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2,688 results on '"Athletic shoe industry -- Marketing"'

151. England star slams Nike amid ongoing dispute with the FA -'I've been fighting this'; Lionesses goalkeeper Mary Earps has described the situation as 'hugely disappointing and very hurtful' -and launched a no-holds-barred rant against iconic global brand Nike

Subjects
Nike Inc. -- Marketing, Athletic shoe industry -- Marketing, Soccer players, Company marketing practices, General interest, News, opinion and commentary
Abstract

Byline: By, Neil Moxley Mary Earps has savaged sportswear giants Nike over their refusal to manufacture replica women's goalkeeping shirts. The Lionesses' No.1 described the situation as 'hugely disappointing and [...]

Published
2023

152. New women's football boots -- a big step forward or a marketing ploy? In the past boots were marketed towards women despite not being truly designed for them. Is that now changing?

Subjects
Nike Inc. -- Marketing, Athletic shoe industry -- Marketing, Athletic shoes -- Marketing, Marketing, Company marketing practices, News, opinion and commentary
Abstract

Byline: Sophie Downey With just five weeks to go before the Women's World Cup kicks off, Nike has launched its new Phantom Luna boot, described as the 'most innovative and [...]

Published
2023

153. BESPOKE, RENEWED

Subjects
adidas AG -- Marketing, Athletic shoe industry -- Marketing, Company marketing practices, Business, international
Abstract

After a tough start to the decade, the industry is well on its path to recovery and consumers are on the lookout for experiences outside their homes. Although the pandemic [...]

Published
2022

154. adidas Originals' launches its biggest campaign starring Ranveer Singh

Subjects
adidas AG -- Marketing, Athletic shoe industry -- Marketing, Athletic shoes -- Marketing, Company marketing practices, Advertising, marketing and public relations
Abstract

Byline: Adgully Bureau adidas Originals, the pioneering sportswear brand for the streets, teams up with Bollywood superstar and Brand Ambassador, Ranveer Singh to launch its biggest brand campaign of the [...]

Published
2022

155. Cover Story: What's the Jury Verdict on the 'Big C' in OOH - Creativity?

Subjects
adidas AG -- Marketing, Athletic shoe industry -- Marketing, Creative ability, Company marketing practices, Advertising, marketing and public relations
Abstract

Last year when brand adidas created its 'Liquid Billboard' in Dubai, reportedly the first-of-its-kind innovation with a 5-meter high swimming pool holding 11,500 gallons of water (163 bathtubs), it set [...]

Published
2022

156. Four ways Europe’s biggest clothing brands achieve sourcing success

Subjects
adidas AG -- Marketing, Athletic shoe industry -- Marketing, Clothing industry -- Marketing, Clothing and dress -- Marketing, Logistics, Company marketing practices, Business, Fashion, accessories and textiles industries
Abstract

Byline: Hannah Abdulla Sourcing clothing today is no mean feat as global supply chains are incredibly complex. Today's consumer is wholly invested in the entire supply chain process and demands [...]

Published
2022

157. Nike price target lowered to $130 from $135 at Stifel

Subjects
Nike Inc. -- Marketing, Athletic shoe industry -- Marketing, Company marketing practices, Business, News, opinion and commentary
Abstract

Stifel analyst Jim Duffy lowered the firm's price target on Nike to $130 from $135 and keeps a Buy rating on the shares. He cut estimates for nearly all Americas [...]

Published
2022

158. Credit Karma Money Unveils Cash Back Rewards

Subjects
adidas AG -- Marketing, Athletic shoe industry -- Marketing, Debit cards -- Marketing, Financial services industry -- Marketing, Company marketing practices, Financial services industry, Arts and entertainment industries
Abstract

Credit Karma Money reported the launch of cash back rewards, giving its more than 110 million members in the U.S. the chance to earn cash back when they spend money [...]

Published
2022

159. Nike price target lowered to $130 from $165 at Credit Suisse

Subjects
Credit Suisse Group AG -- Marketing, Nike Inc. -- Marketing, Athletic shoe industry -- Marketing, Financial services industry -- Marketing, Company marketing practices, Financial services industry, Business, News, opinion and commentary
Abstract

Credit Suisse analyst Michael Binetti lowered the firm's price target on Nike to $130 from $165 and keeps an Outperform rating on the shares ahead of quarterly results. The analyst [...]

Published
2022

160. Amazon Fashion Launches Virtual Try-On for Shoes

Subjects
Reebok International Ltd. -- Marketing, Lacoste S.A. -- Marketing, adidas AG -- Marketing, Athletic shoe industry -- Marketing, Clothing industry -- Marketing, Athletic shoes -- Marketing, Company marketing practices, Arts and entertainment industries
Abstract

Amazon Fashion reported the launch of Virtual Try-On for Shoes, an interactive mobile experience that uses augmented reality to help customers visualize how a pair of shoes will look on [...]

Published
2022

161. Adidas launches Pride collection, collabs with EA Sports FIFA

Subjects
adidas AG -- Marketing, Athletic shoe industry -- Marketing, Company marketing practices
Abstract

Last month, Adidas unveiled a collaboration with queer artist and designer Kris Andrew Small, known for creating bold works of art with a joyful explosion of colors and patterns. The [...]

Published
2022

162. Ranveer Singh marks the launch of the adidas x Gucci collection

Subjects
adidas AG -- Marketing, Athletic shoe industry -- Marketing, Sport clothes -- Marketing, Fashion shows, Company marketing practices, Advertising, marketing and public relations
Abstract

Byline: Adgully Bureau adidas Originals Brand Ambassador and India's own Gucci Boy, Ranveer Singh marks the launch of the adidas x Gucci collection today by taking on to his social [...]

Published
2022

163. Exclusive comment: Cambodia workers strike at Adidas shoe factory

Subjects
adidas AG -- Marketing, Athletic shoe industry -- Marketing, Athletic shoes -- Marketing, Strikes, Company marketing practices, Business, Fashion, accessories and textiles industries
Abstract

Byline: Laura Husband The Clean Clothes Campaign, which focuses on improving conditions for garment workers, reported that over 5,600 garment workers in Cambodia supported a strike at a supplier to [...]

Published
2022

164. Nike introduces 'added width' sportswear range for larger children; American firm also drops boys, girls and unisex sizing options and instead offers one 'Kids Fit' category

Subjects
Nike Inc. -- Marketing, Athletic shoe industry -- Marketing, Sport clothes -- Marketing, Company marketing practices, General interest, News, opinion and commentary
Abstract

Byline: Genevieve Holl-Allen Nike has introduced an 'added width' sportswear range for larger children to show its brand is 'designed for every shape and size'. The American sportswear firm announced [...]

Published
2023

165. Innovative Eyewear, Inc. Launches Upgraded Charging Dock for ChatGPT-enabled Smart Eyewear

Subjects
Reebok International Ltd. -- Marketing, Eddie Bauer Inc. -- Marketing, Athletic shoe industry -- Marketing, Eyewear industry -- Marketing, Clothing stores -- Marketing, Company marketing practices, General interest, News, opinion and commentary
Abstract

MIAMI: Innovative Eyewear Inc has issued the following news release: Innovative Eyewear, Inc. ('Innovative Eyewear' or the 'Company') (NASDAQ: LUCY; LUCYW), the developer of smart eyewear under the Lucyd(r), Nautica(r), [...]

Published
2023

166. Australian victim of identity theft receives US$1.2 million damages bill from US court

Subjects
ABC News Inc. -- Marketing, adidas AG -- Marketing, Cybersquatting, Athletic shoe industry -- Marketing, Television broadcasting industry -- Marketing, Sports associations, Damages, Identity theft, Online payment services, Company marketing practices, Online payment services, Business, international
Abstract

An Australian woman who was a victim of identity theft was shocked when she received a legal notice from the United States ordering her to pay Adidas and the US [...]

Published
2023

167. NBA, Bhaane launch E-commerce site dedicated to fans in India

Subjects
Nike Inc. -- Marketing, Electronic commerce -- Marketing, Athletic shoe industry -- Marketing, Sports associations, Electronic commerce, Company marketing practices, Business, international, Sports, sporting goods and toys industry
Abstract

Byline: SportzPower Team MUMBAI: The National Basketball Association (NBA) and Bhaane Thursday announced a multiyear collaboration for the clothing brand to launch and operate NBAStore.in. The online store provides fans [...]

Published
2023

168. Hibbett And Nike Launch Connected Hibbett Rewards X NIKE Membership

Subjects
Nike Inc. -- Marketing, Athletic shoe industry -- Marketing, Sporting goods industry -- Marketing, Company marketing practices, General interest, News, opinion and commentary
Abstract

BIRMINGHAM: Hibbett, Inc., announced the launch of its Connected Partnership, connecting Hibbett and Nike's loyalty programs. The newly integrated Hibbett Rewards X NIKE Membership will provide Hibbett shoppers with a [...]

Published
2023

169. Supply Of Full Sleeve Winter Jacket Full Sleeve Winter Jacket With Detachable Hoodcap In Blue Colour,railway Logo With Adra Division Printed On Left Side Of Chest With Retro-reflectivesticker Of 50mm Pasted On The Body With Prented Ser.s&t Adra On

Subjects
Nike Inc. -- Marketing, Athletic shoe industry -- Marketing, Railroads -- Marketing, Company marketing practices, Business, international
Abstract

Tenders are invited for Supply of full sleeve winter jacket full sleeve winter jacket with detachable hoodcap in blue colour,railway logo with adra division printed on left side of chest [...]

Published
2023

170. Screen Logos

Subjects
adidas AG -- Marketing, Athletic shoe industry -- Marketing, Company marketing practices, Business, international
Abstract

Contract awarded: Screen logos Supply contract and installation of exterior signs on the Adidas Arna site Contractor name : COLOSSE0 EAS, A.S Contractor address : Einsteinova, 11 Implementing agency : [...]

Published
2023

171. adidas launches '3 Ka Dream' campaign, unveils WC edition jersey

Subjects
adidas AG -- Marketing, Athletic shoe industry -- Marketing, Company marketing practices, Business, international, Sports, sporting goods and toys industry
Abstract

Byline: SportzPower Team MUMBAI: adidas has set the stage for the upcoming ICC Men's World Cup 2023 with its '3 Ka Dream' campaign, rooted in the belief 'impossible is nothing'. [...]

Published
2023

173. Retail Design Influencers

Author

Loewe, Erin M.

Subjects
Levi Strauss & Co. -- Marketing, Under Armour Inc. -- Marketing, Walmart Inc. -- Marketing, Nike Inc. -- Marketing, Nordstrom Inc. -- Marketing, Retail industry, Athletic shoe industry -- Marketing, Clothing industry -- Marketing, Discount stores -- Marketing, Department stores -- Marketing, Company marketing practices, Architecture and design industries, Retail industry
Abstract

The retail industry is teeming with innovative minds. Here, we've gathered some of the top talent who are admired by their peers-and even by those outside of the industry-for their [...]

Published
2019

174. The RACIST AMERICAN FLAG? Liberals are using a political protest by Nike spokesman Colin Kaepernick against the original 13-star American flag to try to associate the U.S. flag with hate and racism

Author

Wolverton, Joe, II

Subjects
Nike Inc. -- Marketing, Athletic shoes -- Decoration and finishing -- Marketing -- Political aspects, Football players -- Political activity, Athletic shoe industry -- Marketing, Flags -- Political aspects -- Decoration and finishing -- History, Retail trade, Anti-Americanism, Racism, Political protest, Football, Company marketing practices, General interest, News, opinion and commentary
Abstract

'Resolved, that the flag of the thirteen United States be thirteen stripes alternate red and white; that the union be thirteen stars, white on a blue field, representing a new [...]

Published
2019

175. The 12 Most Viral 'It' Items of 2023

Author

Sitton, Savannah

Subjects
adidas AG -- Marketing, Athletic shoe industry -- Marketing, Handbags -- Marketing, Company marketing practices
Abstract

https://licensing.ygsgroup.com/fashionista/ https://licensing.ygsgroup.com/fashionista/ Due to the cyclical nature of fashion, there will be a slew of unpredictable trends dominating the zeitgeist on any given year. In https://fashionista.com/2023/11/lyst-2023-year-in-fashion-most-viral-popular-brands-products?, phrases like 'https://fashionista.com/search?query=barbie,' 'bow [...]

Published
2023

176. The Digest

Subjects
United States. Internal Revenue Service -- Safety and security measures, adidas AG -- Marketing, Goodyear Tire & Rubber Co. -- Finance, Athletic shoe industry -- Marketing, Data security -- Laws, regulations and rules, Shoes -- Marketing, Tire industry -- Finance, Investment companies -- Investments, Personal information -- Laws, regulations and rules, Government regulation, Company marketing practices, Company financing, Data security issue, Company investment, General interest, News, opinion and commentary
Abstract

GOVERNMENT AGENCIES I.R.S. Moving to Protect Identities of Its Workers In an effort to deter threats aimed at Internal Revenue Service employees, the agency said Thursday that it would start [...]

Published
2023

178. REEBOK MENA LIFE IS NOT A SPECTATOR SPORT

Subjects
Reebok International Ltd. -- Marketing, Athletic shoe industry -- Marketing, Brand image, Company marketing practices, Business, international
Abstract

Reebok MENA has debuted its bold new brand proposition, 'Life is Not a Spectator Sport'. Tapping into its archives, the fitness brand has refreshed its legendary 80s tagline, 'Because life [...]

Published
2022

179. Private View

Subjects
adidas AG -- Marketing, Athletic shoe industry -- Marketing, Company marketing practices, Business, international, Spotify (Online service) -- Marketing
Abstract

LUCY BRADLEY Brand commander, Plug SPOTIFY (1) Spotify's multi-faceted campaign is another positive step towards empowerment and highlighting women's voices throughout the region. The aesthetic is strong but I would [...]

Published
2022

180. Anti-mulesing campaign of Four Paws targets Nike and other brands

Subjects
Nike Inc. -- Marketing, Athletic shoe industry -- Marketing, Animal welfare, Company marketing practices
Abstract

A new report on “The use of merino wool in sportswear,” conducted by global animal welfare organization Four Paws, reveals the results of a study commissioned by an independent laboratory [...]

Published
2022

181. Direct-to-consumer strategies heat up. Is this the end of wholesale as we know it?

Subjects
Nike Inc. -- Marketing, Athletic shoe industry -- Marketing, Company marketing practices, Business, Fashion, accessories and textiles industries
Abstract

Byline: Hannah Abdulla For decades, wholesale distribution has been the way to go. It gets your product to market fast and consumer visibility is huge. At least this was the [...]

Published
2022

182. Adidas completes divestiture of Reebok; launches new share buyback program

Subjects
adidas AG -- Marketing, Stock redemption, Athletic shoe industry -- Marketing, Company marketing practices
Abstract

Adidas has formally completed the divestment of Reebok to Authentic Brands Group (ABG) on Feb. 28, 2022. On a transitional basis, the company announced that it would continue to operate [...]

Published
2022

183. Chinese livestreamers set their sights on TikTok sales to shoppers in the US and Europe

Author

SOO, ZEN

Subjects
Louis Vuitton S.A. -- Marketing, L'Oreal S.A. -- Marketing, Nike Inc. -- Marketing, Selling, Electronic commerce -- Marketing, Athletic shoe industry -- Marketing, Cosmetics industry -- Marketing, Electronic commerce, Company marketing practices, News, opinion and commentary
Abstract

HONG KONG (AP) — Chinese livestreamers have set their sights on TikTok shoppers in the U.S. and Europe, hawking everything from bags and apparel to crystals with their eyes on [...]

Published
2023

184. UK-Based JD Sports Launches Its Digital Transformation with Leading Retail Technology by Jesta I.S. to Power Its Growth in the Canadian Market

Subjects
adidas AG -- Marketing, Nike Inc. -- Marketing, Retail industry, Athletic shoe industry -- Marketing, Warehousing, Sporting goods stores -- Marketing, Company marketing practices, Business, Business, international
Abstract

MONTREAL -- JD Sports, a leading distributor and multichannel retailer of branded sports and casual wear, has gone live with Jesta's industry-recognized Retail Management Suite, which includes Omnichannel, Point of [...]

Published
2023

185. From stumps to brands: A look at MS Dhoni's brand endorsement journey as he turns 42

Subjects
Reebok International Ltd. -- Marketing, Athletic shoe industry -- Marketing, Financial services industry -- Marketing, Company marketing practices, Financial services industry, Mass communications, Sony Bravia (LCD display) -- Marketing
Abstract

Byline: BestMediaInfo Bureau Dhoni has been associated with big giants like Reebok, Amity University, Big Bazaar, Sony Bravia, Dream11, Oreo, Siyarams, Unacademy, Winzo, Mastercard India, Snickers India, and more Mahendra [...]

Published
2023

186. Nike Launches Airphoria in Fortnite

Subjects
Nike Inc. -- Marketing, Athletic shoe industry -- Marketing, Company marketing practices, Business, international
Abstract

Beaverton, Oregon: Nike, Inc has issued the following press release: Nike is launching 'Airphoria' in Fortnite, a first-of-its-kind gaming experience. Building on a multiyear partnership with Epic Games, Airphoria brings [...]

Published
2023

187. Stagwell's Instrument reports new positioning and expanded company leadership

Subjects
Nike Inc. -- Marketing, Athletic shoe industry -- Marketing, Company marketing practices, General interest, News, opinion and commentary
Abstract

NEW YORK: Stagwell's Instrument has unveiled a new brand positioning that unifies its award-winning product, engineering, digital design and brand marketing capabilities, and underscores its track record of helping brands [...]

Published
2023

188. Supply Of T Shirts - Adidas With Op Sadhbhavana Logo, Flex Banner, Media Coverage, Provision Of Luch- Rice Dal Matar Paneer Salad Etc, Storage Decoration Charges Qty : 264

Subjects
adidas AG -- Marketing, Athletic shoe industry -- Marketing, Salads, Clothing and dress -- Media coverage -- Marketing, Company marketing practices, Business, international
Abstract

Tenders are invited for Supply of T Shirts - Adidas with Op Sadhbhavana Logo, Flex Banner, Media Coverage, Provision of Luch- Rice Dal Matar Paneer Salad Etc, Storage Decoration Charges [...]

Published
2023

189. GRAPHIC NOVEL PROJECT BY INTERNATIONAL POP ARTIST JUST LAUNCHED ON KICKSTARTER

Subjects
Nike Inc. -- Marketing, Athletic shoe industry -- Marketing, Company marketing practices, General interest, News, opinion and commentary
Abstract

LOS ANGELES: 1First Comics has issued the following news release: Long before L'Amour Supreme created iconic imagery for brands from Nike to Nickelodeon and for musical artists including the Chainsmokers [...]

Published
2023

190. FOR BRANDS, WHEN IT COMES TO PRIDE MONTH, YOU'RE EITHER IN OR YOU'RE OUT

Subjects
Nike Inc. -- Marketing, Crisis management, Athletic shoe industry -- Marketing, College teachers, Company marketing practices, News, opinion and commentary, Bud Light (Beer) -- Marketing
Abstract

BOULDER, Colo. -- The following information was released by the University of Colorado - Boulder: Authenticity is key, CMCI experts warn, as crisis tends to follow when companies try to [...]

Published
2023

191. GRAPHIC NOVEL PROJECT BY INTERNATIONAL POP ARTIST JUST LAUNCHED ON KICKSTARTER

Subjects
Nike Inc. -- Marketing, Athletic shoe industry -- Marketing, Company marketing practices, Business, News, opinion and commentary
Abstract

L'Amour Supreme's Zen is Comic Art Event Decades in the Making LOS ANGELES, June 6, 2023 /PRNewswire/ -- Long before L'Amour Supreme created iconic imagery for brands from Nike to [...]

Published
2023

192. RUNWAY OF DREAMS FOUNDATION LAUNCHES 'THE CAMPAIGN FOR INCLUSION'

Subjects
adidas AG -- Marketing, Athletic shoe industry -- Marketing, Sports associations, Football players, Company marketing practices, Business, News, opinion and commentary
Abstract

NEW YORK, June 1, 2023 /PRNewswire/ --The Runway of Dreams Foundation launches https://c212.net/c/link/?t=0&l=en&o=3881356-1&h=3732045884&u=https%3A%2F%2Fwww.runwayofdreams.org%2Fthecampaignforinclusion&a=The+Campaign+for+Inclusion, presented by Sephora. This inaugural campaign entitled 'It's Time to Adapt' is the first multi-brand fashion and [...]

Published
2023

193. From quick sales to virtual influencers: Step inside the fashion brand metaverse

Subjects
Nike Inc. -- Marketing, Athletic shoe industry -- Marketing, Athletic shoes -- Marketing, Virtual reality, Company marketing practices, Virtual reality technology, Business, Fashion, accessories and textiles industries
Abstract

Byline: Rose Pengelly The potential of the so-called metaverse, a network of 3D virtual worlds focused on social connection, for generating quick sales and exposure has proved extremely attractive for [...]

Published
2022

194. Private View

Subjects
adidas AG -- Marketing, Saatchi & Saatchi -- Marketing, Athletic shoe industry -- Marketing, Advertising agencies, Company marketing practices, Business, international
Abstract

NADINE KAHALEH Senior english copywriter TikTok OREO (1) Oh, sweet taste of imperfection. This campaign is a perfect example of creative empathy. Saatchi&Saatchi joined a wider conversation, happening across a [...]

Published
2022

195. Urban Outfitters launches its own activewear line

Subjects
adidas AG -- Marketing, Nike Inc. -- Marketing, Athletic shoe industry -- Marketing, Sport clothes -- Marketing, Company marketing practices
Abstract

According to media reports, the international Urban Outfitters chain is one of the retailers that has been cut off by Nike. The company has reacted with a launch of its [...]

Published
2022

196. Liverpool insider hints at huge Nike plans after perfect timing from LeBron James; Liverpool, LeBron James and Nike unveiled their new merchandise collection last week -but what comes next?

Subjects
Nike Inc. -- Marketing, Basketball (Professional), Athletic shoe industry -- Marketing, Company marketing practices, General interest, News, opinion and commentary, Los Angeles Lakers
Abstract

Byline: By, Dave Powell & Paul Gorst The timing, as it has tended to be across one of the most decorated NBA careers of all time, was perfect from LeBron [...]

Published
2023

197. Superstar Rita Ora partners with Lidl to launch affordable hair care range starting at just £2.99; The range consisting of five items includes a stylish hairbrush, conical curling tongs and a compact hair dryer

Subjects
Prada S.p.A. -- Marketing, adidas AG -- Marketing, Clothing industry -- Marketing, Athletic shoe industry -- Marketing, Hair preparations -- Marketing, Toiletries industry -- Marketing, Company marketing practices, General interest, News, opinion and commentary
Abstract

Byline: By, Ria Tesia You may be used to seeing Rita Ora fronting campaigns with fashion-forward brands such as Prada, Adidas and Rimmel. Budget store Lidl can now be added [...]

Published
2023

198. Superstar Rita Ora partners with Lidl to launch affordable hair care range starting at just £2.99; The range consisting of five items includes a stylish hairbrush, conical curling tongs and a compact hair dryer

Subjects
Prada S.p.A. -- Marketing, adidas AG -- Marketing, Clothing industry -- Marketing, Athletic shoe industry -- Marketing, Hair preparations -- Marketing, Toiletries industry -- Marketing, Company marketing practices, General interest, News, opinion and commentary
Abstract

Byline: By, Ria Tesia You may be used to seeing Rita Ora fronting campaigns with fashion-forward brands such as Prada, Adidas and Rimmel. Budget store Lidl can now be added [...]

Published
2023

199. Capitals' Weagle logo is front and center on Stadium Series jerseys

Subjects
adidas AG -- Marketing, Athletic shoe industry -- Marketing, Company marketing practices, Business, Computers and office automation industries, Telecommunications industry, Carolina Hurricanes, Washington Capitals
Abstract

Byline: Scott Allen At long last, the 'Weagle' is ready for its close-up. The Washington Capitals' secondary logo -- a bald eagle with its wings spread in the shape of [...]

Published
2023

200. HOW I SET AN OLYMPIC RECORD, STOOD UP FOR MOMS, AND LAUNCHED THE KIND OF SHOE COMPANY I'D ALWAYS WANTED

Author

Ransom, Diana

Subjects
Nike Inc. -- Marketing, Athletic shoe industry -- Marketing, Athletic shoes -- Marketing, Footwear industry -- Marketing, Company marketing practices, Business, general, Business
Abstract

In 2019, after she'd written a New York Times op-ed blasting Nike for maternity policies that didn't support its sponsored athletes, track and field Olympian Allyson Felix--then a new mother--did [...]

Published
2022

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