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The difficulties and problems faced by economic entities, countries and regions, in general, on the way to implementing the achievements and developments of Industry 4.0 have been designated in the article. Special attention has been paid to economic and production aspects, as well as changes in the relevant systems in the context of radical technological transformations. In particular, it has been established that markets are becoming oligopolistic, the role and importance of medium and small businesses is significantly increasing, the problems of social inequality and tension in connection with growing unemployment and the need for highly qualified personnel are becoming more acute. In addition, the features of competition for technologies, investments, sales markets, territories of productive forces location have been highlighted. Attention has also been focused on the main “revolutionary” trends in industrial development associated with the launch of the innovation and technological cycle initiated by “Industry 4.0”. Specific actions and measures have been identified to implement these trends into reality.

Currently, companies are searching for ways to develop and ensure competitiveness in the market and are increasingly resorting to the introduction of technological innovations, using the methodology of project management. The article investigates such current approaches to project management as flexible, lean, sustainable and elastic project management. The concept of technological innovations is defined. The situation on the introduction of technological innovations in Russia and in foreign countries is analysed. The indicators for assessing the economic efficiency of the introduction of technological innovations are determined. The relationship between the use of these approaches to project management and increasing the economic effect of the introduction of technological innovations is revealed.

Constantly changing environmental conditions, in addition to the lack of resources, are one of the biggest obstacles in the implementation of various projects and programs. Currently, companies associated with project management are trying to identify approaches that will allow them to effectively manage projects and programs in an unstable environment. The article examines such promising approaches to project management as sustainable, “green”, value-based project management. The paper analyses the experience of foreign and domestic companies in applying these approaches in their activities. The authors define the main methodological recommendations and standards on the basis of which project management is carried out within the framework of these approaches.