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Manufacturers of pet cleaning products have been focusing on the development of environment-friendly and nontoxic pet stain and odor removers, leading to a wider range of product offerings. Price variations have been leveled by the increased demand for these products. How manufacturers have responded to this demand is discussed.

Manufacturers of pet cleaning products have been mounting brand advertising campaigns and development of environment-friendly pet stain and odor removers. This segment of pet cleaning products is expected to make pet cleanup easier, a factor that could motivate more Americans to add pets to their households.

The increasing demand for grain-free diets and novel proteins in the dog-food market is motivated by the desire to minimize ear and skin itchiness in dogs. These innovations in pet food are viewed as potential cost savers since the need for expensive anti-infection shots and dietary supplements is eliminated. Other developments in dog food ingredients are discussed.

The availability of treats for small pet mammals, the innovations in these products and the emphasis on nutrition in these products, are discussed.

Pet owners think a lot and are very careful while choosing the best available comforts for their pets. The innovative products that the pet supplies industry manufactures and industry's efforts in marketing these new options for a comfort living of the pets are evaluated.

The increasing number of exotic bird owners has spurred stricter competition among bird food manufacturers. To gain a bigger piece of the market, some manufacturers came up with innovative and colorful packaging. Others, on the other hand, focused on creating bird foods with natural ingredients for they believe that this make their products appear more wholesome and healthier, and thus, more attractive to bird owners.

Aromatherapy is now being used in pet dogs since they also experience definite emotions like their owner. It is also proven that this approach can benefit them. Peppermint Pets and Divine Dogs Co introduced to the market a new line of shampoo, pet collars and aroma therapy charms that are made for both pet owners and pets. Dogs and owners can use these products to boost their emotions. However, the products are not recommended for cats since cats are more sensitive than dogs and humans.

There is a growing trend in the pet supplies industry of marketing products suitable for consumption by both pet owners and their pets. These include food products, accessories, jewelries and costumes. Pet supplies stores are at the forefront of this trend, serving as outlet for these products. The introduction of these products stem from increasing demands from pet owners to have pet products which they can share with their pets. The pet retail industry reports that this cross-over market has posted sales exceeding $3.7 bil in 1996.

Pet supply retailers are marketing video tapes designed to entertain cats. The producers of such videos have researched on what catches cat's attention most. Video subjects range from birds, rats, fish, bugs, butterflies and other cats. The video tapes have been selling at a promising rate. Surveys show that 90% of buyers are women aged 30 - 60 years. The tapes command a wholesale price of $9 to $12 and are available in several pet stores.

SNOQUALMIE, Wash. -- Noting that effective supply chain management rests on order fulfillment accuracy, maintaining compliance and reducing SKU proliferation, Intek Integration Technologies Inc., which provides integrated warehouse distribution, control [...]

Company's pet project is natural food--for Fido Chip Sammons thinks most commercial pet foods are doggone bad. 'When I walk down the pet food aisle of a grocery store,' says [...]

Suggestion for small independent pet retailers for marketing their products, and the different kinds of innovative products, which they can introduce in the market, to get a good market share for themselves, are presented.

No one likes to get hit with bird droppings--especially at home. But being stuck in a cage is a real bummer for pet birds! Now FlightSuits with built-in potty pouches […]

COCOA, Fla. -- A high-tech doghouse designed by researchers at the Florida Solar Energy Center (FSEC) won the 'Most Scientifically Designed Pet House' award during the Orlando Science Center's second [...]

Innovations in pet grooming supplies are discussed.

Topical methods for treating ticks and fleas are expected to continue their good showing in 1999, especially with the release of products aimed specifically at the feline market. These spot-on tick and flea treatments, which became a hit with pet owners in the summer of 1998, offers convenience in utilization, longer effective duration and advanced technological appeal. Improved awareness about the product through television advertising has also contributed to the spot-on's popularity.

The demand by cat owners for better solutions to problems related to pet care has resulted in the proliferation of better litter box models. Clumping litter boxes, which has paved the way for more advanced litter box designs, continue to gain in popularity as cat owners realize their ease of operation. The industry, which has also seen the introduction of electronic, self-sifting litter box models, is expected to come up with more innovations in the next five years.

NEW YORK -- Has your dog been feeling depressed lately? Ignored? Maybe it just doesn't get out enough? If you live in the Big Apple, soon you will have a [...]

The Purrfect story In March last year a new super-premium cat food appeared on the supermarket shelves, Spillers' Purrfect, which is already establishing itself among the leading super-premium cat foods [...]