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In the United States, the lack of personal savings has been a perennial concern in the world of public policy. Policymakers and other practitioners constantly struggle with how to encourage families to accumulate funds in preparation for inevitable, but often unpredictable, financial emergencies. The field of applied behavioral science has attempted to address this challenge—often with mixed or modest results. I argue that psychological science (personality and social psychology in particular) offers underappreciated insights into the design and implementation of policy interventions to improve the rate of individual savings. In this article, I briefly discuss examples of prior interventions that have attempted to increase saving and then lay out some opportunities that have not been deeply explored. Future research in this area should broaden and deepen the way that psychology is leveraged as a tool to improve the financial security of the people who are the most vulnerable. [ABSTRACT FROM AUTHOR]