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Mexico has a high rate of cesarean sections and one of the lowest prevalences of exclusive breastfeeding in all of Latin America. There are known factors that can compensate for the disadvantages and drawbacks of cesarean delivery over breastfeeding. In terms of studying the variations of breastfeeding experiences, this work specifically concentrates on exploring different changes in the technique of cesarean section, related to immediate Skin-to-Skin Contact for women with high and low risk pregnancies, which may in turn influence Maternal Satisfaction and the choice of Prolonged Breastfeeding. A convenience sample of (n = 150) women who underwent cesarean section in a private hospital in Mexico between the years 2015–2020 participated in this study, the participants answered a structured interview protocol designed for the specific purposes of this study. The analysis was guided grounded theory. The majority of these participants (n = 121, 82.3%) were in labor before entering a cesarean section. The most common indications for cesarean section were those of active-phase arrest and regarding maternal complications, previous cesarean sections (n = 59) and hypertensive complications (n = 15) were the most frequent. For fetal complications, non-cephalic fetal positions (n = 12) were reported as the most common. Despite the different conditions of their cesarean sections, almost all the women experienced Skin-to-Skin Contact during the cesarean section. Almost all of them managed to breastfeed for more than 6 months and many of them breastfed their babies for up to 2 years. The main factors associated to prolonged breastfeeding and satisfaction were higher education degrees, immediate skin-to-skin contact during surgery and counseling on breastfeeding after the baby was born. Our findings highlight the importance of considering adjustments during and after a cesarean section, making it more focused on women and toward better probabilities of achieving prolonged breastfeeding in Mexican women. This being a first step for future studies of direct interventions in the breastfeeding process, such as the management of skin-to-skin contact and professional support after birth for guided breastfeeding.

EspañolEl ambiente familiar se considera uno de los contextos más importantes en la vida de las personas. El presente estudio centró su interés en el bienestar personal que este ambiente sociofísico genera en sus habitantes. El objetivo general fue identificar la relación que existe entre el ambiente familiar positivo (AFP) y el bienestar personal en individuos que viven en zona urbana y rural. La muestra estuvo conformada por 202 personas, de las cuales 68% eran de sexo femenino y 32% del masculino. Las edades oscilaron entre 18 y 76 años con una media de 34.7 (DE = 14.3). Se utilizó un instrumento para medir factores del ambiente sociofísico de las familias y el bienestar personal. Se llevó a cabo el análisis de confiabilidad, estadísticos descriptivos y comparativos, así como un modelo de ecuaciones estructurales. Los resultados comprueban que existen diferencias en algunas dimensiones sociofísicas del ambiente familiar entre las personas que habitan en zona urbana y aquellos que residen en área rural. Además, se probó que el factor de orden superior denominado ambiente familiar positivo se encuentra significativamente relacionado con el bienestar de los individuos.EnglishFamily environment is considered one of the essential contexts in life; one of the reasons is because people spend most of their quality time in the home. This study focused its interest in the positivity that this socio-physical context generates in the individual. The study aimed at identifying the relationship between the construct called a positive family environment and the personal well-being of people living in urban and rural contexts. A sample of 202 people gave their answers, 68% woman, and 32% man, the age was between 18 y 76 years old with a mean of 34.7 (SD = 14.3). The instrument combined scales to measure socio-physical components in the family environment and personal well-being. Reliability, descriptive, and comparative analyses, as well as a structural equation model were performed. Results showed the existence of differences between people living in urban and rural zones on most of the socio physical dimensions of the family environment. A higher-order factor was formed with physical and social aspects, this variable is called a positive family environment, and it is significantly related to personal well-being.

Climate change mitigation behaviors (CCMB) are actions required to decrease the greenhouse gas emissions responsible for anthropogenic climate change. The present study examines the influence of social and physical situational factors on CCMB in a sample of two hundred individuals living in a Mexican city. Participants responded to a series of scales focused on assessing CCMB such as household thermic comfort, pro-environmental family orientation, and perceptions of the city’s pro-environmental public facilities, services, and community values. All of these situational factors were significantly interrelated, which suggests that they all affect CCMB. Yet, according to a structural model, the only factor that resulted in a significant (and more salient) direct influence on CCMB was pro-environmental family orientation. A second structural model indicated that household thermic comfort, pro-environmental public facilities/services, and pro-environmental public values had an indirect effect on CCMB mediated by pro-environmental family orientation.

This study examines the relationship between connectedness to nature, spirituality, wellbeing and sustainable behaviour in two different cultural contexts: the cities of Nantes, France, and Hermosi...

Despite the notion that characterizes criminals as lacking virtues or character strengths, evidence shows that people who engage in antisocial and delinquent behavior are not dissimilar in ...

International audience; Con el ánimo de recoger experiencias de investigación y aportes de la psicología ambiental en torno a los cambios sociales y ambientales actuales, nace este número especial. En él se presentan algunas reflexiones teóricas y metodológicas respecto a la relación de los individuos con su entorno, fruto del trabajo de investigadores de diferentes contextos institucionales y culturales. El resultado final nos permite reconocer autores y co-autores, todos ellos investigadores del campo de la Psicología Ambiental de diversos países: Colombia, Chile, Ecuador, México, España, Francia e Indonesia; y temáticas como el abordaje y estudio de las actitudes y comportamiento pro-ambientales, conducta sostenible, conectividad con la naturaleza, cosmovisión ambiental, gestión del riesgo, apego e identidad al lugar, felicidad, bienestar y futuro trascendente.

The relevance of preschool children’s understanding of nature, its elements, how it affects the behavior of human beings, and how human beings influence it, is a two-purpose task. First, it helps to identify the necessary elements for the design of programs that have a significant impact in the development of environmental identity. Second, it also assists in the implementation of environmental education in the school curriculum in Mexico, in order to develop attitudes to preserve the environment from an early age. Based on this logic, the objective of this study was to identify the components of the concept of nature and its relationship with environmental identity, from drawings made by preschool children in a desert environment through a visual discursive analysis. The sample consisted of 118 preschool students whose ages ranged between 5 and 6 years. Participants were selected from four different schools in Hermosillo, Mexico: three located in the urban area and one on the coastal area of the State of Sonora. Participants were asked to draw the first thing that came to their minds when they heard the word nature. As a result, all the drawings presented categories such as plants, animals, waterbodies, celestial bodies, abiotic factors, natural locations, locations made by man, and others. Finally, the analysis showed that a general idea of what nature represents to children includes elements of known flora and fauna; however, they did not capture elements of the desert region in which they live. In addition, most participants’ self-definition contained environmental identity.

Given the environmental problems humanity is currently facing, and considering that the future of the planet lies in the hands of children and their actions, research on the determinants of sustainable behaviors in children has become more relevant; nonetheless, studies on this topic focusing on children are scarce. Previous research on adults suggests, in an isolated manner, the relationship between connectedness to nature, the development of behaviors in favor of the environment, and positive results derived from them, such as happiness and well-being. In the present research, connectedness to nature was considered as a determinant of sustainable behaviors, and happiness was considered as a positive consequence of the latter. This research aimed to demonstrate the relationship between these variables in children. Two hundred and ninety-six children with an average age of 10.42 years old participated in the study, in which they responded to a research instrument that measured connectedness to nature, sustainable behaviors (pro-ecological behavior, frugality, altruism, and equity), and happiness. To analyze the relationships between these variables, a model of structural equations was specified and tested. The results revealed a significant relationship between connectedness to nature and sustainable behaviors, which, in turn, impact happiness. This suggests that children who perceive themselves as more connected to nature tend to perform more sustainable behaviors; also, the more pro-ecological, frugal, altruistic, and equitable the children are, the greater their perceived happiness will be. The implications for studying and promoting sustainable behaviors are discussed within the framework of positive psychology.

The personalization of space is constructed through the items that the resident distributes around the space they inhabit, and they can be considered part of the resident’s self. Three studies were conducted with the goal of establishing the categories into which the objects contained in bedrooms can be organized and to evaluate to what extent these categories are related to the extended self and attachment. In the first study, with 77 students, we obtained a list of the most representative objects in their bedrooms. In the next study, a group of 56 students classified these objects freely using their own criteria; a subsequent cluster analysis showed four categories: Functional, Personal Grooming, Symbolic and Free Time. In the last study, 144 students evaluated the relationship between the categories of the objects and the extended self and attachment. The results showed that the residents’ representative objects were part of their extended self more than the level of attachment attributed to th...

Decreasing greenhouse gas emissions (climate change mitigation) is one of the most important types of pro-environmental behavior. Greenhouse gases have been repeatedly cited as a leading cause of climate change (CC). However, before engaging in CC mitigation behaviors, individuals must accept the reality of CC. Few studies addressing the influence of individual time perspective on climate change mitigation have been found. No study investigating the relationship between time perspectives and acceptance of the reality of CC exists. This study was aimed at filling that research gap. The study examines the impact of consideration of immediate and distant consequences of behavior on individual acceptance of the reality of CC and commitment to engage in CC mitigation behaviors. Two-hundred-and-forty-five undergraduate students responded to an instrument investigating those variables. A structural-equation model revealed that consideration of distant consequences affects acceptance of CC, but considering immediate consequences do not influence that acceptance. Accepting that CC is real affects the commitment to act pro-environmentally, which in turn influences CC mitigation commitment. Consideration of distant consequences also positively affects willingness to engage in CC mitigation; yet, consideration of immediate consequences produced no effect on that commitment.

School environment refers to the set of relationships that occur among members of a school community that are determined by structural, personal, and functional factors of the educational institution, which provide distinctiveness to schools. The school environment is an important factor when evaluating student well-being. Previous findings have shown that variables such as physical, academic, and social dimensions influence school environments. This research seeks to explain the relationship between school environment and the well-being of primary education students. To carry out this research, a total of 405 students from four public elementary schools in northwestern Mexico were selected to participate. The instrument used to measure the variables and the relationship of school environment and well-being is based on the three dimensions of school environment proposed by Kutsyuruba et al. (2015): Physical, social, and academic. Statistical analyses were carried out to determine the reliability and validity of the measurement scales using SPSS V20 and EQS software. Confirmatory factor analysis models were tested to determine the construct validity of each scale; then, an analysis via structural equation modeling was made to form an explanatory model obtaining acceptable practical and statistical indicators. Among the relationships in this study, our research identified the variable of school environments as an outcome determined by physical, academic, and social factors. School environment and student well-being variables were also found to be correlated.

Affinity towards diversity (ATD) is the tendency to appreciate the dynamic variety of biophysical and socio-cultural scenarios. ATD may reveal a human predisposition to conserve the diversity necessary to guarantee the preservation of human and natural ecosystems. This study expands upon previous studies which employed only self-report measures by introducing a version of the Implicit Association Test (IAT) and by using a mediational model to test whether ATD through sustainable (pro-environmental and pro-social) behaviors leads to greater wellbeing. We recruited 119 Mexican students to complete a computerized IAT task and respond to ATD, wellbeing, and sustainable behavior self-report questionnaires. Reliability analyses of the scales utilized showed acceptable indexes. A mediational model was tested to examine whether sustainable behaviors mediate the relationship between ATD and wellbeing. Results demonstrated that affinity towards diversity indirectly predicted wellbeing via the mediating effects of pro-environmental behaviors and altruism. Despite finding an association between self-reported affinity towards biodiversity and IAT reaction times, an association was not found with D scores, highlighting the need for further research. These findings suggest that those with increased inclination towards diversity are more prone to engage in environmentally (both physical and social) protective behaviors and to experience psychological wellbeing.

Environmental psychology is a particular area or subfield of psychology, especially involved in the delimitation of the causes and solutions of environmental problems. This area deals with the study of the interactions between human behavior and the socio-physical components of the environment. The emphasis on the interrelationship of environment and behavior is important, not only physical settings affect people&rsquo, s behavior, individuals actively influence the environment. Thus, several studies have proposed the existence of a series of predispositions which allow the appreciation of diversity and the interdependence of person&ndash, environment relationships, making it possible to adopt lifestyles that can guarantee the sustainability of socio-ecological systems for present and future generations. Therefore, in order to work towards the goals of sustainability, it is necessary to know which are the inclinations or dispositions that people present when caring for the environment. The objective of this research was to identify the association between the variables of psychosocial predispositions towards sustainability with environmental identity in a sample of higher education students from southern Sonora. Nine different scales to measure these predispositions were applied to 417 students, considering emotions towards the environment, environmental and socio-environmental actions, as well as a scale to measure environmental identity. Results revealed, on the one hand, that first-order factors emerged consistently, indicating the presence of a higher-order factor (psychosocial predispositions towards sustainability). On the other hand, we found this construct is related in a bidirectional way with environmental identity, that is, that both the emotions and actions carried out by the students in favor of the environment are related to the degree of identification they have with it, and vice versa, thereby demonstrating an interdependence relationship between these two variables. These findings suggest that the presence of certain psychological characteristics in people would promote a closer relationship with nature, which could encourage participation in caring for the environment.

Resumen El objetivo de la presente investigación fue describir la concepción de la palabra naturaleza desde la perspectiva de niños que estudian educación básica, así como analizar las similitudes y diferencias según el grado escolar. Participaron 272 alumnos de educación básica (172 mujeres y 94 hombres). Como resultado general, se obtuvo tamaño de red (TR) de 203 palabras definidoras de Naturaleza y se incluyeron en el núcleo de red 21 palabras. Aquellas con mayor peso semántico fueron: árboles, plantas, cuidar, sol, agua, flores, tierra, entre otras. Por otra parte, se analizaron redes por grado escolar, donde destacan las palabras que se presentan en todos los núcleos (conjunto SAM) de las redes semánticas: árboles, animales, agua y sol. Asimismo, se observó un aumento en el tamaño de las redes semánticas en función del grado escolar, excluyendo la red de primero grado de primaria que incluía palabras no pertinentes al estímulo. Abstract The goal of this study was to describe the conception of “nature” in 272 primary school children, and to analyze similarities and differences according to grade. (172 women and 94 men). As a general result, 203 was the network size of words defining “nature”, and 21 words were included in the network core; those with greater semantic weight were: trees, plants, caring, sun, water, flowers, land, among others. On the other hand, networks were analyzed by grade, and words common to all nuclei (SAM set) of the semantic networks were trees, animals, water and sun. Also, an increase in the size of semantic networks was observed according to grade, excluding the network of the first grade of Elementary School that included words not pertinent to the stimulus.

El presente estudio probó un modelo estructural para evaluar el efecto de las orientaciones de hedonia y eudaimonia, así como la edad de los participantes sobre un factor de segundo orden al que se denominó Conducta de Ahorro de Energía Eléctrica. Tal factor quedó integrado por dos categorías de acciones: monitoreo y apagado del consumo de electricidad. Se analizaron las respuestas de una muestra intencional de 460 participantes, habitantes con viviendas en diversas colonias de Hermosillo, Sonora (113 varones y 127 mujeres) y de la Ciudad de México (108 varones y 112 mujeres), es decir, un total de 221 varones y 239 mujeres, con edades de entre 15 a 66 años (M = 34.5 años; DE = 13.40 años). El modelo exhibió bondad de ajuste y explicó 30% de la varianza en la conducta de ahorro de energía eléctrica. Entre los resultados principales se encontró que la edad del participante y la eudaimonia ejercen efectos directos y positivos sobre el factor de segundo orden de Conducta de Ahorro de Energía Eléctrica, mientras que la hedonia no impactó directamente sobre dicha conducta.

This study applies the “psychometric paradigm” of risk perception to the heavy mineral spill in the Sonora River (Mexico). A total of 241 inhabitants of the polluted area with a mean age of 46.3 years participated in the study, completing an interview questionnaire at the onset of the disaster. The results allow us to establish a profile of the 18 characteristics comprising the model and a multiple regression analysis shows that some characteristics of the dimensions of dread risk and unknown risk explain a percentage of the magnitude of the perceived risk. In addition, the behaviors recommended by the authorities were classified by the participants according to their estimated usefulness. Significant differences were observed. Avoiding contact with the water was considered the most effective, followed by recommendations on the use of the water, with actions related to the environment and how to avoid pollution being considered the least effective. In sum, the strategy deployed allows us to observe how the victims perceive the disaster and organize the behaviors proposed by the authorities.

This article addresses the link existing between sustainable behavior (SB) and the character strengths that constitute universal virtues. Research was conducted to confirm the idea that SB comprises actions of virtuous nature. SB is defined as a positive behavior aimed at the protection of the socio-physical environment, including pro-ecological, altruistic, frugal, and equitable behaviors as its constituting facets. Four hundred eighty Mexican participants responded to the Values in Action Survey—measuring character strengths—and a questionnaire assessing SB. A structural equation model was specified and tested. The results confirmed the presence of six first-order factors (character strengths) so highly interrelated as to produce a higher order factor of “common virtues.” A SB factor was also formed from the interrelations between pro-ecological, altruistic, frugal, and equitable behaviors. The common virtues factor was strongly related to SB ( R2 = .54), supporting the hypothesized virtuous nature of SB.

A study was conducted aimed at analyzing how certain environmental variables (temperature, overcrowding, noise, privacy and depth, among others) in housing habitability influence levels of perceived stress and family violence. For this purpose, an instrument was used to evaluate certain variables of habitability along with another instrument assessing intra-family violence (i.e., partner violence and child maltreatment), as well as a perceived stress scale, which were administered to 200 housewives in the city of Hermosillo, Sonora, Mexico. For data analysis, univariate statistics were obtained along with a matrix of correlations between the variables, on the basis of which a model of structural equations was generated, including three factors (Poor Habitability Conditions, Stress and Intra-Family Violence). The results confirm that certain environmental aspects of the home affect people's stress which, in turn, influences intra-family violence.

ResumenSe desarrollo un estudio con el proposito de analizar como algunas variables ambientales (temperatura, hacinamiento, ruido, privacidad, profundidad, entre otras) de las viviendas influyen en los niveles de estres percibido y en la violencia familiar. Para lo anterior se empleo un instrumento que evalua algunas variables de habitabilidad y otro relacionado con la violencia intrafamiliar, en sus modalidades de violencia entre la pareja y abuso hacia los ninos, asi como una escala de estres percibido, los cuales fueron aplicados a 200 amas de casa de la ciudad de Hermosillo, Sonora, Mexico. Para el analisis de datos se obtuvieron estadisticas univariadas, una matriz de correlaciones entre las variables, a partir de la cual se genero un modelo de ecuaciones estructurales, conformado por tres factores primarios (Mala habitabilidad, Estres y Violencia Intrafamiliar). Los resultados confirman que algunos de los aspectos ambientales de la vivienda afectan al estres y este influye en la violencia intrafamiliar.

In this study, we tested, through a structural equation model the effects of Psychological Flow on environmentally-protective behaviors, as well as the influence of Gratitude toward water conservation actions, Future orientation, Hedonia and Eudaimonia on a self-reported measure of water conservation behavior. We analysed the responses of a purposive sample of 460 participants from two Mexican cities (221 men and 239 women), aged between 15 - 66 years (M = 34.5 years; SD = 13.40 years). The model showed goodness of fit, explaining 30% variance of water conservation behavior. Being future oriented and experiencing gratitude towards water conservation actions promote the protection of this resource, while Hedonia decreases this conservationist practice.

The sum of external cultural infl uences (western worldviews), local traditions ( autochthonous systems of beliefs), and people’s exposure to the particularities of the physical environment has resulted in certain Latin American attitudes toward the environment. These infl uences can support either pro-or anti-environmental behaviors. Although the link between attitude and behavior is not salient enough to consider attitudes as major determinants of ecological action, there is no doubt that these predispositions are signifi cant predictors of such action (Scott and Willits, 1994 ; Corral-Verdugo and Armend a riz, 2000 ), and can be considered, at least, a platform upon which behavioral tendencies develop. Therefore, studying environmental attitudes, beliefs, and worldviews in this and other regions of the world is necessary to understanding what makes people behave in sustainable or anti-ecological ways.

Water is one of the most valuable natural resources for humankind and other forms of life on earth, and this chapter addresses the topic of its conservation. Environmental psychology (EP) investigates the dispositional and contextual factors that incite both water waste/contamination and conservation. It also studies the psychological positive consequences that result from engaging in water conservationist practices. The obtained information has let us know the individual characteristics that promote water conservation behaviors, the extrinsic and intrinsic consequences that maintain those behaviors, and the situations that make people use water in a sustainable way. EP also participates in the design of interventional strategies aimed at the instauration of conservationist uses of freshwater, including water conservation campaigns, environmental education programs, and experiments intended to shift wasteful and contaminating water uses toward more sustainable water-consuming behaviors. A model integrating the knowledge on freshwater conservation determinants and its consequences is presented and future directions for research and interventions are outlined.

This study was aimed at exploring one potential psychological benefit of sustainable behaviors: the perceived psychological restoration (PR) associated to engaging in pro-environmental activities at both the physical and social levels. PR involves the recovery of lost psychological resources (attention, positive mood states, psychological wellbeing) mostly caused by attentional fatigue and stress, while sustainable behavior constitutes a set of actions aimed at the protection of natural and social resources. One-hundred- and thirtyseven individuals living in a Northern Mexican city participated in a study assessing four instances of sustainable behavior: altruistic, proecological, frugal, and equitable actions. In addition, four dimensions of a construct related to the perceived psychological restorative effects of sustainable behaviors were measured: being away, fascination, extent and compatibility, assumedly resulting from pro-environmental and pro-socialactions. Using structural equation modeling, the first four constructs were aggregated into a higher-order factor (sustainable behavior), while the rest of the constructs constituted a second higher-order factor (perceived restoration). These two higher-order factors resulted highly and significantly associated, indicating that practicing actions of environmental and social conservation might likely result in the restoration of lost psychological functions. These results reinforce the idea that sustainable behavior produces positive psychological consequences.

El objetivo del presente trabajo fue probar un modelo psicosocial explicativo del comportamiento suicida (estudiado como ideación suicida y conducta parasuicida) en adolescentes. Se utilizó una muestra de 102 adolescentes separados en dos grupos, un grupo con 51 adolescentes identificados con comportamiento suicida que recibían atención en un centro psicoterapéutico de adolescentes; y uno control del mismo número de participantes de la población de Hermosillo, Sonora. Se les aplicó una batería de pruebas para medir factores sociales y psicológicos, obteniendo también variables sociodemográficas. Se probó un modelo de ecuaciones estructurales donde la variable dependiente fue el comportamiento suicida, y las independientes los factores sociales y psicológicos. En los resultados se identificaron 7 factores, 3 de ellos (el maltrato infantil, la comunicación familiar y el rechazo parental) afectaron de forma indirecta a la variable dependiente, a través de un agregado de variables psicológicas individuales que incluía depresión, ansiedad, baja autoestima y el déficit en habilidades de afrontamiento. Este agregado afectó a la variable dependiente sólo en su faceta de ideación suicida, la cual influyó en las conductas parasuicidas. Se concluye que el presente trabajo ofrece una aproximación a la búsqueda de explicaciones al fenómeno de la conducta suicida. Aunque las explicaciones por necesidad deben incluir factores multi-causales, en nuestro modelo los factores familiares e individuales se presentan como los más importantes. Se discuten las posibles implicaciones para el trabajo preventivo de este fenómeno en adolescentes.

An observational technique for measuring individual water consumption is presented, which assesses diverse domestic uses of water. The recording is conducted by previously trained housewives in an attempt to obtain a reliable, valid assessment that minimizes the inconveniences of classical observational techniques, such as the intrusion from observers and the subsequent reactivity of the observed people. The water consumption of 510 individuals was recorded, computing through three days in a week the time invested by the observer and two other persons at her household in washing dishes, taking a shower, watering plants, tooth- brushing, and watering the sidewalk in front of their households. Results of the recording indicated stability and internal consistency of the measures, revealing reliability of the instrument. A confirmatory factor analysis indicated evidence of convergent construct validity, which was reinforced by a significant correlation between the observations and the meter-recording of water consumption. Also, an evidence of concurrent validity was obtained when correlating these observations with scales assessing utilitarian and ecological beliefs regarding water.

The concept of affinity towards diversity (ATD) is introduced and illustrated with two studies on the psychological drivers of pro-sustainability orientation and environmentally friendly behaviors. In light of the importance that biological and social ecological sciences assign to diversity within socio-ecological systems, ATD was conceptualized as an individual predisposition to appreciate the dynamic variety of human–nature interactions in everyday life situations. ATD implies valuing and liking biological and socio-cultural diversity, more than simply being respectful before or accepting differences in the social and physical contexts. Two different samples of Mexicans responded to a series of scales, one of them assessing ATD. The scale exhibited an acceptable level of internal consistency and it also showed construct validity, according to the results of two structural equation models. A first study showed that ATD significantly and negatively covaries with a scale of intolerance, and positively covaries with a measure of environmentally friendly behavior. A second study revealed also that ATD, together with other psychological factors (future orientation, altruism, emotions towards nature), forms the basis for a pro-sustainability orientation which, in turn, predicts environmentally friendly behaviors.

Basado en la idea de que la conducta sustentable es un tipo de comportamiento virtuoso, el presente estudio explora la relacion entre tres virtudes universales - Humanidad, Justicia, Moderacion - y cuatro instancias de conducta sustentable - acciones altruistas, pro-ecologicas, frugales y equitativas - las cuales se consideran necesarias para alcanzar los ideales de un desarrollo sostenible. Se investigaron las respuestas que dieron cuatrocientas personas de la poblacion general, en una ciudad del noroeste mexicano, a reactivos del Inventario de Virtudes y Fortalezas Psicologicas (VIA Survey, Peterson & Seligman, 2004) y a un instrumento que investigaba conductas sustentables. Los resultados se procesaron dentro de un modelo de ecuaciones estructurales, el cual produjo factores de primer orden para las tres virtudes y los cuatro tipos de comportamiento sustentables. A su vez, el grupo de virtudes genero un factor de segundo orden (virtudes) y eso mismo ocurrio para el de conductas sustentables (CS). La covariacion entre el factor superior de virtudes y el de CS fue alta y significativa lo que parece indicar que las conductas prosociales y proambientales son de naturaleza virtuosa, por lo menos en lo concerniente a las tres virtudes aqui analizadas.