1. Headline News.
- Author
-
Fitzgerald, Mark
- Subjects
PUBLISHING ,ADVERTISING of newspapers ,PERIODICAL circulation - Abstract
The article explores trends in the newspaper industry. The Newspaper Association of America reports that advertising revenue for the first quarter of 2010 has declined just by 9.7%. In the last six-month reporting period, a report from the Audit Bureau of Circulations states that the decline in circulation has been moderating. Another trend that continue to persist is the decreasing frequency of publishing in print. Still, the author believes newspapers will emerge from the recession with a lowered cost structure and new opportunities.
- Published
- 2010