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Troubled retailer Marks & Spencer is exploring the possibility of developing a loyalty programme off the back of its long running M&S Account Card. The chain denies that it is [...]

Alex Mckie doubts companies' commitment to building loyalty, arguing the focus is still the bottom line. For truly satisfied customers, they have to begin to communicate. Everybody is talking about [...]

Troubled US airline, United Airways has increased the reward incentives on its Premier loyalty program in an attempt to win back customer confidence following a period replete with cancellations and [...]

BSkyB has reported unexpectedly high levels of response for its digital customer loyalty scheme. Sky Rewards was launched on March 20, offering digital customers the opportunity to enter prize draws, […]

KPMG Consulting has joined forces with the Peppers and Rogers Group in a bid to jointly promote the concepts of customer relationship management through the principles of one-to-one marketing. KPMG [...]

* DEALER OF THE YEAR Fiat Auto UK has launched a recognition, development and motivational programme for its dealer network. The programme is designed to recognise both individual and team [...]

Daewoo has hired Perspectives -- the marketing communications agency bought by WPP last September -- to generate greater levels of loyalty to its brand. The first task the agency is [...]

Once a customer interacts with your business via the Internet, the relationship is tested by your ability to deliver. Can your fulfilment systems cope, asks Pip Thorne? There is nothing [...]

The motor service company has beaten some of the biggest names in customer service to win a new CRM award. Drew Barrand discovers the secrets to its success. Given the [...]

Despite a sustained period of low-inflation growth, many high street players remain in a fragile state. Robin Clark argues that loyalty is ignored in favour of short term goals. To [...]

Department store chain House Of Fraser is to launch a customer loyalty programme as it seeks to distance itself from the intense competition of high street retailing. The group will [...]

Frequent business travellers will soon be able to go through airports without waiting in long queues thanks to the development of a new biometric identification card system which stores digital [...]

ICL and Engage Technologies have signed a deal to provide a series of CRM solutions. The companies claim that the software will enable both new generation dot-coms and more traditional [...]

Even as the economy hints at an imminent rebound, markets are becoming more competitive, and some products and services are rapidly becoming commodities. As customers cautiously begin to spend their [...]

In order to grow in the face of intense competition and mature, savvy markets, financial institutions must find new ways to differentiate themselves, according to recent research from advisory research [...]

With plans to more than triple the number of grocery stores offering its fuel rewards loyalty program, Fuel Marketing Solutions is setting its sights on the East Coast. It has [...]

Boots, the UK's high street chemist chain, has teamed up with Egg, the online bank, to launch Europe's first smart card-enabled combined loyalty and credit card. The Boots Advantage loyalty [...]

The good news for Tesco shoppers is that they don't have to choose between low prices and loyalty cards--they can have both (BS, October). And if Mintel's Richard Perks is [...]

ATLANTA -- After New York State Attorney General Eliot Spitzer received two complaints, Home Depot has agreed to change its gift card policy, according to an Associated Press report. The [...]

The success of loyalty management and incentive programs in the United States has crossed the border into Canada. And retailers as diverse as Zellers, Canadian Tire and Safeway have seen [...]

TORONTO -- Zellers has created a new loyalty program aimed at young children that will reward both them and their parents with goods and services based on dollars spent in [...]