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Bangladesh is a densely populated country. Only a small part of her area is electrified which covers around 18% of total population. The people who are in the electrified area are suffering from severe load shedding. A systematic load management procedure related to demand side may improve the situation is the research problem. The major objectives served by the research are to analyze contemporary electricity status with a view to drawing inference about demand supply gap and extracting benefits from load management. Data supplied by the Bangladesh Power Development Board, World Bank and outcome of survey are analyzed with some simple statistical tools to test the hypothesis. Analysis discloses that with properly managed uses of electricity with load switch and rotational week-end can improve the concurrent condition of electricity. Moreover, introducing smart distribution system, reducing system loss, shifting load to off-peak, large scale use of prepaid meter, observing energy week and using energy efficient home and office appliance are recommended to improve load situation through demand side management. Some other recommendations such as introducing alternative energy, public private partnership (ppp) and using renewable energy development and producing energy locally are made for load management from the supply side. [ABSTRACT FROM AUTHOR]