201. Text annotations: Examining evidence for a multisemiotic instinct and the intertextuality of the sign in a database of pristine self-directed communication
- Author
-
Bassey E. Antia and Lynn Mafofo
- Subjects
Database ,media_common.quotation_subject ,Integrationism ,Context (language use) ,computer.software_genre ,Instinct ,Reading (process) ,Sociology ,Intertextuality ,computer ,Sociolinguistics ,media_common ,Translingualism ,Meaning (linguistics) - Abstract
A Kuhnian paradigm shift in Applied/Sociolinguistics has ushered in a number of new lenses for rethinking the study of language and communication, but there has been rather limited synergy among the raft of new conceptualizations. As a consequence, the collective knowledge generated by, for instance, integrationism, multimodality, and translingualism, has not been deployed to elucidate overarching questions that arguably unite them. This chapter funnels these three scholarly directions into a synergistic framework, multisemioticity, which is then applied to a relatively understudied database of first-order and receptive communication – text annotations. As jottings of the mind, annotations bear fewer imprints of normative consciousness and activity, and therefore are an interesting source for both investigating and enhancing the explanatory adequacy of theorization around language and communication. The analysis reveals an underlying multisemiotic instinct in annotation, which in turn suggests that reading in the southern context studied unfolds through a rich communicative repertoire in which languages, colors, graphology, images, intertextuality interact to create meaning.
- Published
- 2021