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This study focused on enhancing the adaptation of digital entrepreneurship to benefit from consumers' shift to online purchasing in the COVID-19 pandemic era. It aimed to identify the readiness and ability of digital entrepreneurs, especially small ones, to deal with customers' shift to online purchasing. It also aimed to determine the means and mechanisms that enable digital entrepreneurs to digitally adapt to take advantage of this opportunity. An electronic questionnaire was distributed to the study sample to collect the necessary data to test the study's hypotheses. The focus of the study was on the Kingdom of Saudi Arabia, that reached 384. And the study uses multiple regression analysis to test this hypothesis. The study concluded that digital entrepreneurs could adapt digitally by targeting customers properly and digitally engaging customers to establish an interaction with them, which is one of the most important foundations of digital business activities. They can also adapt digitally through search engine optimisation; adaptation to smartphones, one of the basics of digital adaptation in digital entrepreneurship; and shifting from the traditional supply chain to the digital value chain. [ABSTRACT FROM AUTHOR]

Previous research has identified metrics that are applicable to both lean and agile strategies and has hypothesised that financial and efficiency metrics are more relevant to the lean supply chain strategy, while customer service and flexibility metrics are more relevant to the agile supply chain strategy. These metrics need to be assessed empirically to confirm their relevance and validate these hypotheses. Drawing upon contingency theory, which mandates that supply chain performance metrics should vary based on the supply chain strategy, the research methodology resulted in developing a survey instrument that has been subsequently tested in 45 large enterprises and analysed by Partial Least Square-Path Modelling using XLSTAT software v.2020.4. The results support the existing beliefs and suggest that financial and efficiency indicator sets are more applicable to the lean supply chain strategy, whereas customer service and flexibility indicator sets are more pertinent to the agile supply chain strategy. This research distinguishes itself, through its novelty, in validating an adaptable framework for supply chain performance metrics, acknowledging the necessity of developing a suitable supply chain performance system. Ultimately, the findings of this research might serve as an initial foundation for practitioners in shaping the design of supply chain performance systems since the strong relationship between SC strategies and specific metrics may serve as a strategic approach to evaluate and improve performance. [ABSTRACT FROM AUTHOR]

The main objective of this paper is to investigate the main challenges that startups face in Saudi Arabia. It tries to identify the wave of opportunities that come along with startups and analyze the main factors for success and sustainability. A sample of 40 respondents was established. According to the survey results, consumer-oriented activity dominates startup activities. Startups remain mainly dependent on non-equity funding. The first challenge that startups encounter is finding funding. Saudi startups are more focused on product innovation. Most of the respondents think that aspects of the entrepreneur's personality and skills play a significant role in the success of startups. [ABSTRACT FROM AUTHOR]