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1. Prime time for sale: product placement in network TV has taken on larger proportions as advertisers try to break through ad clutter. But some critics tear the practice could end up influencing content more than it should

2. Marketer of the year: Michael Eisner

3. The interventionist: Nancy Dubuc turned around the ratings fortunes of A&E and History. Now she gets to do it all over again with Lifetime Networks

4. A place for everything: product placements these days go beyond putting a Coke can in the background. Here's how marketers are making sure you won't miss a brand's cameo

5. The show's still the thing, but indies need big partners

6. Kathy Riordan: planning

7. Viacom's USA deal unplugged

8. Give us your tired, poor: international

9. Universal's new soldier

10. Edgar Bronfman, Jr

11. Nets Make Nice With Reality; Kinder, Gentler Projects Angle for 'Extreme's' Success

12. Studios Hoping NBA Playoffs Deliver Demo; Young Men Target of Summer Movie Tie-Ins With TNT

13. 'Door' Telepicture Opens Window to Emmy Noms; Gentle Story Set in '50s Pushed TNT's Boundaries, but Found Audience

14. Michael Jackson; One to watch because: He's a Brit in Hollywood who thinks outside the box and has a taste for what's edgy

15. Funny like a Fox; Tracy Katsky stays ahead of comedy curve with such groundbreaking shows as `Malcolm' and `Bernie Mac'

16. David Nutter flies high: War is hell of a story; The director: David Nutter

17. 4Kids makes a bold move; 'Pokemon' player reaches into pocket for $100 million lease of Fox Saturday block

18. NET GAINS

19. KIDDIE COLLABORATOR

20. Wheatables

21. Burnett: Tool Belters

22. Dysfunction Delivers

23. The OutCast agency: Facebook's agency of record succeeds with cross-platform tactics

24. Easy as pie: how Russell Weiner turned sabotage into satisfaction

25. Avatar era raises stakes for movie marketing

26. Mother May 1? Penny-pinching parents might not be spending on themselves. But the kids? That's a different story

27. Edelman: from game shows to taste tests, this shop is all about engagement

28. LatinWorks: insightful creative gave this Hispanic agency a year to remember

29. Drama on set: Televisa and Unvision have patched up their famous fight--but do they have a future together?

30. Lisa Weinstein: avatars or TV tie-ins, the mindshare exec is all about what's now

31. Star System: celebrities cement their influence on politics in '08, and marketers take notice

32. WB's 'Buffy' gets an important call

33. UPN re-rolls the Diceman

34. No bummer summer at Fox; first-run programming part of year-round, brand-building effort

35. Solomon to Universal TV; change expected at Warner

36. Big four nets seek more blockbuster movies

37. Upfront backdrop: down: broadcast loses more ground to cable as nets unveil schedules

38. A harvest of plenty; now even buyers are admitting that prime up front will reap $6 million

39. ABC cleaning up in daytime with vintage soap operas

40. Hollywood: hurray for digital

41. Fox animated with winner

42. Tribune pumps cash into WB; may sell Miami station

43. BVT pulls out of E.R. with strong 'Signs.' (Buena Vista Television sets 'Vital Signs' medical reality TV show in emergency rooms)

44. The 'Home Improvement' producers have filed suit against their production partner, Walt Disney Television

45. MGM's holy Trilogy

46. 'Buffy' to slay small screen

47. WNET pledges big '97-'98: top PBS programmer to nearly triple original output next season

48. What they've got; on close analysis, it's a psyche-satisfying mix of charms and demons that keeps Oprah and Rosie on top

49. Take Cleaver family, shake vigorously

50. Teaching the ABCs of kids TV

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