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The issue of integrating blogging practices into children’s television programs is considered as one of the factors for popularizing the latter among the younger generation. It is noted that children prefer entertaining online resources. It is shown that parents are concerned about their children’s immersion in the virtual sphere, the difficulty of controlling the information received, and the influence of popular bloggers on shaping children’s worldview. It is pointed out that resources for children under 13 are widely available on the Internet and television, while there are no such specialized resources for teenagers, particularly on central television. Meanwhile, the government has adopted a program document for the development of education for children and adolescents, in which a television channel for the latter could provide certain assistance. The author of the article proposes a working concept for a children’s television channel for teenagers, which integrates blogging practices. It is concluded that the synthesis of educational, developmental, and entertainment functions, involving child bloggers and the target audience in program development and hosting, organizing active feedback with the audience, and other factors will contribute to the channel’s success, provided there is government interest.

The Internet environment is becoming one of the factors of socialization of the younger generation. Nowadays, more high school students are opening up their own lives, emotions and behavior to the public when running a video blog on the Internet. The study of the socio-psychological characteristics of a high school student blogger represents a considerable interest, since, the number of domestic and foreign studies on this problem is not sufficient. The article arises the problem of acquiring socio-psychological characteristics by the young people using the Internet for blogging. As methodological tools of the study the author used various research methods including the author's questionnaire, "Scale of measurement of self-presentation tactics", "Scale of social trust of J. P. Blavatsky", "N. Hall's methodology for determining the level of emotional intelligence" etc. The article discusses the results of the comparative analysis of the socio-psychological characteristics of high school students, active Internet users and bloggers. The article describes an attempt to consider video blogging as a factor of socialization. As a result of the study, the definite features were identified, which consisted in the fact that a high school blogger having a low reflected self-attitude, may feel antipathy towards himself, and may actively use defensive-type tactics, that is, a defensive style of self-presentation.

Tourism and travel are one of the most popular topics for blog readers on the Internet. Some people watch travelers because they are unable to travel to distant countries on their own, while others, on the contrary, choose a place to travel based on reviews from bloggers and their recommendations. Travel blogs have become a real mainstream in journalism and the blogging sphere, and the development of social networks only contributes to the further spread of blogs and bloggers. However, the content that bloggers create does not always become popular. The main types of content that travel bloggers use are videos, hash tags, and text comments. The most popular type of content for the travel category is videos, however, the dynamic development of the blogging sphere, the blocking of some social networks on the territory of the Russian Federation forces travel bloggers to constantly change content and adapt to the current situation in the world. In this research, the authors analyze the concept of a Travel-blog and its difference from travel journalism, provide a detailed analysis of the platforms on which travelers publish their content, as well as the features of creating content for travel blogs. [ABSTRACT FROM AUTHOR]

This article examines the functioning of the traditional genre of Russian folklore, specifically the religious legend, through the example of retelling the legend of the city of Kitezh on YouTube. The paper highlights the specifics of video content on YouTube, which can be defined as multimodal texts. The legend is presented in two main types: variants of texts recorded earlier and texts conveying personal verbalized mystical experience of communication with the city of Kitezh (folklore legend). The paper identifies three main types of retelling the previously recorded variants of the legend: brief retellings, expanded retellings with reference to “The Kitezh Chronicler,” and expanded retellings with the addition of other historical, quasi-historical, and mythological elements. The article establishes that these multimodal texts can be distributed into three groups depending on the number of resources used: weak multimodality — using only two resources; medium multimodality — using three or more resources; strong multimodality — using more than 4—5 resources. The article shows that the told / retold legend is a fragment of a more complex multimodal text or cycle of texts.

Indonesia is a target for international hackers. Weak public data security systems and the negligence of those who are authorized to guard data are used by hackers. Sensitive citizen data such as identity cards, family card numbers, cell phone numbers, passport numbers, and so on are weighted by Bjorka hackers. The Indonesian government found it difficult to arrest Bjorka and even arrested several times the wrong person he thought was Bjorka. This research tries to describe bloggers in Indonesia in an effort to clarify the figure of Bjorka. Researchers use Discourse/Non-Discourse Analysis. Indonesian bloggers believe that Bjorka is not a foreigner. By analyzing Indonesian Bjorka English, bloggers find Indoglish: "because since," "a noise,". Bjorka's excessive knowledge of Indonesians per case also indicates that he is part of Indonesia. He knows about the Munir, Denny Siregar, Puan Maharani, and Permadi Arya cases. Bjorka has higher political motives than economic ones. Bjorka's actions are not just data theft. He is part of a political game that is not visible to the eye. Bjorka was part of a power struggle. [ABSTRACT FROM AUTHOR]

Against the backdrop of contemporary changes in the socio-political landscape, especially in conditions where a legal regime of martial law is in effect, social networks and online platforms have become a hub for intense communication, where bloggers are actively engaged. The status of bloggers, their principles of operation, and responsibility take on special significance in these conditions because their publications can influence public opinion, citizens' attitudes towards events, and government decisions. However, in the context of a legal regime of martial law, numerous questions arise concerning the legal status of bloggers, the boundaries of their activities, and liability for the dissemination of information. This topic requires a detailed analysis and systematization of legal, sociological, and ethical aspects of bloggers' activities during a legal regime of martial law, making it relevant and important for further research. Considering uncertainty and the development of new means of communication, as well as changes in the legal field, understanding the role and responsibility of bloggers is an important step towards ensuring proper information security, maintaining the rule of law, and protecting citizens' rights during emergencies. The purpose of this article is to investigate the issue of legal regulation in determining the status of bloggers, the principles of their activities, and responsibility, including during a legal regime of martial law, and to prepare proposals for improving information legislation. The article is based on an analysis of the legal landscape, academic sources, legislation, and practical examples from both domestic and global contexts. The research findings contribute to a better understanding of the role and impact of bloggers in situations of martial law, as well as identifying potential avenues for enhancing the legal regulation of their activities while considering the necessity of ensuring information security. On a legislative level, the concept of a "blogger" is not universally defined in most countries worldwide. The term "blogger" is more subjective and pertains to individuals who create and publish their own content on the Internet across various platforms such as blogs, social media, YouTube, and so forth. The definition of this term may be included in the internal rules of specific platforms or local regulatory rules. The legislation of other countries often regulates specific aspects of bloggers' activities, such as copyright, advertising, data protection, etc., but the term "blogger" itself may not always have a legal definition. The legal regulation of the status and activities of bloggers in Ukraine is relevant due to the necessity to: protect their professional activities (dissemination of socially necessary information); hold them accountable for disseminating information prohibited by law. At the same time, ensuring the safety and protection of bloggers, journalists, and other media participants is a prerequisite for their effective participation in public discourse. [ABSTRACT FROM AUTHOR]

The article examines the influencer-marketing impact in the digital environment as one of the most popular lines of digital communications. The problem is the difficulty in recruiting a relevant blogger for promotional purposes. Methodologically, the study based on two basic psychological concepts: cognitive and interactive. The authors have conducted a critical analysis of scholarly literature and secondary documents and have addressed the concepts of blogger referentiality, identity and consumer identity statuses. The authors proposes and empirically verifies the hypothesis that the decision to buy an advertised product and the identity status of the consumer are interrelated. The empirical study was conducted using the author’s methodological toolkit, including an online survey using the Schneider Personality Survey. Based on the results of the study, recommendations are given for marketers to select bloggers for the target group of 18–24 year olds with different identity statuses in order to build a positive product brand. Suggestions for bloggers to interact with consumer groups with specified identity statuses are provided. Forecasts are given on the development of the influencer-marketing market, the demand for the blogging profession, the effectiveness of including the blogger’s inclusion in the company communications as potential partners, and the relationship between consumer engagement levels and social network.

In the article the author summarizes main stage of the blogosphere developing and its transformation from ordinary “network diaries” into brand-new social media. In pre-institutional period it was ordinary users, who mainly utilize. For them, blogs became convenient channel for establishing and maintaining interpersonal communication. In institutional period, journalists are beginning to exploited blogs as an efficient platform to spread relevant socially significant information for wider audience. The author identifies the main ways and methods of utilize blogs in journalists’ professional activities.

Copyright of Brazilian Journal of Law & International Relations / Relações Internacionais no Mundo is the property of Relacoes Internacionais no Mundo and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Companies are turning to digital marketing to promote their brand and increase sales through various methods. Nowadays, thanks to social media, companies are able to attract the attention of consumers on the internet, attracting a certain part of the brand's target audience. Overall, it can be said that social media has had a huge impact on how companies find and communicate with their audiences. Thus, there is a need to explore strategies to attract more engaged brand audiences to companies' social media pages. The purpose of this article, as part of the scientific research, is to identify the essence of marketing management strategies in social media, which will include cost-effective expansion of the brand audience, as well as comparing their effectiveness. Dialectical method of scientific knowledge, method of analysis and synthesis, comparative method, as well as the method of data generalization are used in the work. The results obtained represent the comparative effectiveness of brand audience expansion methods that can be applied in the areas of digital marketing and brand management. The need for a clear strategy for promoting a company on social platforms is dictated by their effectiveness, as well as the size of potentially spent budgets on ineffective digital campaigns. The results of the study allow developing a set of strategies for effective expansion of companies' own media, which can be applied both in Ukraine and all over the world. In addition, the results of the study help to determine the possible values of performance indicators and suggest audit methods.

Blogs belong to a special computer communication genre combining a website with a discussion forum. Because posts are not moderated, which means that blogosphere users are free to say whatever they want, this form of communication is conducive to the spontaneous expression of emotions. In the article, the author carries out a qualitative analysis of the textual means of expressing emotions in selected posts from a Polish blog written by a heterosexual couple. The bloggers use the following stylistic devices: replacing constituent parts (substitution), adding linguistic elements (adjunction), leaving out syntactic units (elimination), and changing the order of syntactic units (permutation). The author tries to answer two questions: what linguistic devices and why those ones are used by women and men in blogs to express emotions. The analysis indicates that the array of linguistic devices used is quite diverse. Rethorical questions, swear words, anaphoras, and ironic similes can be found in posts written by representatives of both genders. The use of emphasis to enhance the expression of emotions is characteristic of the female blogger. In the male blogger’s posts, one can come across swear words, colloquialisms, and irony. An analysis of a greater number of posts written by various bloggers would make it possible to investigate more thoroughly the language of genders and the way women and men express themselves in internet discourse. An examination of the manner in which women and men communicate in the digital world what they feel may contribute to gaining a better understanding of their use of language and their style.

As a unique cultural asset, time-honoured restaurants carry the crystallisation of traditional cuisine and the spirit of artisanship with an inestimable value. Nostalgia is a characteristic element of time-honoured restaurants and the central theme of their online marketing. However, few studies have examined the effect of nostalgia evoked in bloggers’ content on consumer behaviour in the context of time-honoured restaurants. To fill this gap, this study employed the SOR model as an underpinning theory and selected parasocial interaction among bloggers and viewers as a mediation to examine how the nostalgic taste on the screen affected behavioural intention towards time-honoured restaurants. Emotional involvement and credibility were also added as variables to enrich the research framework from cognitive and affective perspectives. A PLS-SEM approach was used to analyse the research models, including evaluating the measurement and structure models. The result, tested by the online survey data from 319 valid responses, demonstrated that nostalgia evoked in bloggers’ content can directly facilitate parasocial interaction or indirectly through credibility and emotional involvement, finally resulting in behavioural intention. The fully mediating role of parasocial interaction between emotional involvement and behavioural intention was also confirmed. The findings of this study offer theoretical and practical implications, highlighting the critical roles of nostalgia and parasocial interaction in the mechanism that online stimulus influences realistic behavioural intention, and therefore exploring a way forward for time-honoured restaurant marketing that fits in with the online media age.

Copyright of Journal of Actual Problems of Jurisprudence / Habaršy. Zan̦ Seriâsy is the property of Al-Farabi Kazakh National University and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

This article discusses the problem of self-expression of a language personality in the modern blogosphere on the example of Instagram and Twitter, as well as the problems of describing communicative interactions in personal Internet discourse. As subjects of personal communication, the authors studied the characteristics of self-expression of media personalities on the example of well-known politicians and representatives of the media community. The authors attempted to analyze the communicative means of self-expression of a public personality, which are used to revise the image of a carrier of cultural, linguistic, communicative and activity values and reflexive processes in the modern blogosphere. Using the example of blogs of famous personalities, the authors describe the process of creating a media image of a language personality through the means of self-expression of its personal assessments, experience and ability to influence the emotional mood of society. The research material has shown that the dominant characteristic of self-expression is the created image and publicistic image of the language personality, confirmed by the use of language and communication tools of different stylistic markings, various aspects of the modality of the proposed opinions, the necessity and obligation of decisive actions of society in assessing various political and economic situations. Self-expression of a media personality in the blogosphere is based on freedom of speech and thinking, as well as on the use of language and communication tools that actualize the cognitive and motivational factors of the presence of a person in this communication format. Posted blogs of well-known media personalities form an information picture of modern society, the analysis of their quantitative indicators is an assessment of the degree of readiness and ability of the target audience to perceive and follow the ideas broadcast by the authors of these blogs.

This article considers empathy as a professionally significant personal quality of a modern blogger, analyses theoretical approaches of domestic and foreign researchers to the study of empathy, characterizes forms and types of empathy. The paper gives definition of blogging, describes the specifics of the blogger’s activities, taking into account the peculiarities of the online environment, and analyses the most successful bloggers of Russia. The authors describe a theoretical model of empathy and carry out an empirical study aimed at identifying professionally significant qualities of a blogger’s personality. The study considers such characteristics of a blogger as interesting content, successfulness, popularity, awareness of the topic, emotional closeness, common interests, values with subscribers and others

Copyright of Society & Culture Conference Proceedings / Sabiedrība un Kultūra: Rakstu Krājums is the property of Liepaja University and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

The aim of this paper is to trace the development of blogs and discuss them as social media with wide influence. Research of the conditions which led to the emergence of blogs. Approach: Theoretical clarification and analysis of the phases in the development of blogs and their influence. Results: The general conclusion drawn in the paper is that development of social media and their technological improvement, their accessibility, make blogs popular, which also determine the impact that blogs have. Implications: The paper can initiate a further discussion concerning notions as social media etiquette, the power of social media, and should the social media be restricted. Value: The study will contribute to better understanding of blogs as a way of expressing public positions and values.

The concept of “blogger” as an integral and important part of “influence marketing”, as well as techniques and examples of competent work with the segment and advertising integration on the example of Russian blogger Dmitry “Goblin” Puchkov has been considered. The marketing mechanisms that the brand generally uses when attracting bloggers to promote the product have been reviewed. A number of methods of competent work of blogger Dmitry “Goblin” Puchkov with a male target audience has been highlighted, the resources on which he carries out his activities and the content contained on them have been considered. Recommendations to marketers aimed at an adult male audience for the successful development of channels with subsequent placement of advertising content have been given.

The purpose of this study is to examine how fashion bloggers can influence Generation Y’s online behaviour. Fashion blogs give the fashion industry a unique opportunity to reach out to a target audience in a new, easy, and inexpensive way, however, research on how fashion bloggers can influence Generation Y’s online behaviour is still limited. Based on various theories, a model was proposed for the study. A survey involving 300 fashion blog readers as participants was analysed in the empirical study to investigate whether perceived blog design layout, blogger awareness, perceived blogger credibility and perceived value/expertise influence attitude and purchase intention. Structural equation modelling results revealed that the proposed relationships were significant with the exception of blog design layout on attitude. As for blog design layout, marketing strategies could emphasise the importance of user experience and content strategy in influencing the attitude of Generation Y. The study should assist fashion bloggers to understand how perceived blog design layout, blogger awareness, perceived blogger credibility and perceived value/expertise can influence attitude, eventually leading to purchase intention. Brands will therefore need to select bloggers cautiously. This study has implications for bloggers, brands, and policy makers.

Copyright of Cuadernos del Centro de Estudios de Diseño y Comunicación is the property of Cuadernos del Centro de Estudios de Diseno y Comunicacion and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

This paper will argue that non-institutional media such as bloggers should be accorded the same First Amendment protection as institutional media under libel laws. Supreme Court precedent supports making no distinction between the institutional and non-institutional media. The status of the plaintiff is relevant in libel actions, not the status of the defendant. Moreover, when bloggers disseminate information that is a matter of public concern, they are functioning as journalists. Many federal courts have adopted this functional approach when determining whether bloggers can be protected by shield laws. This paper argues that the same standard should apply to libel laws. [ABSTRACT FROM AUTHOR]

The article covers the features of verbal self-presentation in the German-speaking segment of the Instagram Internet service. The study focuses on the virtual personality of influencers from Germany, who through blogging gain popularity among a large audience of users and achieve commercial benefits. The relevance of the work is predetermined by the anthropocentric paradigm of modern linguistics and the unflagging attention of philologists to the issues of Internet communication. The novelty is seen in the fact that for the first time an attempt is made to comprehensively consider verbal methods and means of self-presentation in the Instagram environment. The linguistic analysis of self-positioning of a special category of virtual communicants-influencers, which has no analogues in modern linguistics, is proposed. The author distinguishes four ways of verbal self-presentation in Instagram: self-nomination (user name and account name), self-description, caption for a photo or video, comment. The use of each method for the construction of a virtual image of the blogger is characterized separately. It is noted that all components of self-presentation of influencers demonstrate certain trends in the use of language tools. The structural, lexical, thematic, graphical specificity of the self-presentational ways is describes. The results of quantitative analysis of the vocabular diversity and readability of the texts produced by the influencers performed with the help of special software are presented.

Sosyal medya, bireylerin kendi aralarında ve topluluk halinde kuracakları iletişimler için son derece önemli bir mecradır. Sosyal medya ile gerçekleştirilen iletişimler, kişilerin diğerleri ile etkileşimleri ve fikirler üzerinde yaratacakları etki açısından önem taşımaktadır. Sosyal medya araçları arasında yer alan bloglar da bir web günlüğü olarak takipçilerin kanaatleri üzerinde belirleyici olabilmektedir. Sosyal medyanın gelişimi ile sanal ortamda oluşan grupların kendilerine özel yapılarını öğrenme gereksinimleri de araştırmacılar, pazarlama çevreleri ya da sosyal alanlarda ortaya çıkmış ve bu maksatla sanal grupların etnografik özelliklerini tanımlamaya yardımcı olacak netnografi yöntemi geliştirilmiştir. Bu araştırma bloglar vasıtasıyla annelik kavramının nasıl değiştiğini, yeni annelik kavramının bloglar üzerinden nasıl inşa edildiğini, bloggerların anneler üzerindeki etkisini ortaya koyabilmek amacıyla gerçekleştirilmiştir. Araştırma neticesinde, blogger annelerin çocuk eğitimi, çocukla kurulacak duygusal bağ, annenin hangi doğum yöntemini kullanacağı, yeni nesil annelik fikrinin benimsetilmesi gibi konularda anneler üzerinde etkiye sahip olduğu sonucuna ulaşılmıştır.

The blog has provided reviews of products and services and has thus become opinion leaders in certain fields. Blogs can help establish word of mouth (WOM) for brands, products, and services through blog content. Numerous enterprises use blogs to gain publicity and to increase opportunities for collaboration and partnership. Moreover, bloggers can influence consumer behavior and change consumer views. In this paper, the author proposed a collaborative multi-criteria decision-making (MCDM) model including the fuzzy Delphi method (FDM), the decision making trial and evaluation laboratory (DEMATEL), the analytic network process (ANP), and the technique for order preference by similarity to ideal solution (TOPSIS) to assist female fitness center chains selecting optimal bloggers. This vital issue has not been discussed in any study. [ABSTRACT FROM AUTHOR]

Compares Blogger , owned by Google, with two other free, hosted, blog providers, Vox and WordPtess.com . It considers the current state of the blogosphere, and assesses the role Blogger plays in the greater context of Google as corporation. [ABSTRACT FROM AUTHOR]

Google has made blogging ubiquitous with Blogger, its freely available and very popular blogging tool. And although there are now literally hundreds of free and premium blogging solutions, many of which do much more than just blogging, librarians and educators will be interested in the most practical blogging solutions. This article will compare the focus, features, and feel (presentation, "themeability," or layout) of Blogger and another major player in the no-cost blogging arena, WordPress.com. This article will also briefly touch upon some "blogalikes" that perform some specialized pseudoblogging tasks. [ABSTRACT FROM AUTHOR]

The global coronavirus disease 2019 (COVID-19) outbreak had a great impact on the tourism industry. Numerous hotels have ceased operations. Because of the increasing influence of blogs, various industries have adopted blogs as a publicity and marketing strategy. Companies utilize consumers’ trust and loyalty toward bloggers to effectively contact them. Hence, bloggers play a crucial role in the hotel industry. No past study has researched blogger selection by hotel managers. In this study, an innovative mixed multiple-criteria decision-making (MCDM) model including importance-performance analysis (IPA), analytic hierarchy process (AHP), and technique for order preference by similarity to ideal solution (TOPSIS) is established to assist hotel managers in selecting bloggers. We firstly collect the selection criteria via interviews with hotel managers and a review of literature on blogger selection. Messages with stick are understood, remembered, and have an enduring influence on opinions and behavior. Hence, we also introduce the concept of stick to the selection criteria. Based on IPA and the literature review, a hierarchical structure for blogger selection is constructed. Then, AHP and TOPSIS are integrated to assist the case company managers to select suitable bloggers.

As a writer (blogger) would be exist with as a member of a virtual community, because it will add who can access his writings. The purpose of this paper is, to know the role of virtual community in the existence of bloggers and how it can improve the productivity of writings. This study used emak2blogger.com website as study material. The method used is descriptive qualitative with interview informans to describe the virtual community Kumpulan Emak Blogger (KEB) and also content analysis. The results showed that there is better existence as a blogger for KEB members, since the blogger has a place that is able to express their creativity. By joining the KEB knowledge and ability of writing in a blog be increased, and also the increased blog traffic. Group communication contained in community KEB, in addition, interpersonal communication was used by members of KEB to communicate intensively.

Because of digitization and internet development that took place in the 21st century, fashion industry has been consistently encountering various challenges. While the popularity of social media continues to grow, a new player in fashion industry, along with the medium they control, has emerged – the fashion blogger and the fashion blog. After gaining millions of followers on social media, bloggers acquired a certain power position – they can influence the opinion of their audience. With the popularity of social media, fashion bloggers, who gain a certain position of power through the acquisition of large numbers of followers across social networks, can shape their followers’ opinions, present a variety of fashion product reviews, and participate in the consumer decision-making processes. For fashion companies, collaborations with bloggers are becoming more relevant and an increasing part of a fashion brand marketing strategy. This article introduces theoretical and empirical research that was carried out to analyze and explore the role of fashion bloggers in modern fashion marketing communication. Fashion companies seek to exploit this advantage for commercial purposes and include blogs as advertising channels into their marketing strategy. This article aims to analyze the role of blogs in the modern fashion industry. In order to reach that, the following objectives were set: to research the attributes of the fashion industry and fashion marketing in the 21st century; to analyze the definition, features, types, and significance of fashion blogs with reference to the current fashion industry; to examine the aspects of connection forming between fashion blogger and its audience; to explore the features of Lithuania’s fashion bloggers’ activities and the strategies they use to develop their ties with significant target audiences of the fashion sector. In order to reach the aim of research, two empirical research methods were combined: semi-structured interviews with fashion bloggers and a questionnaire for the followers of fashion blogs. During the study it was established that the role of Lithuania’s fashion blogs is best seen in fashion marketing – blogs are the mediators between fashion companies and consumers. They form a personal bond with consumers and organically disseminate fashion trends to a wide audience.

The article is devoted to the coverage of the course “Database management system Microsoft Access”, an educational blog review “The development of a creative child. ІCТ”, which is used as an auxiliary tool for promoting a course and teacher in the Internet, structural analysis of this blog is made. The channel location is set on YouTube video hosting and how it is used in the course on databases. Attention is drawn to the fact that theoretical and practical material is considered on real, implemented informational and analytical systems. To prepare students for the Olympiads and provide methodological help teachers of computer science are looking at tasks from databases that were offered at the All-Ukrainian Olympiads on Information Technologies, especially II, III and IV stages (offline and online Olympiads), which are located in open access to the blog and YouTube channel. The main focus of the article is devoted to the practical side of teaching teachers of computer science, experience in using the above technologies.

The advent of the Internet and user-generated platforms has facilitated the rise of a new breed of celebrity. Bloggers, YouTubers and Instagram stars, armed with their laptops and smartphones, represent an important part of the contemporary media landscape. This article will investigate Singaporean social media influencer Wendy Cheng, known by her pseudonym, Xiaxue. Starting her Internet career as a blogger in 2003, Xiaxue has built a massive online presence over multiple platforms and is arguably one of the most commercially successful Internet celebrities in her country. Her thriving Internet career implies the presence of a large follower and fan base. However, we will look at the other side of the coin – the anti-fans – an often-neglected segment of users in the study of Internet celebrity. These anti-fans, individuals who strongly dislike Xiaxue, can be just as engaged and committed as fans, albeit in different ways. This article will analyse user comments on Xiaxue's online video channel Xiaxue's Guide to Life, and anti-fan platform Guru Gossip's Abhorred Bloggers (Xiaxue) forum. Findings show that Xiaxue's anti-fandom is driven by a moral economy related to her self-presentation, femininity and nature of her celebrity. [ABSTRACT FROM AUTHOR]

Bloggers in the postmodern era can influence the behaviour of consumers and alter their perceptions. The current study looks at the blogger influence phenomenon from a different theoretical perspective than existing literature did. By combining information behaviour and communication theory, it proposes a new conceptual framework by relying on the characteristics of the blogger, the blog content, motivation, and goals of information seeker. In this model, information seekers' objectives and issue the involvement are important drivers of blog selection and determinants of the blog's influence. The framework was empirically tested in a sample of American users of beauty blogs. The results provide a confirmation of the postulated relationships. Three types of blog visits are identified and their effects and their attributes that make a blog influential are examined. [ABSTRACT FROM AUTHOR]

Copyright of Information Sciences / Informacijos Mokslai is the property of Vilnius University and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Modern society embodies its information needs through the freedom of bloggers. As a result, there are many independent individual or collective blogs around the world. A lot of journalists are bloggers because it gives them the opportunity to express their subjective opinion. Blog's a collector of information, writer, and editor, the material is published in its original form, without editorial changes, and with the ability to express what is on the mind. It also enables the author to keep track of the reaction of readers, respond to their comments and be open to new information. Blogs not only play a role in changing the way how traditional journalists do their work, but they are also becoming more and more a part of the business of traditional media. Blogs that are led by journalists differ from other blogs with their professionalism, objectivity and qualified approach to expose topics. In this article, we present our classification of journalistic blogs, which was based on the research of blogs which were led by journalists. We also present the results of the survey about journalistic blogs, in particular what types of journalistic blogs are most often read and which topics are popular among the blogger's audience. [ABSTRACT FROM AUTHOR]

This paper is intended to determine the influence of cultural distance on the international destination choices by tourists. We adopted a phenomenological approach and data were obtained from 17 bloggers with structured interview form and evaluated by content analysis. We evaluated the research data as three processes, as pre-travel, during travel and post-travel. We identified a tangible and an intangible preparation stage in the pre-travel process. We observed that an increase in cultural distance caused an increase in the destination obscurity and thus in the mental preparation. We found cultural experience, cultural acquisition and personal change themes during traveling. In the meantime, the increase in the geographic distance influences the cultural distance perception. We determined that destinations that are geographically remote (especially the Asian countries) are also culturally remote and interesting. We proposed a model that cultural distance is a moderator variable between travel motivation and destination choice. [ABSTRACT FROM AUTHOR]

The presence of social media shifted the strategies employed by PR practitioners when engaging their audiences. One of the PR strategies often used to disseminate information on a product is to work with bloggers. This was due to the power owned by bloggers who serve as online opinion leaders. This study was conducted to determine the role of bloggers in PR activities in Indonesia and to reveal their engagement process as digital influencers on social media. The current study employed observation of blog posts and semi-structured interviews with eight bloggers who had been involved in PR activities. Data reduction was used to analize the data display and data verification/conclusion. The results showed that the communication patterns of digital influencers through social media applied a multi-step flow of communication model. Furthermore, bloggers engagement in the PR activities was mutually beneficial relationship as they become directly involved in either product review, event, or campaign. [ABSTRACT FROM AUTHOR]

Aim. The aim of the study was to establish depth and substantive characteristics of intrapersonal conflicts of bloggers. Internal conflicts were analyzed at the levels of individual typological characteristics, self-conception, and value orientation of personality. Research methodology. The study was based on the method of content analysis and psychodiagnostic tests. 100 respondents (50 respondents who have blogs and 50 respondents who do not have blogs) were examined with Sobczyk's individual typological questionnaire, Stephenson's Q sorting, Budassi's scale of self-assessment, Leary's interpersonal diagnosis of personality, Fantalova's value / accessibility correlation in different life spheres. Mann-Whitney test and Spearman's rank correlation coefficient were applied for statistical data processing. Research results. The results of the survey support the hypothesis regarding the special character of the intra-personal conflicts of bloggers in comparison with those people who do not have blogs and use the Internet less often. In fact, conflicts between real self and virtual self are characteristic of bloggers. Most of the tension is the result of contradiction of ideas about their personal social and communicative competence and the opposition of coping strategies "acceptance of struggle - avoidance of struggle". Conclusions. There are different views on how the Internet influences psychological wellbeing. Social networks allow bloggers to present themselves in a certain desired light, to create some image, to stress their unique features, to attract attention to those character properties which are not manifested in real life as desired. [ABSTRACT FROM AUTHOR]

With the rise of non-traditional mass media techniques, the communication flow and the relationship between the message benefactor and the message receptor has evolved. In the first decade of the 21st century, industries marketing a product or a service used to address various segments of targeted audience trough customary advertising and public relations methods, such as public figures and celebrity endorsement, specialists 2 steps flow advertisement, and strategic promotional campaigns. The opinion leaders who influence the target audience decision making in those cases are either celebrities or specialists in their fields; influencers considered as idols and trusted by respective clients. For example, in 2 010 "Sensodyne" toothpaste's 30 seconds advertisement targeting Middle Eastern consumers is made of a 2 steps flow advertisement consisting of a short interview with a professional dentist recommending the product. In the second decade of the century, after the rise of digital media, the industry is witnessing a rapid change that is manifested in a growing switch from regular advertising and public relations practices to revamping innovations such as pop-ups, product placement, focused events, and blogs. According to Talcott Parsons' collective behavior theory, humans are shifting from individual choices to mass-choices, especially when influenced by an accelerating factor, the opinion leaders. After 2 010, people shifted the trust and choice dependence to bloggers with critical thinking (smart shoppers), especially that bloggers are at the same time consumers and contributors. Additionally, people also moved to digital advertisements going off the screens and to e-commerce marketing based on personal feeds and user searches interests. In 2 019, 53% of the total population is internet users, consumers are influenced by "brand-new" opinion leaders. The blogs, digital advertisement, and e-marketing effectiveness continue to rise. Even more, some consumers are shifting from consuming products they were loyal to, into consuming other products advertised and recommended by opinion leaders. This study focuses on the clientele growth of three Lebanese wellknown blogs, a food review blog "NoGarlicNoOnion", a tourism blog "Live Love Lebanon" and a beauty blog "Feel 22". Then again, would present-day opinion leaders remain dependable or would costumers be oriented to other marketing techniques? [ABSTRACT FROM AUTHOR]