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AMERICAN rural life consists of at least two types of fX1 economies, the one producing for the market (the business man) and the other for a living (the yeoman). Many sub-types exist but these two are outstanding. Of late, interest in the yeoman type is reviving.2 Among the American yeomen many types of cultures exist. This paper is a case study of a psychological type found not infrequently in all communities but especially prevalent in yeoman communities near the great industrial centers. How much of our population consists of people like these is not known; probably at the present they are increasing. While few contentions or morals are drawn from this study, possibly it is not out of the way to suggest that "social action" concerning the yeoman type of rural resident will oftentimes get unanticipated results if the underlying psychological factors are not taken into consideration.

This study eventually will consist of three related parts. The first deals with grand changes in economic, political and social leadership in Western society since the classical days. This part concerns the changes from the classical dominance of a group of leaders called the Gentry. These gave way in the Vth century of our era to the Churchmen. After long rule by the Churchmen to the XVth century, the reins of leadership passed to the Mercantilists or business groups. The Mercantilists reached the apogee of their power in the XIXth century. Since then these have been and are being replaced by a new group, here called the Intelligentsia.