Search

It is a requirement for pre-service students in Initial Teacher Education programs in Australia to successfully complete a teaching performance assessment (TPA) before they graduate. This follows similar requirements in other international contexts, particularly the United States, where standard-based assessment is also a focus. As members of the design team of a TPA, which was affirmed by a nationally appointed Expert Advisory Group in Australia, we examine the social processes contributing to the development of a high-stakes assessment task. Significant challenges emerged through the nature of the task and the responsibility developers had for ensuring validity and fairness, but also because the design team comprised of teacher educators from ten universities. Using collaborative self-study as a methodology we examine our reflexive narratives and find that collaborative leadership and key personal dispositions are at the heart of the design process. These enable us to identify, examine and navigate arising tensions.

Over recent years, much has been said about the quality of Australian initial teacher education. Concerns about the preparation of pre-service teachers and the capacity of graduates to meet the demands of the classroom have re-emphasised professional experience as a fundamental component of high-quality teacher preparation. Simultaneously, this focus on professional experience has emphasised the importance of partnerships. Through policy, the formalisation of partnerships between initial teacher education providers and early learning centres and schools has been linked to quality assurance and auditing cycles which report on the ways that providers prepare graduates for teaching. The employability of suitably-prepared graduates and their early career traction are of particular interest to policy makers, regulators and teacher educators alike. As a result, establishing an evidence base for quality in professional experience partnerships is paramount. This paper reports on the evolution of a strategic partnerships model between one provider and its growing network of partner schools. This model has been developed through a comprehensive evaluation process, examining the nature of formal partnerships and the outcomes associated with them. Data presented here highlights outcomes identified by stakeholders as influential and enacted through formal partnerships. Analysis of data also emphasises ongoing priorities for partnership development, implementation and evaluation, collectively understood to be closely connected to graduate employability.

Providing effective feedback to students is a significant issue for Australian educators. The ability to provide effective feedback comprises one of the Australian Professional Standards for Teachers and is seen as being a key element of quality teaching. Much research has been conducted into what constitutes effective feedback. Yet in spite of this existing knowledge, evidence suggests that feedback continues to be poorly received by students. The overall purpose of this research was to explore how ten Year Seven students (aged 12- 13) reflected on and responded to written teacher feedback on a music history/appreciation project. Data from this pilot study revealed that students reflected on and responded to feedback based on personal features, task perceptions and individual choices. Findings from this study are relevant to teachers and teacher educators interested in improving classroom feedback practices.

We analyze the direct and indirect effects of two critical-component supply-disruption attributes (CONTROLLABILITY and RESPONSIBILITY) on supplier non-retention post disruption. Using a scenario-based role-playing experiment with 253 purchasing professionals, we find that the likelihood that a recovery lead (i.e., the individual assigned to the disruption-recovery task) recommends non-retention of an incumbent critical-component supplier post disruption is higher when the recovery lead perceives that the supplier, rather than nature, had control over the supply disruption. Moreover, this direct effect is partially explained by the amount of ANGER that the recovery lead feels due to the supply disruption. Neither the direct nor the indirect effect of RESPONSIBILITY on supplier non-retention post disruption is, however, detected. This paper is among the first to offer theoretical and empirical evidence that supplier non-retention in a supply-disruption context is a function of who had control over the supply disruption. Furthermore, this paper considers the effects of emotions and illustrates that supply-management decisions are not based solely on rational (i.e., cognitive) processes but also on emotional processes. Finally, this paper challenges conceptual arguments about the association between supplier selection and retention, at least in the supply-disruption context and with regard to the individual participating in both tasks. Our findings also have several managerial implications for supplying and buying firms.

Based on research work among cross-border migrant women who sell sex in South Africa, this paper examines the ways in which the label ‘victim’ of human trafficking ignores the complex realities of human mobility. We argue here that as state legislative and policy measures, in relation to human trafficking, justify the securitisation of borders and the curtailment of migrant rights, an accompanying hegemonic discourse serves to deny the agency of migrant women sex workers. As a result, the linkages between human trafficking and migration are experienced by migrant women sex workers through new layers of vulnerability and insecurity.

Engagement in leisure offers a host of benefits for mental and physical health, yet many people view leisure as wasteful and unproductive. Four studies (n = 1310) demonstrate that believing leisure is wasteful undermines enjoyment of enacted leisure activities. Studies 1 and 2 document that people with a general tendency to find leisure wasteful report lower enjoyment of leisure activities on average, especially terminally-motivated leisure (performed as an end in itself) compared to instrumentally-motivated leisure (performed as a means to an end). The belief that leisure is wasteful is also associated with poorer mental health outcomes, including lower reported happiness, and greater reported depression, anxiety, and stress. Establishing causality, Studies 3 and 4 show that priming the belief that leisure is wasteful or unproductive reduces enjoyment of terminally-motivated leisure activities; unfortunately, priming the belief that leisure is productive does not increase enjoyment. We discuss implications for maximizing hedonic utility and well-being.

This research documents a systematic bias in memory for ethical attribute information: consumers have better memory for an ethical attribute when a product performs well on the attribute versus when a product performs poorly on the attribute. Because consumers want to avoid emotionally difficult ethical information (e.g., child labor) but believe they should remember it in order to do the right thing, the presence of negative ethical information in a choice or evaluation produces conflict between the want and should selves. Consumers resolve this conflict by letting the want self prevail and forgetting or misremembering the negative ethical information. A series of studies establishes the willfully ignorant memory effect, shows that it holds only for ethical attributes and not for other attributes, and provides process evidence that it is driven by consumers allowing the want self to prevail in order to avoid negative feelings associated with the conflict. We also ameliorate the effect by reducing the amount of pressure exerted by the should self. Lastly, we demonstrate that consumers judge forgetting negative ethical information as more morally acceptable than remembering but ignoring it, suggesting that willfully ignorant memory is a more morally acceptable form of coping with want/should conflict.

From the Food and Drug Administration's efforts to prompt healthier eating to the Environmental Protection Agency's desire to prompt people to engage in environmentally friendly behaviors, a wide range of policy makers aim to persuade consumers. To do so, they must decide how and whether to use information about the behavior of other consumers as part of their persuasive message. In four experimental studies, the authors demonstrate that the persuasive advantage of high- versus low-consensus information depends on the target consumer's trait level of susceptibility to interpersonal influence (SII). Low-SII consumers differentiate between low- and high-consensus information, such that they are more persuaded by high-consensus information. In contrast, high-SII consumers find any cue about the behavior of others persuasive, regardless of whether it is high or low consensus. Importantly, this finding suggests that policy makers may find success motivating behavioral change even in low-consensus situations. The authors close by reporting data from two broadscale correlational surveys that identify behavioral, psychographic, and demographic characteristics related to consumer SII as well as domains in which low consensus currently exists, so that policy makers can identify and target these individuals and related issues.

Consumers are often surrounded by resources that once offered meaning or happiness but that have lost this subjective value over time—even as they retain their objective utility. We explore the potential for social recycling—disposing of used goods by allowing other consumers to acquire them at no cost—to transform unused physical resources into increased consumer happiness. Six studies suggest that social recycling increases positive affect relative to trash, recycling, and donations of goods to nonprofit organizations. Both perceptions of helping the environment and helping other people drive this increase in positive affect. We conclude that social recycling offers a scalable means for reengineering the end of the consumption cycle to transform unused resources into happiness. We suggest that further research should continue to enrich a general theory of disposition, such that we are able to maximize the ecological, interpersonal, and community utility of partially depleted resources.

This research explores how loyal customers, those who have invested relatively high amounts of effort with a firm in the form of past purchases, respond to randomly determined marketing outcomes (e.g., winning a prize in a random drawing). Across five studies, participants exhibit a "lucky loyalty" effect, in which they believe that greater effort (e.g., dollars spent at a retailer or number of nights stayed at a hotel) results in greater likelihood of obtaining randomly determined promotional outcomes. Loyal customers report these higher subjective likelihoods for randomly determined outcomes because they feel they deserve special treatment from the firm. Theoretically, this work demonstrates that individuals appear to believe that they can earn "unearnable" outcomes through effort, even when the effort and outcome are unrelated. Boundary conditions for the lucky loyalty effect are presented, and the implications of the findings are discussed along with opportunities for future research.

By 2011, approximately 83% of Fortune 500 companies were using some form of social media to connect with consumers. Furthermore, surveys suggest that consumers are increasingly relying on social media to learn about unfamiliar brands. However, best practices regarding the use of social media to bolster brand evaluations in such situations remain undefined. This research focuses on one practice in this domain: the decision to hide or reveal the demographic characteristics of a brand's online supporters. The results from four studies indicate that even when the presence of these supporters is only passively experienced and virtual (a situation the authors term “mere virtual presence”), their demographic characteristics can influence a target consumer's brand evaluations and purchase intentions. The findings suggest a framework for brand managers to use when deciding whether to reveal the identities of their online supporters or to retain ambiguity according to (1) the composition of existing supporters relative to targeted new supporters and (2) whether the brand is likely to be evaluated singly or in combination with competing brands.

A flame war over depictions of child abuse in a fan fiction competition based on The L Word television series (Showtime, 2004–09) provided an opportunity for feminists and others to deliberate over the issue of child abuse. Various tactics were used, including storytelling and the narration of intimate and personal stories of abuse, as well as more confrontational and personally derisive tactics. The flame war revealed taken-for-granted assumptions in a forum based on a lesbian-centred series.

Seeing others make the same decision we do does not always increase choice confidence or tell the whole story of social influence when consumers expect to have to publically discuss their choice and reasoning. Instead, consumers' confidence in their publically stated choices can be diminished if observed others make the same choice but justify the choice using different reasoning. This effect occurs because confidence in one's own reasoning is thrown into doubt, rather than due to a desire to affiliate with the observed other. These effects are eliminated in both private choice contexts and in rejection versus selection tasks.

This research addresses estimations of distance, an important factor in numerous consumer decisions (e.g., store choice, willingness to pay for travel). Our central hypothesis is that when two places are located in the same geographic category, individuals estimate them to be closer to each other than when they are located in different categories, a bias we term “the out-of-region bias.” In study 1, we demonstrate that participants are more willing to visit a store located in the city in which they live rather than a store located in a neighboring city because they mistakenly think that a store in their city is closer to home. In studies 2a and b, we show that the out-of-region bias leads consumers to express higher willingness to pay for an airline ticket that involves travel across versus within regions because they inaccurately estimate greater distance between cities that are located in different regions (vs. the same region). Study 2a also demonstrates that the out-of-region bias is ameliorated in the presence of a map, indicating that the bias is a conceptual (vs. perceptual) bias, and study 2b rules out an alternative explanation for our results based on consumers’ tendency to exaggerate north–south distances.

Batticaloa district on the eastern coast of Sri Lanka has been one of the most disrupted and devastated areas of the island since civil war began in the early 1980s. Ethnically and culturally diverse, it has been under the control of different military actors; however, none had maintained full control, until May 2009 when the Sri Lankan Army successfully defeated the Liberation Tigers of Tamil Eelam. While political, social, developmental, and humanitarian issues in the East receive much scholarly attention, local actors are often cast through the dichotomy of victim and agency that often ignore the details and textures of daily life, which tell us not only about violence but also aspects of the everyday that negotiate through and outside of violence. Taking the question of the ordinary as the driving concept, this paper explores what is meant by an ‘ordinary life’ for Tamil-speaking communities in Batticaloa where people suffer, survive, and resist within the endurance of the everyday. Highlighting the s...

Marketers of food products have recently introduced a variety of “functional foods” that promise consumers improvements in targeted physiological functions. However, despite the proliferation of functional food health claims promising more than basic nutrition, little is known about consumer responses to these claims, particularly in information environments in which inconsistent information may be available about the efficacy of a particular functional ingredient. Across two studies, the authors demonstrate that consumers with lower health consciousness are particularly sensitive to conflicting information about the validity of a functional food health claim; specifically, the presentation of conflicting (versus complementary) information significantly lowers their likelihood of choosing a functional over a nonfunctional food. In contrast, consumers with higher health consciousness do not reduce their likelihood of choosing a functional food when confronted with conflicting information. The authors demonstrate that this effect is driven by a confirmatory bias to believe the functional food health claim on the part of more health conscious consumers. The authors discuss implications for the successful marketing of functional foods and for public policy makers and consumers.

Across four experiments, the authors find that when information pertaining to the assessment of the healthiness of food items is provided, the less healthy the item is portrayed to be, (1) the better is its inferred taste, (2) the more it is enjoyed during actual consumption, and (3) the greater is the preference for it in choice tasks when a hedonic goal is more (versus less) salient. The authors obtain these effects both among consumers who report that they believe that healthiness and tastiness are negatively correlated and, to a lesser degree, among those who do not report such a belief. The authors also provide evidence that the association between the concepts of “unhealthy” and “tasty” operates at an implicit level. The authors discuss possibilities for controlling the effect of the unhealthy = tasty intuition (and its potential for causing negative health consequences), including controlling the volume of unhealthy but tasty food eaten, changing unhealthy foods to make them less unhealthy but still tasty, and providing consumers with better information about what constitutes “healthy.”

Research has suggested that conscious cognitive processes mediate positive responses to promotions. In contrast, we find that exposure to promotional stimuli evokes a positive evaluative reaction spontaneously and that this reaction generalizes to products that are evaluated subsequently. Three experiments support our predictions and rule out alternative possibilities. Specifically, we find that promotions spontaneously evoke positive evaluative responses and that these responses mediate liking for a target product. Our findings also identify conditions under which promotion-generated evaluative responses are transferred to products unrelated to the promotion and indicate the type of product categories that are likely to produce this effect. The theoretical and substantive implications of this research are discussed.

This research shows that consumers who willfully ignore ethical product attributes denigrate other, more ethical consumers who seek out and use this information in making purchase decisions. Across three studies, willfully ignorant consumers negatively judge ethical others they have never met across various disparate personality traits (e.g., fashionable, boring). The denigration arises from the self-threat inherent in negative social comparison with others who acted ethically instead of choosing not to do so. In addition, this denigration has detrimental downstream consequences, undermining the denigrator's commitment to ethical values, as evidenced by reduced anger toward firms who violate the ethical principle in question and reduced intention to behave ethically in the future. There are two moderators of the effect: Denigration becomes less strong if willfully ignorant consumers have a second opportunity to act ethically after initially ignoring the ethical product information and also significantly weakens if initially ignoring the ethical attribute is seen as justifiable. These results have implications for understanding ethical consumption behavior, perceptions of ethical consumerism in general, and marketing of ethical products.

We report on an evaluation of the practicality and acceptability of the 'Going Home Service', an early discharge intensive patient support scheme for orthopaedic patients in their own homes. Patient outcomes were assessed in terms of health and functional status and the impact on patient's carers was assessed. Eight-seven patients who were successfully discharged from the service were compared with 17 patients readmitted to hospital prior to their discharge from the service, 44 patients suitable for the service who did not take it up and 15 patients discharged from hospital traditionally immediately prior to the service becoming operational. Data were collected via face to face semistructured interviews and note searching. Twenty-six of the patients' informal carers were also interviewed. The majority of patients in all four groups were elderly women, readmitted patients being significantly older than those successfully discharged. The readmitted patients were also more likely to have been admitted originally for traumatic surgery and less likely to have been independently mobile prior to the initial admission. Hospital length of stay was shorter amongst Going Home Service patients than those cared for traditionally, but the total episode of care was greater. Patients and carers were well satisfied with the service. Although there was no evidence that quality of life or functionality were affected by their early discharge, at three months post operation, there was some evidence that Going Home Service patients were experiencing less pain than those discharged traditionally. This early discharge service provided a good quality of health and social care for the majority of patients. However, it did not suit all patients and a minority were re-admitted. The findings reported here add to those obtained in other settings and highlight new aspects for consideration in the planning and delivery of high quality hospital at home schemes.

Customers are increasingly buying package offerings that consist of a combination of goods and/or services. They often have the choice of purchasing either an available standardized, off-the-shelf package or a customized offering designed to match their specific preferences. The position espoused in many books on one-to-one marketing and customer relationship management is that everyone is attracted to the latter. However, recent research is starting to challenge the universal appeal of mass customization. This project investigates if the preference for either a customized or standardized offer depends on whether they are experts or rather inexperienced in the product category. It further sheds light on repurchasing after buying standardized or customized products and if retailer reputation makes a difference.

This longitudinal study investigated the relation between children's early use of symbols and their later understanding of representation and metarepresentation. The performance of 64 children on DeLoache's (1987) scale model task was measured at 30, 36, and 42 months, and their false belief understanding was measured at 42 and 48 months. Language and executive function measures were taken at each time point. Scale model performance was related to concurrent and subsequent false belief understanding, and scale model performance both predicted and was predicted by language across time. Language predicted false belief within and across time, and with increasing age it mediated the relation between success on the scale model task and false belief understanding. Although executive function was related to performance on scale model and theory of mind tasks, it did not mediate the relation between these. This study provides evidence suggesting that symbolic functioning, language, and theory of mind may form part of a single skill set underlying symbolic representation.

Consumers increasingly inform one another about marketplace offerings in online review forums. The authors demonstrate that when given no information about a reviewer (i.e., when the reviewer's identity is ambiguous), consumers use an accessibility-based egocentric anchor to infer that ambiguous reviewers have similar tastes to their own, leading consumers to be (1) similarly persuaded by reviews written by ambiguous and similar reviewers and (2) more persuaded by reviews written by ambiguous reviewers than by reviews written by dissimilar reviewers. The authors demonstrate that this effect holds in a single-offering, single-reviewer context. The authors also show that when consumers are exposed to multiple offerings with multiple reviewers, there may be a slight “cost” to ambiguity as opposed to similarity but that ambiguity remains much more persuasive than dissimilarity. Finally, the authors demonstrate that the effects of egocentric anchoring on persuasion can be moderated, first, by making other-related thoughts accessible and, second, by providing external cues about potential reviewer heterogeneity. These findings have important implications for both the management and monitoring of consumer-to-consumer online communication.

Recent research on customization suggests that a need exists to examine conditions under which selling customized versus non-customized offerings will be more beneficial to vendors. To this end, this paper empirically evaluates consumer response to and choice of customized systems (offerings that are integrated and customized) in relation to standardized systems (offerings that feature integration but not customization). Through a series of studies, we demonstrate that the relationship between a buyer's systems purchase strategy and their future repurchase intentions toward the seller is moderated by a buyer characteristic (that is, a consumer's insight into his/her own preferences, or the degree to which a consumer can confidently and consistently express his or her true preferences) as well as a seller characteristic (retailer reputation). Given that consumers who are experts have greater insight into their own preferences than novices, our work also suggests that this greater insight into one's own preferences is a plausible explanation for why experts are more likely to choose a customized system. The main practical implication of our research is that it prompts managers to challenge the contention in some mass customization writings that customized offerings have universal appeal. Although the participants in our studies also tended to be more attracted to customized systems in general, this proclivity was lower for consumers with less product category expertise. This is important because our results convey that repurchase intentions towards a vendor will be higher after the purchase of a non-customized system by those consumers who lack insight into their preferences. As such, firms should try to propose customized systems only to those prospective buyers who possess strong preference insight, and propose standardized systems to those buyers who do not.

Past research has shown the robustness of egocentric anchoring or false consensus effects (e.g., Naylor, Lamberton, and Norton; Ross, Greene, and House) primarily in situations where consumers adopt a cooperative or neutral stance toward one another. However, competition among consumers is a ubiquitous part of Western culture. Across five experiments in competitive contexts (either a dictator game or an online auction), interpersonal ambiguity leads to an inference of dissimilarity, rather than similarity. As a result, consumers compete as aggressively against ambiguous others as they do against dissimilar others. This effect occurs regardless of brand quality, seller reputation, or number of other competitors in the auction. A final study demonstrates that aggressiveness may be directed toward the seller rather than other bidders when sellers are ambiguous or dissimilar. This work therefore offers an important boundary condition for the operation of egocentric tendencies, highlighting the pervasive effect of competitive contexts on consumer behavior.