1. SEEDING FUTURE INNOVATION.
- Author
-
Rohner, Tim and Mason, Heidi
- Subjects
VENTURE capital ,INVESTMENTS ,INDUSTRIAL management ,EXECUTIVES ,BUSINESS planning ,INDUSTRIES - Abstract
Offers information on corporate venturing. Benefits of corporate venture programs for several companies in the U.S.; Roles and responsibilities of a chief innovation officer for companies that resort to corporate venturing; Information on the six practices for corporate ventures; Background on the corporate venture programs of several companies and industries in the U.S. INSETS: A BETTER PLAN;SELLING POINTS;THE 90-DAY PLAN.
- Published
- 2002