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Labor‐saving and income‐increasing technologies may affect women farmers differently from men. However, very few studies explicitly account for women's preferences for new technologies. We carried out a discrete choice experiment with 337 female and 329 male farmers in Maharashtra, India, to measure their willingness to pay (WTP) for direct‐seeded rice (DSR) with drum seeder and to understand the gender differences in marginal valuations of key attributes. We used the Women's Empowerment in Agriculture Index (WEAI) to collect self‐reported data on the role and say of women in different domains of decision making. The respective gender roles of women and men in the family and on the farm are aligned with their preferences. Men have a greater say over how the family spends the cash. Accordingly, men tend to have a higher WTP for attributes that increase income (increase in yield) or reduce cash costs (reduction in seed rate). Women contribute a large share of the labor for transplanting rice, much of which is unpaid work on family farms. Women, therefore, seem to value labor saving more. Women in our sample were more interested in the new technology and had a higher WTP for it. [ABSTRACT FROM AUTHOR]

Diversification by small farmers toward high-value crops (fruits and vegetables [F & V]) that can raise farm incomes significantly has always been in question because of several reasons such as diseconomies of scale and lack of access to inputs such as capital and information. We present evidence that in India diversification toward high-value crops exhibits a pro-smallholder (rather than anti-smallholder) bias. The smallholders however play a proportionally larger role in vegetables than in fruits cultivation. These patterns are consistent with simple comparative advantage-based production choices. Even with small landholdings if labor endowments are high, such farmers diversify toward F & V. Though fruits cultivation is also labor intensive relative to cereals, it is less so relative to vegetables. Greater capital intensity implies a comparatively important role of credit in fruits. The results are robust to several tests on specification including those related to self-selection. Chez les petits exploitants agricoles, la diversification en faveur de cultures à valeur élevée (fruits et légumes) permettant d'accroître considérablement le revenu agricole a toujours été remise en question pour diverses raisons, notamment les déséconomies d'échelle et le manque d'accès aux intrants comme le capital et l'information. Dans le présent article, nous montrons qu'en Inde, la diversification en faveur de cultures à valeur élevée semble plutôt favorable que défavorable aux petits exploitants agricoles. Toutefois, les petits exploitants sont proportionnellement plus présents dans la culture maraîchère que dans la culture fruitière. Ces observations concordent avec les choix d'une production fondée sur les avantages comparatifs. Même dans le cas des petites exploitations, lorsque les besoins de main-d'œuvre sont élevés, elles se tournent vers les cultures fruitière et maraîchère. Bien que la culture fruitière soit une activitéà forte intensité de main-d'œuvre comparativement à la culture céréalière, elle l'est moins que la culture maraîchère. L'intensité de capital élevée de la culture fruitière signifie que le crédit joue aussi un rôle important. Les résultats de plusieurs tests de spécification sont robustes, y compris ceux liés à l'auto-sélection. [ABSTRACT FROM AUTHOR]