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This master's thesis focuses on the credibility of social media as news sources in journalistic practices in the Czech Republic. The paper is based on the sociological conceptualization of trust put forward by Niklas Luhmann and Piotr Sztompka and its modern adaptation by media scholars, e.g. Thorsten Quandt. The aim of this work has been to find out through thirteen substantive, one- on-one interviews with readers of the print and online media editions of Krkonošský deník how the credibility of news stories depend on the information sources used. The thesis includes the theoretical part that is based on the theoretical conceptualization of trust: from the main concepts and conflict topics to the journalistic practices that should ensure trustworthiness and audiences' perceptions of trustworthiness. The Methodology section describes the area of qualitative research and related procedures, which include a detailed description of the data collection method, which is a semi-structured, in-depth interview, and the characteristics of the research sample. In findings the results of the research from the data obtained through interviews conducted with respondents are interpreted. The conclusion of the thesis is dedicated to summarizing the research results.

This diploma thesis combines the method of monitoring the social impact with the phenomenon of the credibility of non-profit organizations. According to the results of public opinion polls in the Czech Republic, confidence in non-profit organizations has been low for a long time. Lack of transparency and low awareness of the activities and principles of non- profit organizations can be reasons for distrust in non-profit organizations. This thesis aims to present a method of monitoring the impact of those who do not yet know it using a manual based on the results of action research and thus contribute to greater transparency and better presentation of results and later greater credibility of organizations. The theoretical part of the thesis deals with trust and credibility, the method of monitoring the impact and the introduction of the non-profit sector of the Czech Republic. Emphasis is placed on a multi-sided view, practical examples, and data support. The empirical part of this work uses action research and human-centerd design to connect trust and credibility with the method of monitoring the impact in the sphere of non-profit organizations. The result of action research is that the implementation of the impact monitoring method brings with it many changes, which can be distinguished into...

Trust between states and the principle of mutual trust in international law This thesis focuses on the role of trust in international law. The main objective is to assess the position and use of trust between states and in relevant areas and institutes of international law. Another key objective is to clarify the function of the principle of mutual trust. The thesis core is divided into three research areas. The first one aims to describe the use of principle of mutual trust and its application in international and European law. It addresses the question of who should carry the risk of trust. It concludes that the state which puts trust in another state should bear all the risks associated with it. The second area discusses confidence-building measures which are theoretically analyzed and further explored in the context of the current events of the ongoing Russian-Ukrainian conflict that started in the year 2014. The purpose of this section is to ascertain how trust is created between states, whether confidence-building measures are effective and what they bring into international law. The aim of this chapter is to ascertain how trust is created between states, whether confidence-building measures are effective and what they bring into international law. The author believes that trust between...

This work studies factors of e-shops credibility on the field B2C. The aim of the work was to work out a summary of recommendations for businessmen, who deal with or consider internet marketing, and to introduce particular suggestions for a specific e-shop.

The term crisis of journalism is widely discussed nowadays. This paper examines whether journalism is in crisis, or whether it is a development caused by changes in the digital world. It also examines possible causes of this crisis and transformation in the digital world. One of the main causes of this is a perceived loss of credibility of the information given to the public. Therefore, there is a deeper interpretation of what trust and trustworthiness is and what can dis/trust cause in the society. In the context of the changes which journalism faces today, it describes the transformation of the role of the audience to active self-editor and outlines how the audience must orientate in the news itself. Otherwise, the media focused on earnings will continue to thrive on sensationalism and moral panics that will negatively effect social reality. In the empirical part this paper deals with the case of Břeclav in 2012, which is an exemplary example of moral panic with consequences.

The goal of our thesis was to study the relation between trust and media. Therefore, we have introduced some selected theoretical approaches of trust in relation to society and we have also formulated our own theoretical implications on the basis of this review which we have later used in our research of trust in media. In the theoretical part we have defined the concept of trust in terms of two key principals of trust based on the rational and intuitive understanding of trust. We have described hierarchical levels of trust in society and then we have focused on interpersonal and system level. We have reviewed selected theoretical approaches to trust and we have outlined the development of trust within sociology. We have explained the function of media in society and pointed out the reasons of the interest in studying trust in media together with the review of the concepts of media effects. Then we have briefly summarized the empirical research and mentioned the situation in the Czech Republic. Finally we have suggested some phenomenons that may cause the decrease in trust are named. In the research part we have concerned with the analysis between media source popularity operetionalised as a frequency of using of the media source and its credibility perceived by recipients. Another research goal...

The business is a part of our everyday life. With the advent of information technology and networks, especially the Internet, the communication with a tradesman substantially changed. The customer is no longer in direct contact with the seller and there is a question of trust, whether or not the transaction realized. It is also the essence of this work. It aims primarily to identify particular factors of trust and trustworthiness in electronic commerce. Among its other aims belong the illustration of these factors in practice to existing shop and also make up a kind of manual for the creation of e-shop, which will give the customer the feeling of the biggest trust. The study is divided into three parts. The first of them is theoretical and describes the results of foreign studies that have been made in connection with the trust on the Internet. In the second part is outlined a brief look at home market, Czech, through available documents and a questionnaire investigation. And the last part is practical. Part of it is a look at particular factors of trust in the existing e-shop and a procedure for creating a new e-commerce with the use of gained knowledge. Master's thesis may, in practice, serve customers who use it in determining the trustworthiness of the tradesman. Also in this study may incipient tradesman find facts that can help them to create and running of a trusted e-commerce.