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1. Loco for Location Data: Inneractive Research Shows 170% Increase in Demand for Location Data and 20% Increase in CPM

Subjects
Advertising -- Research, Text messaging -- Research, Advertising executives -- Supply and demand -- Research, Text messaging, Business, News, opinion and commentary
Abstract

Mobile ad players are reaping the benefits of a more personalized, relevant and timely user experience TEL AVIV, Israel, February 15, 2017 /PRNewswire/ -- Inneractive, an independent global mobile ad [...]

Published
2017

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