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2 results on '"Breuninger, Hans"'

1. The secret of new growth in old German 'Mittelstand' companies

Author

Muzyka, Daniel, Breuninger, Hans, and Rossell, Gerda

Subjects
Small business -- Germany, Business, Business, international
Abstract

Some small and medium German companies have adopted a successful business strategy to improve performance in the current economic climate. Five such organisations organisations are identified and described: MHZ (Mechanischer Hachtelzug);Kolb & Schule AG; Binder Vacuum Technic; Golding GmbH and Trinkhaus & Burkhardt. All organisations are focusing on providing the customer with improved value-for-money. Detailed analytical observations are made.

Published
1997

2. Re-Inventing Germany's 'Mittelstand'

Author

Muzyka, Daniel and Breuninger, Hans

Subjects
Business -- Germany, Banking, finance and accounting industries, Business, Business, international
Abstract

German small and medium sized firms, known as Mittelstand firms, need to be more flexible to enable them to take advantage of opportunities. These companies account for exports to the value of 50 billion German marks, but their corporate philosophy is old fashioned and their development of products expensive. Research into the sector indicates that a lot of changes are having to be made in the sector in order to make them more innovative and professional.

Published
1997

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