351. The role of risk in explaining differences in profitability
- Author
-
Aaker, David A. and Jacobson, Robert
- Subjects
Profit -- Research ,Risk assessment -- Research ,Management research -- Analysis ,Rate of return -- Research ,Business ,Business, general - Abstract
This study examined the role of risk in explaining cross-sectional differences in the profitability of business units. Applying suggestions of financial theory, we disaggregated risk into two components - systematic and unsystematic - that are thought to have different effects on return. Drawing on the PIMS data base, we found each component of risk to have a substantial, significant, and different impact on return on investment (ROI). The research and strategy implications of the roles of risk are discussed. (Reprinted by permission of the publisher.)
- Published
- 1987