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In this article, the author reflects upon whether or not they think there are too many art fairs. Particular focus is given to how this relates to the art industry. Topics examined include how art fairs might damage the traditional art trade, whether or not fairs allow public engagement with art, and how art fairs might impact the art scenes of individual cities.

The article focuses on the issue regarding the credibility and popularity among the artists in the artworld. It presents an investigation on several collectors, curators and gallerist regarding thedifference of ranking of artists in terms of popularity and credibility. It also states that the general public does not put much interest on artists who focuses on intentionality and self-alienation.

In a brief article, the author comments on corporate sponsorship in the art world. Citing several examples of sponsorship by corporations such as Prudential insurance and the French television channel Canal+, the author argues that corporate sponsorship has led to the emergence of new art centers around the world. In addition, it is argued that it is naive to criticize economic globalization on the one hand, while extolling the virtues of cultural globalization on the other.

The article profiles Chester, England-born artist Ryan Gander. According to the author, Gander's art is multifaceted, ranging from video, installation, sculpture, intervention, writing, performative lecturing and being the manager of a band. The author describes Gander's work as mainly concerned with tweaking common objects planted with his own narratives.