phases. The first phase of the study was aimed on the identification factors most important for the efficiency of collective creativity. The survey of 38 teams was performed. The second phase of the study is aimed at identification possible solutions/principles on how to increase the efficiency of collective creativity process. The analysis of three existing collective creativity models is conducted. Based on the findings the Simultaneous Collective Creativity (SCC) model was developed. Each step of the model is described in detail in the article. [ABSTRACT FROM AUTHOR]