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1. JW Filshill secures lucrative children's drink deal in China.

Author

Whitlock, Kevin

Subjects
DEALS, FRUIT purees, DISNEY characters, MICKEY Mouse (Fictional character), DONALD Duck (Fictional character), FRUIT industry
Abstract

The article reports on the deal between JW Filshill International Ltd., a subsidiary of Glasgow, Scotland-based wholesaler JW Filshill Ltd., and a Shanghai, China-based importer to supply a range of Disney character-branded fruit purée pouches to the Chinese market. The products are produced for children and feature the Mickey Mouse and Donald Duck characters on their packs. Executive Chris Miller considers the deal as a significant development for Filshill.

Published
2015

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