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Content analyses have documented that posts about cannabis are increasingly common on social media. The relationship between the cannabis-related content to which teens and college students are exposed on social media and how such content may be associated with intentions to use and use of cannabis is less known, however. We conducted an online survey with teens (N = 350) who lived in Washington state using online survey panel participants in June 2018 and with college students (N = 966) in a Washington state-wide university system in February and March 2019. Participants in both samples reported seeing both pro-cannabis and anti-cannabis messages on social media platforms. Exposure to pro-cannabis messages on social media was associated with an increased intention to use cannabis. Exposure to anti-cannabis messages on social media was indirectly associated with decreased intentions to use cannabis through negative outcome beliefs of cannabis use and, among college students, through perceived norms. Among college students specifically, exposure to pro-cannabis messages on social media was also associated with more frequent cannabis use. Health communicators could focus anti-cannabis messaging on negative outcome beliefs among teens and college students as well as norms among college students to potentially influence constructs associated with intentions and use. [ABSTRACT FROM AUTHOR]

The pervasiveness of sexual assault among college women prompted examination of college students' sexual-consent expectancies using sexual scripting theory as a framework. We aimed to understand how personal beliefs, experiences with sexual violence, and dominant cultural gendered sexual scripts in music media inform sexual-consent expectancies among a sample of primarily White heterosexual college students at a northwestern university (n = 364). Participants viewed music videos with sexual and objectifying content and reported their perceptions of how women were portrayed. Linear mixed modeling with Maximum Likelihood with interactions by biological sex revealed associations between past sexual victimization and lower expectancies to adhere to a sexual partner's consent wishes. Men with a history of perpetrating sexual violence had lower expectancies to ask for consent, and women with more traditional sexual stereotypes had lower expectancies to seek consent or refuse unwanted sex. Having lower expectancies to adhere to a partner's consent wishes was associated with holding more traditional sexual stereotypes for both men and women. Participants who perceived women as powerlessness in viewed music videos had lower expectancies to ask for consent from a sexual partner, to refuse unwanted sexual advances, and to adhere to a decision regarding sexual consent. Through the lens of sexual scripting theory, results advance understanding of how the intersection of biological sex, experiences of sexual violence, gendered beliefs, and cultural scripts in music media inform young adults' sexual expectancies and potential for sexual risk. Implications for prevention include addressing gendered sexual scripts to reduce ambiguity around sexual consent among college students. Media-based interventions are discussed as a strategy toward this end. [ABSTRACT FROM AUTHOR]

Sexual coercion has gained researchers' attention as an underreported form of sexual abuse or harm. The percentage of male and female college students who reported engaging in sexual coercion was as high as 82% for verbally coercive behaviors over the course of a year. Guided by heterosexual scripting theory and the integrated model of behavioral prediction, we examine potential factors associated with college students' intentions to sexually coerce or to intervene when friends plan to sexually coerce (bystander intention). Factors included young college students' beliefs about rape myth acceptance, perceived norms, efficacy to reduce sexual-assault risk, and exposure to men's and women's magazines. As predicted, results indicate rape myth acceptance was positively associated with intentions to sexually coerce, and negatively associated with bystander intentions to intervene. Students' efficacy to reduce sexual-assault risk was negatively associated with intentions to sexually coerce, and positively associated with bystander intentions. Exposure to the heterosexual scripts in men's magazines, which connect sexual prowess to masculinity, was associated with intentions to sexually coerce. Exposure to magazines was not associated with bystander intentions to intervene. Overall, an understanding of the independent contribution of these factors toward sexual coercion and intervention has implications for dating violence prevention programming. [ABSTRACT FROM AUTHOR]

College students are at a relatively high risk for both sexual assault victimization and perpetration, and understanding sexual consent is imperative to reduce the incidence of sexual assault. Informed by the interactionist perspective of feminist theory, we surveyed 447 undergraduate students to identify factors associated with heterosexual college students' expectancies related to sexual consent. Women who believed in sexual stereotypes and endorsed music that degrades women were less likely than other women to expect to engage in healthy negotiation of sexual consent. Men who were confident that they could avoid perpetrating nonsexual, physical interpersonal violence were statistically more likely to report practicing healthy negotiation of sexual consent. These results indicate that it is important for practitioners to consider individuals' sexual stereotypes in the prevention of interpersonal sexual violence. [ABSTRACT FROM AUTHOR]