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The article reports on the celebration of the 50th birthday of Whiskas through the launch of a collection of short stories in aid of animal charities in Ireland. The best-selling Irish author Marisa Mackle joined forces with the brand to bring a collection of short stories by some of the world's top writers, celebrities and media personalities to the public. Furthermore, the collection titled "Party Animal" is filled with tales from some of the country's most passionate animal lovers.