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Despite having received considerable academic attention, existing brand personality (BP) scales are difficult to generalize and likely need further development. The aim of this study was to design a novel method for constructing context driven-BP categories through the use of a multi-disciplinary approach and advances in personality studies in psychology and natural language processing. Based on a textual analysis that relies on devising hypotheses of psycholexical representation and the distributed representation of words, the aforementioned method was employed to explore World Heritage Site (WHS) personalities using information from all 1,121 UNESCO World Heritage Sites (WHSs) and 9,920 user-generated reviews on TripAdvisor. The study identified a 192-item WHS personality dictionary organized into five clusters: Exceptionality; Attractiveness; Identification; Responsibility; and Prominence. These categories could be employed to measure other tourism attractions. The results show that UNESCO strongly associates WHSs with the attributes of Attractiveness and Identification. [ABSTRACT FROM AUTHOR]

World Heritage Sites (WHSs) are perceived as significant tourism brands. However, there is no in-depth analysis of the intangible meaning of World Heritage (WH) cultural attraction types from the visitor's lens. This study employed text mining and a Brand Personality (BP) lexical approach using WH personality categories to identify types of cultural attractions with intangible meanings in WHSs located in seven countries in Asia and the Pacific and Europe. This enabled the WH personality category distribution for each type of WH cultural attraction found on TripAdvisor to be measured. Accordingly, 9,971 visitor-generated reviews were analyzed and fifteen WHS cultural attraction types in the seven countries identified. The relationships between WH personality categories, the seven countries and WH attraction types were analyzed, and attraction types clustered into four groups. Significant differences were found between Asia and the Pacific and Europe regarding WH personality category distribution. [ABSTRACT FROM AUTHOR]

Copyright of Revista Iberoamericana de Turismo is the property of Revista Iberoamericana de Turismo and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

This paper will explore the relationship between pilgrimage and peacebuilding. Studies on peace refer to three dimensions: peace from a personal dimension and spiritual sphere; peace from a social dimension and; peace from an environmental dimension (Sánchez Sánchez & Fernández Herreira, 1996). The connection between pilgrimage and peacebuilding starts with the individual quest of pilgrims; however, can be explored in the other two dimensions. The experience of pilgrimage and the pilgrims' quest for inner peace can enhance a respectful attitude towards people and places. Through interviews and observation on two pilgrimage routes in Spain (the Camino de Santiago and Camino Ignaciano) the links between pilgrimage and peacebuilding are explored. Results show a strong connection between pilgrimage and inner peace and pilgrimage and social peace. This connection is not so strong in the case of the environmental dimension of peace. [ABSTRACT FROM AUTHOR]

Sanctuaries may be viewed as the highest expression of sacred spaces where the reception of visitors is a key element. People bestow numerous values (cultural, natural, social and touristic) on sanctuaries, which in turn motivates different types of visits. This has led us to identify specific needs that must be taken into account when managing these spaces and which, in general, become evident through the custodian figure. This study attempts to identify the different forms of custody in Catalan sanctuaries and their influence over the reception of visitors and the transmission of heritage values, namely intangible ones. [ABSTRACT FROM AUTHOR]

Copyright of Revista Brasileira de Pesquisa em Turismo is the property of Associacao Nacional de Pesquisa e Pos-Graduacao em Turismo and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)