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The article discusses aspects of U.S. corporate planning in the 1960's. A substantial number of leading U.S. firms have established staff units devoted to comprehensive planning which report to the chief executive officer (CEO). These small-sized units with moderate annual budgets engage in preparing both over-all and functional plans. Most of the time spent by planners is with contract work, comprehensive analysis, and supervision. The corporate plan is an analytical statement of longer-range intent and strategy evolving from near-term operating realities. It is expressed in annual increments for the planning period with future years presumed less precise than the immediate future.

The primary purpose of city planning in the United States has been to prevent the negative consequences of unrestricted urban land development, and to introduce positive practices benefiting the "health, safety, and welfare" of urban inhabitants. Many centuries of experience have identified unsafe and unhealthy building designs and the kinds of urban land development producing problems for the community. The belief that completely unrestricted economic markets ultimately benefit the consumer and serve the public interest as it has evolved and has been translated into law over the years, is not supported by the lessons of history. The complaint of private enterprise today is that government rules, regulations, and requirements have expanded far beyond those necessary for the proper functioning of modern municipalities and the urban environment desired by most people. As demonstrated by experience in every country in the world, low-income housing cannot be supplied by simply reducing construction costs. Subsidy is required in one form or another. With the increasing regulatory costs of land development and project design imposed by different levels of government added to the rising cost of construction, reduction in the quality of housing available in the United States in recent years appears inevitable. Private enterprise is far more familiar with the objectives, political and bureaucratic realities and attitudes of municipal government with respect to land development and project design than city planners are with the world of business.

Women's clinics, commonly associated with gynecology and obstetrics care, are certainly not news in the health-care market. But the emergence of primary care centers staffed and run by women, for women, is a relatively new phenomenon.