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Thousands of Australians and New Zealanders visit the Gallipoli Peninsula every year for the Anzac Day commemorations. The significance of the Gallipoli Peninsula is born out of the involvement of Anzacs in the First World War and their battle against Turkish forces in the Gallipoli Peninsula in 1915. The 25th of April, the day of landing, is Anzac Day and is a day of commemoration in Australia and New Zealand. The most important characteristic of Anzac Day is of Australians, New Zealander and Turks, commemorating together in peace and friendship. Anzacs think of Turks as respectable people, heroes and as trusted friends. This study aims to determine whether a change in the perceptions of Australians and New Zealanders results from the battlefield tourism experience of the foreign tourists visiting Gallipoli Peninsula. [ABSTRACT FROM AUTHOR]